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Published Date: 2015-06-22Number of Pages: 113

Canada Home Healthcare Market (By Device Types - Diagnostics and Monitoring Devices, Therapeutic Home Healthcare Devices, Mobility Assist Devices and Medical Supplies; By Services - Rehabilitation, Telehealth and Telemedicine, Respiratory Therapy, Infusion Therapy and Unskilled Home Healthcare Services) - Industry Analysis, Size, Share, Growth, Trends and Forecast 2014 - 2020

The home health care market includes a wide range of medical devices and services that are used by patients to treat, diagnose, and monitor a variety of chronic diseases. These devices and services play an important role in providing cost-effective health care to the patients. The home health care market offers lucrative business opportunities in Canada due to increased acceptance of home health care, technological advancements, and cost-effective alternatives compared to other modalities (i.e. hospital visits). Factors such as aging population and increasing number of people diagnosed with chronic diseases such as diabetes, cardiac disorders, and respiratory diseases are driving the growth of the home health care market in Canada. The Public Health Agency of Canada estimated that three individuals out of five in Canada (aged 20 years and above) suffer from chronic diseases such as diabetes, cancer, mental illness, and cardiovascular diseases, and four out of five are at risk of developing chronic conditions. Moreover, several organizations, such as the Commission on Accreditation of Rehabilitation Facilities Canada, offer accreditation programs to the home care service providers to improve their home care business operation and quality of patient care, which in turn would contribute to the growth of the market. Other factors fueling the growth of the home health care market are aging population, rising government spending on home care services, and cost effectiveness However, the high cost of professional health care services and home medical devices is likely to restrain market growth.

This report encompasses a detailed study of various home medical devices and home health care services in Canada. Home health care devices have been segmented into diagnostic and monitoring devices, therapeutic devices, home mobility assist devices, and medical supplies. The diagnostic and monitoring devices segment includes blood glucose monitors, blood pressure monitors, sleep apnea monitors, pregnancy test kits, pulse oximeters, heart rate monitors, temperature monitors, pedometers, and coagulation monitors. The therapeutic devices segment comprises insulin delivery devices, nebulizers, ventilators and CPAP devices, IV equipment, and dialysis equipment. The home mobility assist devices segment has been further categorized into wheelchairs, cranes and crutches, and other mobility assist devices. The market size and forecast for each device type has been provided for the period from 2012 to 2020, considering 2013 as the base year. The report also provides the compound annual growth rate (% CAGR) for the forecast period from 2014 to 2020 for each segment.

Based on services, the home health care market has been segmented into rehabilitation services, respiratory therapy services, tele-health and telemedicine services, infusion therapy services, and unskilled home health care services. The market size and forecast in terms of USD million for each service has been provided for the period from 2012 to 2020, considering 2013 as the base year. The report also provides the compound annual growth rate (% CAGR) for the forecast period from 2014 to 2020 for each segment.

The home health care market in Canada has been segmented into four major regions: Ontario, Quebec, Alberta, and Rest of Canada. The market size and forecast for each province has been estimated for the period from 2012 to 2020 in terms of revenue (USD million), considering 2013 as the base year. The report also provides the compound annual growth rate (CAGR %) during the forecast period from 2014 to 2020 for all the provinces mentioned above.

The market overview section of the report discusses the market dynamics with respect to the market drivers, restraints, and opportunities. This section also covers market attractiveness analysis of the home health care market in Canada. A list of recommendations for new players planning to enter the market and for existing players to enhance their market shares is also presented in the report. The report concludes with company profiles of key players operating across various segments of the market. Each company profile includes business overview, financial overview, product portfolio, business strategies, and recent developments. Some of the prominent players in the home health care market in Canada that have been profiled in the report include 3M Health Care, Abbott Laboratories, Inc., Cardinal Health, Inc., Johnson & Johnson, GE Company, Invacare Corporation, and Medtronic, Inc.

