Latin America Feminine Hygiene Products Market Forecast 2014 - 2020

Feminine Hygiene Products Market - Latin America Industry Analysis, Size, Share, Growth, Trends, and Forecast 2014 - 2020

In recent years, growing awareness towards hygiene consciousness and healthy life style is increasing the demand for feminine hygiene products across the countries of Latin America. Owing to its essential nature in women lives, feminine hygiene products market is gaining momentum across the countries of Latin America such as Brazil, Argentina, Chile and Peru. The changing mind set and growing hygiene consciousness is creating a positive impact on the market of feminine hygiene products. Globalization and spurt in the number of working women is boosting the demand for feminine hygiene products. Brazil with its huge population is dominating market for feminine hygiene products across Latin America, followed by Argentina whereas emerging markets such as Chile and Peru are expected to witness decent growth for feminine hygiene products across Latin America. Preferences for convenient and easy to use products are fueling the demand for feminine hygiene products in this region.
 
Growing preference for fashionable clothes and beauty consciousness is one of the key factors behind the growth of feminine hygiene products in Brazil and Argentina. Brazilian consumers show strong preference for premium sanitary protection products such as pantiliners and shields and tampons over general sanitary protection products. To meet the consumer demand manufacturers are investing lump sum amount in launching new products with extra features. Furthermore, consumers in Argentina with their low purchasing power have become more rational in opting products. They are more inclined towards mid range products. With the ongoing market trend manufacturers are focusing on launching low cost and small size products. Internal cleansers and spays are preferred in Chile. Consumer shift towards healthier life style is increasing the demand for hygiene products in Chile. Ultra thin sanitary pads with extra leakage protection barrier are gaining popularity in Peru. However, raise in the standard of living in emerging countries are expected to fuel the demand of feminine hygiene products in emerging market.
 
Feminine hygiene products are available in distribution channels such as Dollar stores, variety store and general merchandise retailers, cash & carries & warehouse clubs, department stores, convenience stores, hypermarkets and supermarkets (incl. discounters) and other general retailers. With rising consumer shift towards hygiene products, manufacturers are focusing on the product availability and making products more accessible to the consumers through various distribution channels. 
 
Feminine hygiene products market in Latin America was valued at USD 2198.2 million in 2014 and is expected to reach USD 3809.7 by 2020, growing at a CAGR of 9.6% over the forecast period. The growth in the feminine hygiene products market is mainly attributed to rising concerns for hygiene across Latin America. Changing lifestyle and mind set of consumer towards hygiene along with consumer shift towards convenient and easy to use products in developed markets such as Brazil and Argentina, followed by Chile and Peru is expected to boost the demand for feminine hygiene products in this region.
 
By country, Brazil dominated the Latin America with the largest market share followed by Argentina in 2014. Changing lifestyle and preference for healthy living is creating a positive impact on the feminine hygiene products market. Usage of feminine hygiene products in emerging countries such as Chile and Peru is expected to witness decent growth in coming six years. 
 
Market for feminine hygiene products in Brazil and Argentina is expected to grow at a higher rate as compared to other countries of Latin America. However, developed markets for feminine hygiene products are expected to witness decent growth due to increase in the number of working women population and rising fashion consciousness.
 
Hypermarkets and supermarkets, drug stores and pharmacies, convenience stores and health and beauty stores are the major distribution channels across Latin America and are expected to maintain its leading position in the coming six years. With the rising standard of living, distribution channels play a crucial role in these countries for marketing of the feminine hygiene products.
     
    Chapter 1 Preface
    1.1 Report Description
    1.1.1 Market segmentation
    1.2 Research Methodology
     
    Chapter 2 Executive Summary
    2.1 Latin America Feminine Hygiene Products Market Snapshot, 2014 – 2020 (USD million)
    2.2 Latin America Feminine Hygiene Products Market, 2014 – 2020 (USD million)
    2.3 Latin America Feminine Hygiene Products Market, 2014 – 2020 (units million)
     
