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Food Traceability Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2012 - 2018

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Traceability, a concept which has been in existence for a long time, which was limited to secret services of areas involving high risks or net worth, has seen a rise in application in the food safety and quality industry. Every step of logistics, right from packaging to the end consumer, now uses different techniques of food traceability for varied reasons. However, the core driver of the market has been the growing importance of the ability to track any food item to its origin. This is due to the rise in incidences of food borne diseases and outbreaks and due to complex quality regulations pushing for the need to monitor quality at every step, The market is experiencing steady growth with a healthy growth rate expected in the near future. 


The global market for food traceability is technology driven and is seeing introduction of new technologies and applications across different levels such as in packaging, logistics, storage, handling, and retail. The different technologies currently available in the market are barcode, RFID, biometrics, GPS, and infrared. These technologies have different applications across various stages of food movement and for different types of foodstuff. Among all these, a barcode is largely used for packaged foods, while RFID or GPS is used for food involving movement of live feedstock. 


The food traceability market can also be analyzed by segmenting it based on applications across different sectors such as dairy products, vegetables and fruits (fresh produce/seeds), canned or bottled food, beverages, meat, poultry, and fish or seafood. However, the extent of adoption of technologies across these application segments largely depends on the size of the firm producing the product and region of trade (destination). For instance, for local trade there is hardly any kind of quality check required, with food from farms directly entering the market. However, the same food when packaged for a regional or international market may require appropriate quality checks or tagging to ensure it is traceable. These regulatory requirements depend on trade regulations and FDA (food and drugs agency) laws of the destination market.\\


These diverse applications require different gadgets/equipments to carry out appropriate checks. The growing trade involving food items is pushing the demand for such devices. The different devices currently in use are: GPS enabled PDAs (personal digital assistants), sensors (such as chemical sensors), scanners (3D, 2Dand 1D), mobile printers, thermal printers, durable tags and labels, and so on. 


On similar lines, there is different software available in the market, which not only eases the complex functions, but also helps in data processing and storage. Software such as ERP (enterprise resource planning), QMS (quality management software), cloud computing, and so on, are seeing rising applications and experiencing push for customization, thereby driving the market growth. As a result many players from different verticals are driven to the market. 


Recently IBM was partnered by N2N Global for using the food traceability technology to ensure that food sourced from Cherry Central Co-Op Inc. is handled in accordance with government and company standards. The other renowned players in the market are Barcoding Inc., A2B Tracking Solutions, Motorola Solutions, Inc., and some others.


This research report analyzes this market depending on its market segments, major geographies, and current market trends. 


Geographies analyzed under this research report include 

  • North America 
  • Asia Pacific 
  • Europe
  • Rest of the World  


This report provides comprehensive analysis of 

  • Market growth drivers 
  • Factors limiting market growth
  • Current market trends 
  • Market structure
  • Market projections for upcoming years 


This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis. 


Reasons for Buying this Report

  • This report provides pin-point analysis for changing competitive dynamics
  • It provides a forward looking perspective on different factors driving or restraining market growth 
  • It provides a technological growth map over time to understand the industry growth rate
  • It provides a seven-year forecast assessed on the basis of how the market is predicted to grow 
  • It helps in understanding the key product segments and their future
  • It provides pin point analysis of changing competition dynamics and keeps you ahead of competitors
  • It helps in making informed business decisions by having complete insights of market and by making in-depth analysis of market segments 
  • It provides distinctive graphics and exemplified SWOT analysis of major market segments 

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