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Cardiac Holter Monitor Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2016 - 2024

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A cardiac holter monitor is a battery operated device which continuously monitors the heart rhythm of the patient, for a period of 24-48 hours. The duration of measuring the activity of heart depends upon the type of device used, and the patient’s condition. In certain cases, the patient’s condition may be severe, and the patient may suffer from irregular heartbeats, which may require longer duration of monitoring. A cardiac holter monitor is with electrodes that are attached to the chest of patient, and records the ECG of the heart, as the patient goes around doing his daily activities. The information from the cardiac holter monitor is then analyzed to evaluate the heart condition of the patient and determine key parameters such as slow, irregular or fast heartbeats. 

The global cardiac holter monitor market is segmented on the basis of product type, end users and region. Based on product type, the global cardiac holter monitor market can be further segmented into, cardiac holter monitoring systems (holter monitors (wired holter monitors, and wireless holter monitors), and digital holter ECG recorders), and cardiac holter monitoring software. Based on the end users, global cardiac holter monitor market can be further segmented into, hospitals, clinics, diagnostic centers, and ambulatory care centers. Among the product type segments, cardiac holter monitoring systems segment accounted for the largest market share in 2015. Increasing prevalence of cardiovascular diseases, technological advancements in monitoring devices, and patient preference towards minimally invasive devices have been some driving factors for the growth of cardiac holter monitoring systems market. The cardiac holter monitoring software segment is expected to register lower CAGR during the forecast period of 2016-2024, due to increasing advancements in the holter monitoring systems, which are now already equipped with integrated software. 

Cardiovascular Diseases (CVD) burden is increasing gradually which is one of the major health concern worldwide. According to the American Heart Association, in 2015, cardiovascular disease is the leading global cause of deaths, with around 17.3 Mn million deaths per year globally. The proportion of mortality due to cardiovascular diseases, is more in women (51%), than in men (42%). In Europe, coronary heart diseases account for approximately 1.8 million (20%) deaths annually. This factor propels the need of technological advanced cardiac devices to ensure better treatment and better patient monitoring to avoid risk associated with CVD. Based on geography, the global cardiac holter monitor market is segmented into five key regions, North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America accounted for the largest share of the cardiac holter monitor market in 2015 followed by Europe. Cardiac holter monitoring systems are non-invasive devices which is effective in safe patient monitoring and this factor has increased the adoption of these devices among end users which ultimately drives the growth of global cardiac holter monitoring devices. Also, there is a growing trend of home and point of care testing, and a shift towards preventive care, which is driving the cardiac holter monitor market in North America & Europe. Asia Pacific is expected to witness remarkable CAGR during forecast period, due to large population base, and high prevalence of target and lifestyle diseases.  However, healthcare facilities in underdeveloped and emerging countries which lack appropriate healthcare infrastructure and trained staff is anticipated to affect the adoption in these countries. 

Some of the major players in the global cardiac holter monitor market include, GE healthcare, iRhythm Technologies, Morata Instruments, Philips Healthcare, QSR Diagnostics, SCHILLER, and Welch Allyn, among others. The global cardiac holter monitor market is fragmented with presence of many small scale vendors which impacts the growth opportunities for international players.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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