The Canada Home Healthcare market is segmented into the following categories:
  • Canada Home Healthcare Market, by Device Types
    • Diagnostic and Monitoring Devices
      • Blood Glucose Monitors 
      • Blood Pressure Monitors 
      • Heart Rate Monitors 
      • Temperature Monitors
      • Sleep Apnea Monitors
      • Coagulation Monitors
      • Pregnancy Test Kits
      • Pulse Oximeters
      • Pedometers
    • Therapeutic Home Healthcare Devices
      • Insulin Delivery Devices
      • Nebulizers
      • Ventilator and Continuous Positive Airway Pressure (CPAP) Devices
      • Intravenous (IV) Equipment
      • Dialysis Equipment
    • Home Mobility Assist Devices
      • Wheelchairs
      • Cranes and Crutches
      • Other Home Mobility Assist Devices (Walkers, Rollators and Mobility Scooters)
    • Medical Supplies
  • Canada Home Healthcare Market, by Services
    • Rehabilitation Services
    • Telehealth and Telemedicine Services
    • Infusion Therapy Services
    • Respiratory Therapy Services
    • Unskilled Home Healthcare Services
  • Canada Home Healthcare Market, by Provinces
    • Ontario
    • Quebec
    • Alberta
    • Rest of Canada


Chapter 1 Introduction
1.1 Report Description
1.2 Market Segmentation
1.3 Research Methodology
      1.3.1 Sources
              1.3.1.1 Secondary research
              1.3.1.2 Primary research
              1.3.1.3 Assumption
1.4 List of Abbreviations

Chapter 2 Executive Summary
2.1 Market Snapshot: Canada Home Health Care Market (2013 & 2020)
2.2 Canada Home Health Care Market, by Device Type, 2013 (USD Million)
2.3 Canada Home Health Care Market, by Services, 2013 (USD Million)
      2.3.1 Comparative Analysis: Canada Home Health Care Market, by Province, 2013 and 2020 (Value %)

Chapter 3 Market Overview
3.1 Overview
3.2 Market Dynamics
      3.2.1 Market Drivers
              3.2.1.1 Increasing incidences of chronic and lifestyle diseases
              3.2.1.2 Technological advancements and new health care services would attract new customers
              3.2.1.3 Changing demographics supports growth of the home health care market in Canada
              3.2.1.3.1 Percentage change in the population of 65 years and over in Canada: 2001 – 2061
      3.2.2 Market Restraints
              3.2.2.1 Challenging regulatory environment restricts companies to enter into the Canada market
              3.2.2.2 Lack of training and inaccuracy in measurement could lead to fatal health disorders and misguide treatment therapy
      3.2.3 Opportunities
              3.2.3.1 Large pool of target patients, rise in disposable income and increasing home care establishments in provinces such as Ontario and Alberta
              3.2.3.2 Development of efficient technologies and online monitoring services
3.3 Porter’s Five Forces Analysis: Canada Home Health Care Market
      3.3.1 Bargaining power of suppliers - Moderate
      3.3.2 Bargaining power of buyers - High
      3.3.3 Threat of substitutes - Low
      3.3.4 Threat of new entrants - Moderate
      3.3.5 Competitive rivalry – High
3.4 Market Attractiveness Analysis: Canada Home Health Care Market, by Provinces

