Baby Scales are commonly used to determine the weight of infants and toddlers. Weight of a baby is an indication of the growth, it should be within the standards and hence, it is important to check the weight gain during the growth process and also ensure that it follows a regular trend. A sudden increase or decrease in the weight points out an anomaly. These baby scales replace the traditional methods of weighing. They are designed in a manner that they are equipped with secure baby trays or seats that allows for comfort to the baby and convenient readings to the physicians or nurses working with the infants or newborns. The baby scales are useful as they offer reliable height and weight measurement for assessment of growth and nutrition. With the advancement in technology, various shapes and sizes of scales are available that could weigh with better accuracy and precision. Baby scales vary in their make, capacities, design etc, however, an ideal baby scale need to precise, easy to use, highly portable, durable and of low cost. It should be made up of material that provides stability and support during the weighing process. Baby scales have been customized in a way that they could be programmed to measure and record the data.
Global baby scale market has been segmented by product type, type of material, end user, and geography. In term of product type, the market has been categorized into Digital balances and Electronic Balances. The digital balances can further categorized as Beam balances and spring balances. The beam balances are more preferred than the spring balances owing to its better holding capacity and design. The Electronic baby scales provide an accurate measurement and is also often accompanied with self-calibration capability. Based on the type of material used for baby scale, the market is segmented into Plastic, steel and others like glass. The Plastic type such as polystyrene baby scales are more prevalent and considered by majority of people owing to its enhanced safety and other features associated. End users for the Baby scale market consist of hospitals, neo-natal care centers, clinics and home-care settings.
Geographically, the Baby Scale market has been segmented into five regional markets, namely, North America (United States and Canada), Europe (Germany, France, United Kingdom, etc.), Asia-Pacific (Australia, China, Japan, India, etc.), Latin America (Mexico, Brazil etc.) and Middle East and Africa (Saudi Arabia, UAE, South Africa etc.). Asia pacific region with high birth incidences is expected to register a higher growth. North America and Europe regions is anticipated to lead the market due to the advancement in technology. Latin America and the Middle East and Africa are expected to record robust growth during the forecast period 2016-2024 due to growing health care industry.
The baby scales market is an uprising market with addition of new technologies and features in the product that better serves the intended purpose. For example, the Withings Smart Baby scale by Withings SA, was awarded with CES Innovations Award in the year 2012 for its ability to connect with Wi-fi the weight measurements of the infants and toddlers. In addition to this, there are other factors that affect the growth of the Baby scales market such as rising awareness amongst parents and technological advancements such as development of Baby scales that could communicate through a wireless network. The convenience of having a baby scale at home-care settings avoids the frequent visit to the doctor. The market is also experiencing certain restraints, such as, the lack of guidelines and information about which type of baby scales to be used.
The major players operating in the neuroendovascular coil market include DETECTO Scale Company, seca, Zhejiang Conqueror Weighing Apparatus Co.,Ltd, DUCK image, Salter Housewares, Sunbeam Products, Inc, Binatone Global, Withings SA., Tanita
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.