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Published Date: 2016-05-02Number of Pages: 69

Pregnancy Products Market (Product Type - Stretch Mark Minimizer, Body Restructuring Gel, Toning/Firming Lotion, Itching Prevention Cream, Nipple Protection Cream, Breast Cream, and Stressed Leg Product) - U.S. Industry Analysis, Size, Share, Growth, Trends, and Forecast 2015 - 2023

U.S. Pregnancy Products Market: Snapshot

The U.S. pregnancy products market is projected to grow significantly in the next few years, thanks to the availability of several new products in the market. The leading players in the market are making notable efforts to create an awareness among consumers regarding the availability and advantages of using pregnancy products. This is expected to boost the demand for products in the near future. In addition, the marketing tactics and advertising campaigns by these players are likely to generate lucrative opportunities for market players in the next few years.

According to the research study, the pregnancy products market in the U.S. is expected to reach a value of US$439.2 mn by the end of 2023. With the rising popularity and easy availability, this market is projected to register a healthy 5.70% CAGR between 2015 and 2023.

pregnancy products market

Robust Rise in Number of Pregnancies to Boost Demand for Pregnancy Products across U.S.

The rising number of pregnant women in the U.S. and the increasing awareness among consumers regarding the benefits of diverse products are estimated to encourage the growth of the overall market in the next few years. In addition, a substantial rise and the enhancement of the distribution channels, including supermarkets, hypermarkets, online and retail stores are predicted to accelerate the growth of the U.S. pregnancy products market in the near future. On the other hand, the side effects of using some of the pregnancy products are projected to hamper the growth of the market in the coming years. Nonetheless, the emergence of new products is estimated to accelerate the growth of the market across U.S. in the near future.

On the basis of product type, the U.S. pregnancy products market has been classified into nipple protection cream, toning/firming lotion, itching prevention cream, stretch mark minimizer, stressed leg product, breast cream, and body restructuring gel. Among these segments, the stretch marks minimizer is expected to account for a large share of the market and maintain a leading position in the coming years. The increasing popularity and the enhanced resulted provided by this product is anticipated to fuel the growth of this segment in the near future.

Rising Female Population to Encourage Growth in Southern United States

From a geographical viewpoint, the U.S. pregnancy products market has been divided into Southern United States, Western United States, Central United States, and Northeastern United States. According to the research study, the Southern United States is expected to witness a high growth in the next few years. This segment is likely to account for a key share of the overall market in the near future. The robust growth of this region can be attributed to the increasing female population and the significant rise in the number of pregnancies in the last few years.

Furthermore, the high fertility rate is expected to supplement the growth of the pregnancy products market in Southern United States in the coming years. In addition, the tremendously rising teen pregnancies in the Southern United States is another vital factor fuelling the growth of the market. As a result, this segments is estimated to register a healthy 6.80% CAGR between 2015 and 2023.

The U.S. pregnancy products market is expected to witness an intense competition in the next few years, thanks to the increasing participation of players. Some of the prominent players operating in the pregnancy products market in the U.S. are Nine Naturals, LLC, Mama Mio US Inc., Clarins Group, Novena Maternity, E.T. Browne Drug Co., Inc., Expanscience Laboratories, Inc., and Noodle & Boo.

Table of Content

Chapter 1 Preface
1.1 Report Description
1.2 Market Segmentation
1.3 Research Methodology

Chapter 2 Executive Summary
2.1 U.S. Pregnancy Products: Market Snapshot
2.2 U.S. Pregnancy Products Market Share, by Region, 2014 & 2023 (Value %)
2.3 U.S. Pregnancy Products Market, by Product Type, 2014 (US$ Mn)

