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Baby Oral Care Market

Baby Oral Care Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2021-2031

Baby Oral Care Market: Introduction

  • Healthy teeth are an important aspect in overall health of babies. Baby oral care products are essential baby products recommended by dentists and pediatricians to maintain oral hygiene of babies and protect them from several risks associated with oral disorders. It also helps to prevent tooth decay, bad breath, mouth odor, and other gum diseases in babies by regular cleaning and maintaining overall oral hygiene.
  • Some of the common dental ailments observed among babies are tooth decay and gum issues, which is driving the sales of baby oral care products.

Rising Demand for Baby Oral Care Products: A Key Driver

  • Rising parental concern about oral hygiene and safety of babies is driving the baby oral care market across the globe. Key players are focusing on driving the sales of innovative baby oral care products that may help to set good dental habits, which is likely to drive the growth of the baby oral care market across the globe. Rising disposable income of parents, growing awareness about several oral care products and high fertility rate is influencing the growth of the baby oral care market. In addition, government bodies promoting several online and offline campaigns to promote oral health are likely to drive the sales of baby oral care products.

Economic Slowdown: A Key Restraint

  • Worldwide growth in the spread of COVID-19 has led to lockdown in several countries, thus affecting consumer spending power. The lockdown has resulted in shutdown of several industries and commercial spaces. This may have also affected the overall sales of baby oral care products. Fluctuations in the supply and pricing of raw materials required to manufacture baby oral care products is also expected to hinder the growth of the market.

Asia Pacific a Potential Baby Oral Care Market

  • The global baby oral care market can be divided into five regions: North America (NA), Europe (EU), Asia Pacific (APAC), Middle East & Africa (MEA), and South America (SA)
  • North America country-level analysis features the U.S., Canada, and Rest of North America. Analysis and forecast of the baby oral care market in Europe includes the U.K., Germany, France, and Rest of Europe. Similarly, the market in Asia Pacific comprises India, China, Japan, and Rest of Asia Pacific. Middle East & Africa includes GCC, South Africa, and Rest of Middle East & Africa. The baby oral care market in South America has been segmented into Brazil and Rest of South America.
  • Asia Pacific is expected to remain a potential market for baby oral care products during the forecast period, owing to rising awareness among parents about their baby’s oral health and their willingness to spend on baby care products in the region.

Key Players Operating in the Global Baby Oral Care Market

The global baby oral care market is fragmented in nature, due to presence of several regional, and global players. Key players adopt new product development, acquisitions, mergers, and agreements as their key development strategy to remain competitive and enhance their customer base in the market.

A few of the key players operating in the global baby oral care market are as follows:

  • Amway Corp.
  • Church and Dwight Co. Inc.
  • Colgate-Palmolive Co.
  • Dr. Fresh LLC
  • GlaxoSmithKline Plc
  • Henkel AG & Co. KGaA
  • Johnson and Johnson Inc.
  • Kao Corp.
  • Lion Corp.
  • Pigeon Corporation
  • Sunstar Suisse SA
  • The Procter & Gamble Company

Global Baby Oral Care Market: Research Scope

Global Baby Oral Care Market, by Product Type

  • Toothpaste
  • Toothbrush
  • Mouthwash & Rinser
  • Others (Tongue Cleaners, Teething Gel, etc.)

Global Baby Oral Care Market, by Age

  • Below 6 Months
  • 6-15 Months
  • 15-24 Months
  • 24-36 Months
  • Above 36 Months

Global Baby Oral Care Market, by Price Range

  • Low (Below US$ 20)
  • Medium (US$ 20-US$ 50)
  • High (Above US$ 50)

Global Baby Oral Care Market, by Distribution Channel

  • Online
    • Company Websites
    • E-commerce Sites
  • Offline
    • Specialty Stores
    • Mega Retail Stores
    • Others (Pharmaceutical Stores, Individual Stores, etc.)

The report on the global baby oral care market is a compilation of first-hand information, qualitative and quantitative assessment by market analysts, and inputs from market experts and market participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators, and governing factors, along with market attractiveness of each segment. The report also maps the qualitative impact of various factors on regional and other segments of the market.

Regional Analysis of the Global Baby Oral Care Market:

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa (MEA)
  • South America
Baby Oral Care Market

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