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Increasing Consciousness about Aesthetics in India to Drive Asia Pacific Makeup Market to New Heights

Posted on Oct 20, 2015

Transparency Market Research (TMR) has published a new market study that ascertains the development of the Asia Pacific makeup market for the period from 2013 to 2019. The report, titled “Asia Pacific Makeup Market - Industry Analysis, Size, Share, Growth, Trends, and Forecast 2013 - 2019”, states that the Asia Pacific makeup market will display an impressive 7.1% CAGR from 2013 to 2019. If the figure holds true, the market, which had a valuation of US$14.76 bn in 2013, will be valued at US$22.31 bn by 2019.

Browse the full Asia Pacific Makeup Market - Industry Analysis, Size, Share, Growth, Trends, and Forecast 2013 - 2019 report at http://www.transparencymarketresearch.com/makeup-market.html

The research report, comprising a total of 105 pages, presents a meticulous analysis of the various market indicators, such as market drivers, challenges, and opportunities that will steer the development of the Asia Pacific makeup market in the forecast period. Product type and geography are the two criteria based on which the Asia Pacific makeup market is divided in this study. By product type, nail makeup, eye makeup, face makeup, and lip makeup are the segments of the Asia Pacific makeup market. In 2013, the face makeup segment held the largest share in the total market and was trailed by the lip makeup segment.

To comprehend the Asia Pacific makeup market from a geographical standpoint, the market is divided into several regions, namely India, South Korea, Australia, China, Rest of the Asia Pacific, Japan, Malaysia, New Zealand, and Singapore. Amongst all, in 2013, Japan registered as the most worthwhile market for makeup due to the large number of women in the workforce that use makeup on a regular basis and high living standards in the region, of which high spending on cosmetic products is observed. However, in the forecast period from 2013 to 2019, the makeup market in Japan will display a modest 2.20% CAGR.

Amongst all, by 2019, China will emerge as the largest market for makeup in Asia Pacific due to an increasing pool of middle-class citizens with disposable incomes to spend on beauty and aesthetic enhancement products. Furthermore, South Korea and Malaysia are expected to exhibit substantial demand for makeup in the forecast period. This is mainly due to changing consumer preference for international label products in place of products that are manufactured locally or regionally.

Amongst all the regions in Asia Pacific, the makeup market in New Zealand and Australia will display a CAGR of less than 4.50% in the forecast period. However, it is India that will surpass the demand for makeup from all other regions in Asia Pacific. The region is expected to display a magnificent 15.2% CAGR in the period from 2013 to 2019. In India, the large number of women entering the workforce and increasing spending to attain better looks is benefitting the Asia Pacific makeup market to a large degree.

The report analyzes the Asia Pacific makeup market on the basis of competition as well. The makeup market in Asia Pacific is highly fragmented due to the presence of a large number companies operating in the region. Some of the major companies that have a significant presence in the Asia Pacific makeup market are Revlon Inc., Proctor & Gamble Company, Coty Inc., Unilever Plc., L’Oréal S.A, and Estee Lauder Inc.

The Asia Pacific makeup market is categorized into the following segments:

Asia Pacific Makeup Market, by Type

  • Eye Makeup
  • Face Makeup
  • Lip Makeup
  • Nail Makeup

Asia Pacific Makeup Market, by Geography

  • Australia
  • New Zealand
  • Japan
  • China
  • India
  • Malaysia
  • South Korea
  • Malaysia
  • Singapore

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