The saturating kraft paper market is expected to witness a steady growth in the upcoming years, owing to the consistent demand from household and industrial sectors. While the sales of ready to assemble furniture continue to grow worldwide, the construction sector, particularly in developed regions, including the Asia Pacific, are projected to grow at an impressive pace in the forthcoming years, as governments continue to invest resources in infrastructural development programs and projects. In addition, the retail and e-Commerce sectors over the past decade have flourished over the past decade, which, in turn, is likely to augment the saturating kraft paper market during the forecast period.
The consumer demand for improved product quality in the furniture sector is a major factor that is expected to propel the growth of the saturating kraft paper market. In addition, the soaring demand for the asphalt-saturated kraft papers for siding applications, and application in the construction sector is another factor that is likely to propel the saturating kraft paper market. While asphalt-grade saturating kraft papers are used in the construction sector, resin-saturated kraft papers are increasingly being used in the furniture sector. At the back of these factors and widening applications of saturated kraft paper in various industries, the global saturating kraft paper market is expected to attain a market value of ~US$ 2 Bn by the end of 2027.
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Market Growth Hinges on Demand from Furniture and Retail Sectors
The demand for saturating kraft paper is on the rise, particularly from the ready-to-assemble furniture and the construction sector. Moreover, as the demand continues to ascend, players in the saturating kraft paper market are primarily focusing on improving the quality and functional properties of their products. In recent years, water-repellent saturating kraft papers have gained a great amount of popularity due to the anti-moisture properties. Water-repellent saturating kraft papers have emerged as an ideal solution for lining maritime creates made from wood and wrapping different export-grade components, including automobile parts, engines, and industrial machined parts.
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Market players are primarily focusing on improving the humidity barrier of their products to enhance export packaging. While the demand for resistant saturating kraft paper from the packaging industry is increasing, the growing consumer affinity toward ready-to-assemble furniture is expected to propel the demand for saturated kraft paper during the assessment period. Companies in the saturating kraft paper market players are expected to focus on improving the tear-resistance capabilities of their products and introduce innovative products to gain a competitive edge. The growth of the retail sector, particularly in the developing nations, including India, China, Mexico, and Indonesia offers promising prospects to the growth of the global saturating kraft papers market. The rise in the middle-class population, focus on urbanization, and the booming e-Commerce sector are expected to provide an impetus for growth of the saturating kraft paper market.
Market players are likely to focus on improving the operating efficiency and increasing manufacturing capacity to gain an advantage in the current market landscape.
Demand Likely to Decline amidst COVID-19 Pandemic, Product Diversification Holds Key
The spread of the novel COVID-19 pandemic is expected to impact the growth of the saturating kraft paper market, particularly in 2020 and the first half of 2021. While the market is likely to recover by the end of 2021, the effects of the COVID-19 pandemic are anticipated to be felt during the first half of the assessment period. Soaring prices of raw materials coupled with trade restrictions imposed by governments across the world are some of the factors that are expected to cause bottlenecks in the supply chain. Manufacturers in the current market landscape should focus on tapping into potential opportunities amidst the COVID-19 pandemic and possibly tie-up with personal protective equipment companies to ensure safe packaging and logistics.
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Analysts’ Viewpoint
The global saturating kraft paper market is projected to grow at a CAGR of ~4% during the forecast period. The market growth can be primarily attributed to a host of factors, including rising demand from packaging, furniture, and retail sectors. Manufacturers operating in the current market landscape are expected to focus on the production of saturation kraft papers with greater tear-resistant properties. In addition, market players are also estimated to expand their product portfolio and align operations with current packaging trends. The market growth will hinge its hopes on the demand from developing regions and fast-paced innovations.
Saturating Kraft Paper Market - Scope of the Report
Transparency Market Research (TMR) started a new study on the global saturating kraft paper market, providing forecast for the period of 2020-2027. In the study, growth opportunity for the saturating kraft paper market is witnessed. The report provides valuable insights, which enable readers to make winning business decisions for future growth of their businesses. The report highlights significant factors that are constantly determining the growth of the saturating kraft paper market, untapped opportunities for manufacturers, trends and developments, and other insights across various key segments. Macroeconomic factors that are directly or indirectly affecting market growth are also incorporated in the report.
Key Questions Answered in TMR’s Saturating Kraft Paper Market Report
- What will be market size for saturating kraft paper by the end of 2027?
- What will be the impact of COVID 2019 on saturating kraft paper market?
- Which paper grade is expected to be most preferred for saturating kraft paper? What was its market size in 2019?
- Which is the most preferred basis weight for saturating kraft paper in the global market?
- Which region will remain most lucrative for market growth?
- Which are the top five countries of saturating kraft paper market?
- Which application holds maximum market share in the global saturating kraft paper market?
- Who are major key players in the saturating kraft paper market?
Key indicators associated with the saturating kraft paper market have been calculated thoroughly in the report. The study enumerates vital market dynamics such as key drivers, challenges, and trends, along with opportunities in the global saturating kraft paper market. A comprehensive study on the value chain, which includes component suppliers, manufacturers, distributors, and end users have been incorporated in the global market report. Other key aspects laid down in the market include pricing strategy of leading market players and comparative analysis of Saturating Kraft Paper. Furthermore, forecast factors and forecast scenarios of the saturating kraft paper market have been covered in the report to understand future prospects of the market.
A comprehensive evaluation and forecast on the saturating kraft paper market are provided on the basis of basis weight, paper grade, application, end use, and region.
Y-o-Y growth comparison, volume and revenue comparison, and market share comparison of various market segments are provided in the report. The saturating kraft paper market is analyzed at both regional and country levels.
The report delivers an exhaustive assessment on the structure of the saturating kraft paper market, in tandem with a dashboard view of all leading company profiles in the report. Every company’s share analysis on market players have also been presented in the report, apart from the footprint matrix of profiled market players. The report depicts the presence of saturating kraft paper manufacturers by leveraging an intensity map. It also highlights key end users for saturating kraft paper.
The report includes company overview of key players. Some of the key companies profiled in the saturating kraft paper market report include International Paper Company, WestRock Company, Koktamills Oy, Fortune Paper Mills LLP, Nordic Paper AS, Pudumjee Paper Products, Ahlstrom-Munksjö Oyj, Onyx Specialty Papers, Inc, Venkraft Paper Mills Pvt. Ltd. Suyash Paper Mills Limited, Shanghai Plastech Group Limited, among others.
Research Methodology
A realistic methodology, along with a holistic approach makes the base for sharp insights, which are provided in the saturating kraft paper market for the study evaluation period. The TMR report comprises of detailed information on growth prospects, along with riveting insights into the forecast assessment of the market.
Extensive primary and secondary researches have been employed to garner keen insights into the forecast study of the saturating kraft paper market. The report has further gone through a cross-validation by in-house professionals to make the saturating kraft paper market report one-of-its-kind, with the highest credibility.