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The automated breast ultrasound system is primarily designed to obtain ultrasound images with the help of a broadband transducer which is scanned over the whole breast to capture 3D ultrasound volume data. It provides 3D images and detects cancer in dense breast tissues. The market for automated breast ultrasound system has been segmented by application which includes hospitals and research labs and diagnostic laboratories among others. The automated breast ultrasound system enables quicker scan time, reduces the operator dependence. It also increases the reproducibility, consistency, reliability and sensitivity of each individual full breast ultrasound diagnosis. With the growing prevalence of breast cancer and increasing patient awareness towards the connection of breast density with breast cancer is fueling the demand for automated breast ultrasound system. 

With the growing awareness towards the symptoms of breast cancer along with rising radiology market is some of the major driving factors for the market. Furthermore, growing extensive research and development for upgraded imaging techniques along with increasing government advocation towards the breast cancer awareness is also acting as drivers for the market. Furthermore high maintenance and manufacturing cost of magnetic resonance imaging (MRI), exposure to radiation and lack of expertise in this field is some of the restraining factors which may hinder the growth of this market. However, the benefits obtained from the automated breast ultrasound system such as 3D images and coronal view, less turnaround time along with assurance of improved diagnostic results are stimulating the market at the global level. 

With the increasing technological advancement and growing application of automated breast ultrasound system in hospitals and research institutes and diagnostic laboratories are fueling the market globally. North America dominated the market for automated breast ultrasound system followed by Europe in 2014 and is expected to maintain its position over the forecast period 2015 to 2023. U.S. is the major market across North America. Furthermore, increasing awareness towards detecting breast cancer at the primary stage in order to avoid life risks associated with the diseases along with expenditure on research and development activities to upgrade technologies for better accurate results are driving the market across Asia Pacific. Japan, China, India among others contributes in the positive growth of this market across Asia Pacific. Growing number areas of hospitals and imaging diagnostic centers primarily for cancer patients are having a positive impact on the growing market for automated breast ultrasound system in Rest of the World (RoW). 

Some of the major players operating in the automated breast ultrasound system market are Siemens AG (Germany), Koninklijke Philips N.V. (Netherlands), General Electric Company (U.S), SonoCine Inc. (U.S.), Hitachi, Ltd.(Japan) among others. Increasing strategic alliances between major companies for better market penetration is one of the major strategies adopted by key players. Furthermore, manufacturers in developing countries are investing in the healthcare and mammography sector in order to provide advance medical instruments which in turn are contributing in the positive growth of automated breast ultrasound system market globally. 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Automated Breast Ultrasound System Market

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