    Chapter 3 Latin America Feminine Hygiene Products Market – by Country, 2014- 2020
    3.1 Argentina
         3.1.1 Feminine Hygiene Products Market: By Type
         3.1.2 Feminine Hygiene Products Market: By Brand Share
         3.1.3 Feminine Hygiene Products Market: By Distribution Channels
    3.2 Brazil
         3.2.1 Feminine Hygiene Products Market: By Type
         3.2.2 Feminine Hygiene Products Market: By Brand Share
         3.2.3 Feminine Hygiene Products Market: By Distribution Channels
    3.3 Chile
         3.3.1 Feminine Hygiene Products Market: By Type
         3.3.2 Feminine Hygiene Products Market: By Brand Share
         3.3.3 Feminine Hygiene Products Market: By Distribution Channels
    3.4 Peru
         3.4.1 Feminine Hygiene Products Market: By Type
         3.4.2 Feminine Hygiene Products Market: By Brand Share
         3.4.3 Feminine Hygiene Products Market: By Distribution Channels
    List of tables
     
    TABLE 1 Latin America Feminine Hygiene Products Market Snapshot (2014- 2020):
    TABLE 2 Internal Cleansers and Sprays, market analysis (2014 – 2020)
    TABLE 3 Pantiliners & Shields market analysis (2014 – 2020)
    TABLE 4 Sanitary Pads market analysis (2014 – 2020)
    TABLE 5 Tampons market analysis (2014 – 2020)
    TABLE 6 Women\'s Disposable Razors and Blades market analysis (2014 – 2020)
    TABLE 7 Argentina Brand Share of Pantiliners and Shields, 2012 – 2014
    TABLE 8 Argentina Brand Share of Sanitary Pads, 2012 – 2014
    TABLE 9 Argentina Brand Share of Tampons, 2012 – 2014
    TABLE 10 Argentina Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014
    TABLE 11 Argentina Distribution Channels of Internal Cleansers and Sprays, 2012 - 2014
    TABLE 12 Argentina Distribution Channels of Pantiliners and Shields, 2014 - 2014
    TABLE 13 Argentina Distribution Channels of Sanitary Pads, 2012 - 2014
    TABLE 14 Argentina Distribution Channels of Tampons, 2012 - 2014
    TABLE 15 Argentina Distribution Channels of Women\'s Disposable Razors & Blades, 2012 - 2014
    TABLE 16 Brazil Internal Cleansers and Sprays, market analysis, 2014 – 2020
    TABLE 17 Brazil Pantiliners & Shields market analysis, 2014 – 2020
    TABLE 18 Brazil Sanitary Pads market analysis, 2014 – 2020
    TABLE 19 Brazil Tampons market analysis, 2014 – 2020
    TABLE 20 Brazil Women\'s Disposable Razors and Blades market analysis, 2014 – 2020
    TABLE 21 Brazil Brand Share of Internal Cleansers and Sprays, 2012 – 2014
    TABLE 22 Brazil Brand Share of Pantiliners and Shields, 2012 – 2014
    TABLE 23 Brazil Brand Share of Sanitary Pads, 2012 – 2014
    TABLE 24 Brazil Brand Share of Tampons, 2012 – 2014
    TABLE 25 Brazil Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014
    TABLE 26 Brazil Distribution Channels of Internal Cleansers and Sprays, 2012 - 2014
    TABLE 27 Brazil Distribution Channels of Pantiliners and Shields, 2012 - 2014
    TABLE 28 Brazil Distribution Channels of Sanitary Pads, 2012 - 2014
    TABLE 29 Brazil Distribution Channels of Tampons, 2012 - 2014
    TABLE 30 Brazil Distribution Channels of Women\'s Disposable Razors & Blades, 2012 - 2014
    TABLE 31 Chile Internal Cleansers and Sprays, market analysis, 2014 – 2020
    TABLE 32 Chile Pantiliners & Shields market analysis, 2014 – 2020
    TABLE 33 Chile Sanitary Pads market analysis, 2014 – 2020
    TABLE 34 Chile Tampons market analysis, 2014 – 2020
    TABLE 35 Chile Women\'s Disposable Razors and Blades market analysis, 2014 – 2020
    TABLE 36 Chile Brand Share of Internal Cleansers and Sprays, 2012 – 2014
    TABLE 37 Chile Brand Share of Pantiliners and Shields, 2012 – 2014
    TABLE 38 Chile Brand Share of Sanitary Pads, 2012 – 2014
    TABLE 39 Chile Brand Share of Tampons, 2012 – 2014
    TABLE 40 Chile Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014
    TABLE 41 Chile Distribution Channels of Internal Cleansers and Sprays, 2012 - 2014
    TABLE 42 Chile Distribution Channels of Pantiliners and Shields, 2012 - 2014
    TABLE 43 Chile Distribution Channels of Sanitary Pads, 2012 - 2014
    TABLE 44 Chile Distribution Channels of Tampons, 2012 - 2014
    TABLE 45 Chile Distribution Channels of Women\'s Disposable Razors & Blades, 2012 - 2014
    TABLE 46 Peru Internal Cleansers and Sprays, market analysis, 2014 – 2020
    TABLE 47 Peru Pantiliners & Shields market analysis, 2014 – 2020
    TABLE 48 Peru Sanitary Pads market analysis, 2014 – 2020
    TABLE 49 Peru Tampons market analysis, 2014 – 2020
    TABLE 50 Peru Women\'s Disposable Razors and Blades market analysis, 2014 – 2020
    TABLE 52 Peru Brand Share of Internal Cleansers and Sprays, 2012 – 2014
    TABLE 53 Peru Brand Share of Pantiliners and Shields, 2012 – 2014
    TABLE 54 Peru Brand Share of Sanitary Pads, 2012 – 2014
    TABLE 55 Peru Brand Share of Tampons, 2012 – 2014
    TABLE 56 Peru Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014
    TABLE 57 Peru Distribution Channels of Internal Cleansers and Sprays, 2012 - 2014
    TABLE 58 Peru Distribution Channels of Pantiliners and Shields, 2012 - 2014
    TABLE 59 Peru Distribution Channels of Sanitary Pads, 2012 - 2014
    TABLE 60 Peru Distribution Channels of Tampons, 2012 - 2014
    TABLE 61 Peru Distribution Channels of Women\'s Disposable Razors & Blades, 2012 - 2014

