The emerging economies with a significantly large pool of under-served patients are creating big opportunities in the incontinence market for the leading medical equipment manufacturers. China, the world’s most populated country serves as home to the largest patient base closely followed by India. Growing population will drive the demand for healthcare, consequently resulting in the growth of the incontinence market. 

The global incontinence industry reached USD 5.26 billion in 2010 and is expected to reach USD 7.08 billion in 2017 at a growth rate of 3.8% per year. Aging population, increasing awareness, acceptance of incontinence products and product innovations to personalize products according to a particular consumer segments is driving the incontinence care industry. However, there are some bigger challenges faced by this industry like threat of alternates and substitutes, threat from low cost manufacturers, and increasing demand from an elderly population. 

The global incontinence market is growing at the rate of 5% every year with Europe accounting for the approximately 40% of the total market, closely followed by Asia-Pacific and the U.S. Widened and improved product offerings are strengthening the position of the incontinence market. 

Market Segments 

• Urinary Catheters
• Urine Bags 
• Absorbent Products
• Incontinence Clamps
• Incontinence Cleaners
• Skin Protection
• Odor Control

This research report analyzes this market based on its industry segments and major geographies. The regions covered under this research study are: 

• Europe

• North America 
• Asia-Pacific 
• Rest of the World 

The report provides a complete analysis of the major industry segments, current trends, market structure, industry growth drivers, restraints, and market projections for the coming years. It also includes an analysis of the technological developments in the market, Porter’s five force model analysis, and detailed company profiles of the top industry players. The report provides a review of the micro and macro factors significant with respect to the new entrants and existing market players along with detailed value chain analysis. 

Some of the major players dominating this market are Svenska Cellulosa Aktiebolaget SCA, Unicharm Corporation, HARTMANN GROUP, ONTEX International N.V., Hypermarcas SA, Kimberly-Clark Corporation, First Quality Enterprises Inc., Pro Descart Industria e Comercio Ltda, Coloplast A/S, C. R. Bard Inc., B. Braun Melsungen AG, Covidien plc and Medline Industries Inc., and others. 

Reasons for Buying this Report 

• This research report provides a forward-looking perspective on the different factors driving and restraining market growth 
• It provides distinctive graphics and exemplified SWOT analysis on the major industry segments 
• It provides a complete understanding of the key product segments and changing competitive dynamics 
• It helps in making informed business decisions by having complete insights of industry and making an in-depth analysis of the market 
• It provides a technological growth map over time and explains its impact on the market 
• It provides a comprehensive analysis of the major competitors and their strategies