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Mobile Phone Accessories Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016 - 2024

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Global Mobile Phone Accessories Market: 

Mobile phone accessories are software or hardware components that are not integral to the operation of mobile phone. The increasing adoption of smartphones and other handheld mobile devices has led to the rapid growth of the global mobile phone accessories market. An increase in disposable income across regions such as Asia Pacific and a dip in the prices of smartphones have fuelled the market for mobile phones as well as for their accessories. In emerging economies such as India, China, Brazil, and Indonesia, the sales of smartphones have increased, thereby creating secondary demand for accessories that are usually not sold along with smartphones.

Mobile phone accessories include chargers, batteries, headphones/earphones, portable speakers, memory cards, protective cases, and power banks. The demand for protective cases has been the highest and is expected to surge during the period between 2016 and 2024. The demand for chargers and headphone/earphones is also anticipated to significantly increase in the coming years. It has been observed that accessories such as chargers and headphone/earphones are usually supplied by original equipment manufacturers (OEMs). As modern-day smartphone batteries are unable to endure heavy usage, the demand for power banks is expected to increase rapidly.

The global mobile phone accessories market operates through a number of distribution channels such as online stores, single-brand stores, and multi-brand stores. With the introduction of e-commerce, online stores are being preferred by consumers over single-brand and multi-brand stores. As a result, brick-and-mortar distribution stores are projected to experience a dip in their revenue in the near future. In terms of price, mobile phone accessories have been segmented into premium, mid-, and low-range price categories. Consumers usually prefer mid-range-priced mobile phone accessories.                                                                       

Global Mobile Phone Accessories Market: Overview

Mobile phone accessories complement the features, performance, and maintenance of mobile handsets. Technological innovations and the need for the effective maintenance of mobile phones have propelled the growth of the global mobile phone accessories market. The market is highly dynamic due to frequent product launches introducing new features. The compatibility and interchangeability of mobile phone accessories let consumers choose from a wide range of product offerings. The growing demand for mobile phone accessories and high profit margins of products has led many established players in the mobile handset market to launch their own accessories.                                    

The presence of a large number of multinational as well as regional brands has boosted the growth of the global mobile phone accessories market. Compared to multinational brands, regional players in the market offer fewer mobile accessories to keep their prices competitive. As a result, the majority of customers buy mobile accessories from local stores or from online stores. In the coming years, the global mobile phone accessories market is expected to be dominated by local manufacturers due to their low production costs and competitive pricing.

Global Mobile Phone Accessories Market: Region-wise Outlook

The global mobile phone accessories market has been segmented into four key regions: Europe, North America, Asia Pacific, and Rest of the World. Asia Pacific dominates the overall market owing to the increased adoption of smartphones in the region. North America is the second-largest market for mobile phone accessories, followed by Europe. In the near future, the mobile phone accessories market in Rest of the World is expected to witness significant growth.

Some of the prominent players in the global mobile phone accessories market are Energizer, BYD Inc., Samsung Electronics, Sony Corporation, Panasonic Corporation, Beats (Apple Inc.), JVC Corporation, Otterbox, Sennheiser Electronics GmbH & Co. KG, Plantronics Pty Ltd, Bose Corporation, and Griffin Technology. Key players are focusing on mergers and acquisitions, along with new product launches to expand their business.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, Luxembourg)
  • Eastern Europe (Poland, Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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