    List of figure

     

    FIG. 1 Latin America Feminine Hygiene Products Market, 2014 – 2020 (USD million)

    FIG. 2 Latin America Feminine Hygiene Products Market, 2014 – 2020 (units million)

    FIG. 3 Argentina feminine hygiene products market, Value Vs Volume, market size , 2014– 2020 (USD million)

    FIG. 4 Brand Share of Pantiliners & Shields, 2012 – 2014 (Value %)

    FIG. 5 Brand Share of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 6 Brand Share of Tampons, 2012 – 2014 (Value %)

    FIG. 7 Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 8 Distribution channel of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 9 Distribution channel of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 10 Distribution channel of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 11 Distribution channel of Tampons, 2012 – 2014 (Value %)

    FIG. 12 Distribution channel of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 13 Brazil feminine hygiene products market, Value Vs Volume, market size , 2014– 2020 (USD million)

    FIG. 14 Brand Share of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 15 Brand Share of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 16 Brand Share of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 17 Brand Share of Tampons, 2012 – 2014 (Value %)

    FIG. 18 Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 19 Distribution channel of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 20 Distribution channel of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 21 Distribution channel of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 22 Distribution channel of Tampons, 2012 – 2014 (Value %)

    FIG. 23 Distribution channel of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 24 Chile feminine hygiene products market, Value Vs Volume market size , 2014– 2020 (USD million)

    FIG. 25 Brand Share of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 26 Brand Share of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 27 Brand Share of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 28 Brand Share of Tampons, 2012 – 2014 (Value %)

    FIG. 29 Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 30 Distribution channel of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 31 Distribution channel of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 32 Distribution channel of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 33 Distribution channel of Tampons, 2012 – 2014 (Value %)

    FIG. 34 Distribution channel of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 35 Peru feminine hygiene products market, Value Vs Volume market size , 2014– 2020 (USD million)

    FIG. 36 Brand Share of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 37 Brand Share of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 38 Brand Share of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 39 Brand Share of Tampons, 2012 – 2014 (Value %)

    FIG. 40 Brand Share of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

    FIG. 41 Distribution channel of Internal Cleansers and Sprays, 2012 – 2014 (Value %)

    FIG. 42 Distribution channel of Pantiliners and Shields, 2012 – 2014 (Value %)

    FIG. 43 Distribution channel of Sanitary Pads, 2012 – 2014 (Value %)

    FIG. 44 Distribution channel of Tampons, 2012 – 2014 (Value %)

    FIG. 45 Distribution channel of Women\'s Disposable Razors & Blades, 2012 – 2014 (Value %)

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