Chapter 3 U.S. Pregnancy Products Market – Industry Analysis
3.1 Introduction
3.2 Market Dynamics
     3.2.1 Market Drivers
            3.2.1.1 Increasing number of pregnant women in the U.S.
            3.2.1.2 Rise in distribution channels such as hypermarkets, supermarkets, retail stores, and online
     3.2.2 Market Restraints
            3.2.2.1 Side effects associated with pregnancy products could hamper demand
     3.2.3 Market Opportunities
            3.2.3.1 Growing awareness about pregnancy products among female population in the U.S
3.3 Pricing Analysis, by Product
3.4 U.S. Pregnancy Products Market Share, by Distribution Channel Analysis, 2014 (%) 
3.5 Regulatory Framework
3.6 Market Attractiveness Analysis - U.S. Pregnancy Products Market, by Region, 2014 
3.7 Competitive Landscape - U.S. Pregnancy Products Market Share, by Key Players, 2014 (%)

Chapter 4 U.S. Pregnancy Products Market, by Products
4.1 U.S. Pregnancy Products Market Revenue, by Product, 2013–2023, (US$ Mn) and Analysis
4.2 U.S. Pregnancy Products Market, by Product Type, Units (in Mn) ,2013–2023 and Analysis
4.3 U.S. Stretch Mark Minimizer Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.4 U.S. Body Restructuring Gel Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.5 U.S. Toning/Firming Lotion Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.6 U.S. Itching Prevention Cream Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.7 U.S. Nipple Protection Cream Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.8 U.S. Breast Cream Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.9 U.S. Breast Cream Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.10 U.S. Stressed Leg Product Market Revenue, 2013–2023, (US$ Mn) and Analysis
4.11 U.S. Others Market Revenue, 2013–2023, (US$ Mn) and Analysis

Chapter 5 U.S. Pregnancy Products Market, by Region
5.1 U.S. Pregnancy Products Market Revenue, Region wise, (US$ Mn), 2013–2023
5.2 U.S. Pregnancy Products Market, Region wise , Units (in Mn) 2013–2023 and Analysis
5.3 Western United States Pregnancy Products Market Revenue, 2013–2023, (US$ Mn) and Analysis
5.4 Southern United States Pregnancy Products Market Revenue, 2013–2023, (US$ Mn) and Analysis
5.5 Northeastern United States Pregnancy Products Market Revenue, 2013–2023, (US$ Mn) and Analysis
5.6 Central United States Pregnancy Products Market Revenue, 2013–2023, (US$ Mn) and Analysis

Chapter 6 Recommendations
6.1 Sample pack should be made available

Chapter 7 Company Profiles
7.1 Clarins Group
     7.1.1 Company Overview
     7.1.2 Product Portfolio
     7.1.3 Recent Developments
7.2 Expanscience Laboratories, Inc. (Mustela)
     7.2.1 Company Overview
     7.2.2 Product Portfolio
     7.2.3 Financial Overview
     7.2.4 Recent Developments
7.3 Mama Mio US Inc. (Mio)
     7.3.1 Company Profile
     7.3.2 Product Portfolio
     7.3.3 Recent Developments
7.4 Noodle & Boo
     7.4.1 Company Overview
     7.4.2 Product Portfolio
7.4.3Recent Developments 
7.5 Novena Maternity
     7.5.1 Company Overview
     7.5.2 Product Portfolio
     7.5.3 Recent Developments
7.6 Nine Naturals, LLC
     7.6.1 Company Overview
     7.6.2 Product Portfolio
     7.6.3 Recent Developments

List of Figures 

FIG 1: Market Segmentation: U.S. Pregnancy Products Market 
FIG 2: U.S. Pregnancy Products Market, by Region, 2014 (Value %)
FIG 3: U.S. Pregnancy Products Market, by Region, 2023 (Value %)
FIG 4: U.S. Pregnancy Products Market Revenue, by Product Type, (US$ Mn), 2014
FIG 5: Stretch Mark Minimizer (Cream), Pricing Analysis by Product

 

