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Global Advanced Visualization Market: Overview

Some of the key factors likely to drive the global advanced visualization market over the projected period is the rising incidences of obesity, growing elderly population, fast urbanization, changing lifestyle, bad eating habits, and increase in the incidence of chronic illness combined with enhanced visualization tools in disease diagnostics.

In addition to that, as companies seek better methods to examine collected data through big data analytics solutions, enhanced visualization tools are expected to become a greater component of healthcare IT infrastructure in the future years. Technological improvements in advanced visualization software are boosting the advanced visualization industry in healthcare. Incorporation of picture archiving and communication system (PACS) with advanced visualization tools, enhanced diagnostic interpretation with advanced visualization tools, increased prevalence of target illness, and increasing demand for sophisticated diagnostic characteristics are all examples of this.

This study from Transparency Market Research (TMR) provides a complete insight of the global advanced visualization market. It provides well-researched data on a variety of market aspects in order to provide useful business input for profit generation.

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Global Advanced Visualization Market: Notable Developments

Philips announced the release of IntelliSpace Portal 11, an enhanced visualisation and quantification software, in February 2019.

The noted players that are operational in the global advanced visualization market are Koninklijke Philips N.V., AGFA-Gevaert N.V., Carestream Health, Inc., PRO Medicus Limited, Fujifilm Holdings Corporation, and GE Healthcare.

Global Advanced Visualization Market: Key Trends

Below-mentioned market trends and opportunities mark the global advanced visualization market:

Rise in Various Types of Cancer to Drive Growth of the Market

Rising technical improvements and a rise in the usage of enhanced visualization tools in healthcare facilities are two important factors likely to drive expansion of the global Advanced visualization market. In addition to that, the rising occurrence of various forms of cancer is predicted to raise demand for sophisticated visualization systems in the years to come. Because the global burden of cancer is rising, cancer treatments must be tailored to national as well as regional goals. According to the World Cancer Research Fund, there were around 18 million cases of cancer worldwide in 2018, with 8.5 million women and 9.5 million men being affected.

A picture archiving and communication system (PACS) refers to a medical imaging technology that allows healthcare providers to share diagnostic results across platforms. In order to provide better patient care, it is progressively being connected with various other healthcare enterprise systems like health information systems (HIS) and image-enabled electronic health records (EHRs) / electronic medical records (EMRs). To provide enhanced post-processing solutions for specific uses, most PACS providers are increasingly incorporating AV solutions onto their systems. Collaboration between a PACS vendor and an AVIS (advanced visualization independent software) company allows AV features to be incorporated or embedded into PACS. Such developments are likely to support development of the global Advanced Visualization Market in the years to come. These collaborations allow healthcare providers to offer cost-effective solutions and improve the effectiveness of their workflows. It also allows radiology departments to get the most out of their PACS workstation expenditures by avoiding delays like re-launching or losing data when pictures are transported across computers. As a result, the incorporation of AV technology into PACS is likely to boost AV software demand in the future years.

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Global Advanced Visualization Market: Geographical Analysis

The study examines the global advanced visualization market in four different regions, which are Middle East and Africa, Asia Pacific, North America, Europe, and Latin America. North America is predicted to be the one of the leading regions in the in global advanced visualization market. Commercialization of sophisticated diagnostic tools, a high prevalence of target illnesses, and a strong R&D infrastructure in Canada and the US are all factors likely to trigger the region's need for enhanced visualization products. Due to the rapid growth of healthcare infrastructure in the region, the Asia Pacific region is predicted to grow at a rapid rate.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Advanced Visualization Market