People may get into various behavioral addictions owing to numerous reasons, which can seriously affect their health and well-being from a long-term perception. Most of the addictions might not withdraw on their own. In order to determine such problems, highly dependable methodologies are required. Behavioral rehabilitation is a wildly used methodology to recover patients from behavioral addictions. Behavioral addictions are same as substance misuse addictions, and usually, require the individual to undergo different methodological courses along with medications. Behavioral rehabilitation activities are prescribed for a long period. Rehabilitation therapy is provided by professionals who understand specific addictions. Behavioral rehabilitation helps to overcome from problems in relationship, mental conditions such as depressive disorder and severe behavior problems and physical health which affects the behavior of an individual. Anxiety and depression are direct emotional outputs linked to behavioral addiction, and effective rehabilitation therapies are required to cure them. Shopping addiction, gambling addiction, pornography addiction, video game addiction, binge eating, exercise addiction, fasting, internet addiction, etc. are the common types of behavioral addiction, and to treat such addictions, rehabilitation programs are required.

Changing perception of people toward behavioral rehabilitation is a key driving factor, fueling the growth of the behavioral rehabilitation market throughout the globe. Public or societal acceptance of behavioral disorders has been growing gradually and has inspired patients to pursue treatment for behavioral addictions. Individuals suffering from behavioral disorders are no more hiding or hesitant to discuss their psychological health issues, which is acting as a key driver of adoption of behavioral rehabilitation treatment options.

The global behavioral rehabilitation market can be segmented based on treatment, indication, health care setting, and geography. Based on treatment, the global behavioral rehabilitation market can be categorized into drugs and counselling therapy services. The drugs segment can be further categorized into antidepressants, antipsychotics, mood stabilizers, hypnotics, and others (stimulants, anxiolytics), while the counselling therapy services segment can be bifurcated into cognitive behavioral therapy, aversion therapy, system desensitization, hypnotherapy, and others. The cognitive behavioral therapy sub-segment can be divided into rational emotive behavior therapy and dialectical behavior therapy. Based on indication, the global behavioral rehabilitation market can be categorized into anxiety disorders, substance abuse, depression, general stress, and others. In terms of health care setting, the global behavioral rehabilitation market can be classified into inpatient, residential, and outpatient. Growing awareness of the available treatment options and rising prevalence of behavioral disorders are the major driving factors of the global behavioral rehabilitation market. Increasing government initiatives, such as, Mental Health Services Association and Substance Abuse Grants and The Affordable Care Act, are anticipated to boost the growth of the behavioral rehabilitation market during the forecast period. Technological modernization and rapid urbanization have resulted in a substantial growth in behavioral disorders. People in the age group of 16-25 years are more susceptible to addictions such as alcohol, food, drugs, and become socially dysfunctional.

Based on geography, the global behavioral rehabilitation market can be categorized into five major regions, viz. North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America dominated the global behavioral rehabilitation market due to availability of better treatment options and rapid changes in lifestyle among the people. Moreover, increasing addiction of bad habits such as drug, smoking, and alcohol among youngsters is expected to fuel the growth of behavioral rehabilitation market in North America. Europe holds the second leading share of the global behavioral rehabilitation market owing to factors, such as, availability of advanced treatment facilities and skilled medical professionals, along with rising adoption of advanced technology in the behavioral rehabilitation industry comprising record keeping software.

Key players operating in the global behavioral rehabilitation market include Springstone, Inc., American Addiction Centers, Magellan Health, Inc., Haven Behavioral Healthcare, Inc., Universal Health Services, Inc., PsychSolutions, Inc., CRC Health, Behavioral Health Group,  Acadia Healthcare, and Aurora Behavioral Health System.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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