List of Tables 

Table 1: U.S. Pregnancy Products: Market Snapshot, 2014 and 2023 (US$ Mn)
Table 2: U.S. Pregnancy Products Market Revenue, by Product Type, (US$ Mn), 2013–2023
Table 3: U.S. Pregnancy Products Market, by Product Type, Units (in Mn), 2013–2023
Table 4: U.S. Pregnancy Products Market Revenue, Region, (US$ Mn), 2013–2023
Table 5: U.S. Pregnancy Products Market, Region wise, Units (in Mn) 2013–2023

 

A pregnant woman is usually aware of the fact that whatever she consumes during pregnancy influences the development of the fetus. The same applies for skin care products used during pregnancy. Pregnancy-associated skin conditions are generally of three types: benign skin conditions that occur due to hormonal change, preexisting skin conditions, and pregnancy specific dermatoses. Benign skin conditions include stretch marks, hyperpigmentation, and hair, nail, and vascular changes. During pregnancy, high levels of estrogen and progesterone combined with the antigens of the baby lead to unpleasant changes on the skin of expecting mothers. Stretch mark is a common skin problem that occurs in 90% of pregnant women during the third trimester.

These stretch marks are more common in women with larger babies, younger women, and women with higher body mass indices. Several creams and lotions are available in the market to prevent and minimize these stretch marks. Pre-existing skin conditions consist of psoriasis, dermatitis candida, and other fungal infections. Psoriasis or atopic dermatitis may worsen or sometimes improve during pregnancy. Moreover, pregnancy specific dermatoses consist of pruritic urticarial papules and plaques of pregnancy. Skin loses elasticity and results in layers of sluggish skin. This can be treated with body restructuring products or toning/firming lotion.

This report on the pregnancy products market in the U.S. analyzes the current and future prospects of the market. The report comprises an elaborate executive summary, including a market snapshot that provides overall information of various segments and sub-segments. This section also provides the overall information and data analysis of the pregnancy products market in the U.S. with respect to the leading market segments based on type of product and region.

The market overview section of the report includes qualitative analysis of the pregnancy products market including the factors determining the market dynamics such as drivers, restraints, and opportunities. In addition, various analyses such as pricing analysis, market share, distribution channel analysis, regulatory framework, and market attractiveness and competitive landscape have been provided. The market attractiveness analysis explains the intensity of competition in the market in different regions of the U.S. The competitive scenario between market players is evaluated through market share analysis. These factors would help market players to take strategic decisions in order to strengthen their positions and expand their share in the pregnancy products market in the U.S.

The pregnancy products market has been segmented based on type of product and region. Based on type of product, the market has been categorized into stretch mark minimizer, body-restructuring gel, toning/firming lotion, itching prevention cream, nipple protection cream, breast cream, stressed leg product, and others. Market revenue in terms of US$ Mn for the period between 2013 and 2023 along with the compound annual growth rate (CAGR %) from 2015 to 2023 are provided for all the segments, considering 2014 as the base year.

Region-wise, the pregnancy products market in the U.S. has been categorized into four regions: Western United States, Southern United States, Northeastern United States, and Central United States. The recommendations section included in the report would assist existing players to expand their market share and new companies to establish their presence in the pregnancy products market. The report also profiles major players in the market based on various attributes such as company overview, financial overview, business strategies, product portfolio, and recent developments. Major players profiled in this report include Clarins Group, Expanscience Laboratories, Inc. (Mustela), Mama Mio US Inc. (Mio), Noodle & Boo, Novena Maternity, and Nine Naturals, LLC.

The pregnancy products market in the U.S. has been segmented as follows:

U.S. Pregnancy Products Market, by Product

  • Stretch Mark Minimizer
  • Body Restructuring Gel
  • Toning/Firming Lotion
  • Itching Prevention Cream
  • Nipple Protection Cream
  • Breast Cream
  • Stressed Leg Product
  • Others

U.S. Pregnancy Products Market, by Region

  • Western United States
  • Southern United States
  • Northeastern United States
  • Central United States


 
 
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