Chapter 4 Canada Home Healthcare Market, by Device Types
4.1 Introduction
      4.1.1 Canada Home Healthcare Market Revenue, by Device Type, 2012 – 2020 (USD Million)
      4.1.2 Canada Home Healthcare Devices Market Segmentation, by Device Types
4.2 Diagnostic and Monitoring Devices
      4.2.1 Canada Diagnostic and Monitoring Home Devices Market Revenue, by Device Type, 2012 – 2020 (USD Million)
      4.2.2 Blood Glucose Monitors
              4.2.2.1 Canada Blood Glucose Monitors Market Revenue, 2012 – 2020 (USD Million)
      4.2.3 Blood Pressure Monitors
              4.2.3.1 Canada Blood Pressure Monitors Market Revenue, 2012 – 2020 (USD Million)
      4.2.4 Heart Rate Monitors
              4.2.4.1 Canada Heart Rate Monitors Market Revenue, 2012 – 2020 (USD Million)
      4.2.5 Temperature Monitors
              4.2.5.1 Canada Temperature Monitors Market Revenue, 2012 – 2020 (USD Million)
      4.2.6 Sleep Apnea Monitors
              4.2.6.1 Canada Sleep Apnea Monitors Market Revenue, 2012 – 2020 (USD Million)
      4.2.7 Coagulation Monitors
             4.2.7.1 Canada Coagulation Monitors Market Revenue, 2012 – 2020 (USD Million)
      4.2.8 Pregnancy Test Kits
             4.2.8.1 Canada Pregnancy Test Kits Market Revenue, 2012 – 2020 (USD Million)
      4.2.9 Pulse Oximeters
              4.2.9.1 Canada Pulse Oximeters Market Revenue, 2012 – 2020 (USD Million)
      4.2.10 Pedometers
               4.2.10.1 Canada Pedometers Market Revenue, 2012 – 2020 (USD Million)
4.3 Therapeutic Home Healthcare Devices
      4.3.1 Canada Therapeutic Home Healthcare Devices Market Revenue, by Device Type, 2012 – 2020 (USD Million)
      4.3.2 Insulin Delivery Devices
              4.3.2.1 Canada Insulin Delivery Devices Market Revenue, 2012 – 2020 (USD Million)
      4.3.3 Nebulizers
             4.3.3.1 Canada Nebulizers Market Revenue, 2012 – 2020 (USD Million)
      4.3.4 Ventilator and Continuous Positive Airway Pressure (CPAP) Devices
             4.3.4.1 Canada Ventilators and CPAP Devices Market Revenue, 2012 – 2020 (USD Million)
      4.3.5 Intravenous (IV) Equipment
             4.3.5.1 Canada IV Equipment Market Revenue, 2012 – 2020 (USD Million)
      4.3.6 Dialysis Equipment
             4.3.6.1 Canada Dialysis Equipment Market Revenue, 2012 – 2020 (USD Million)
4.4 Home Mobility Assist Devices
      4.4.1 Canada Home Mobility Assist Devices Market Revenue, by Device Type, 2012 – 2020 (USD Million)      
      4.4.2 Wheelchairs
             4.4.2.1 Canada Wheelchairs Market Revenue, 2012 – 2020 (USD Million)
      4.4.3 Cranes and Crutches
             4.4.3.1 Canada Cranes and Crutches Market Revenue, 2012 – 2020 (USD Million)
      4.4.4 Other Home Mobility Assist Devices (Walkers, Rollators and Mobility Scooters)
             4.4.4.1 Canada Other Home Mobility Assist Devices Market Revenue, 2012 – 2020 (USD Million)
4.5 Medical Supplies
      4.5.1 Canada Medical Supplies Market Revenue, 2012 – 2020 (USD Million)

Chapter 5 Canada Home Healthcare Market, by Services
5.1 Overview
      5.1.1 Canada Home Healthcare Market Revenue, by Services, 2012 – 2020 (USD Million)
5.2 Rehabilitation Services
      5.2.1 Canada Rehabilitation Services Market Revenue, 2012 – 2020 (USD Million)
5.3 Telehealth and Telemedicine Services
      5.3.1 Canada Telehealth and Telemedicine Services Market Revenue, 2012 – 2020 (USD Million)
5.4 Infusion Therapy Services
      5.4.1 Canada Infusion Therapy Services Market Revenue, 2012 – 2020 (USD Million)
5.5 Respiratory Therapy Services
      5.5.1 Canada Respiratory Therapy Services Market Revenue, 2012 – 2020 (USD Million)
5.6 Unskilled Home Healthcare Services
      5.6.1 Canada Unskilled Home Healthcare Services Market Revenue, 2012 – 2020 (USD Million)

Chapter 6 Canada Home Healthcare Market, by Provinces
6.1 Overview
      6.1.1 Canada Home Healthcare Market Revenue, by Provinces, 2012 – 2020 (USD Million)
6.2 Ontario
      6.2.1 Ontario Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
6.3 Quebec
      6.3.1 Quebec Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
6.4 Alberta
      6.4.1 Alberta Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
6.5 Rest of Canada
      6.5.1 Rest of Canada Home Healthcare Market Revenue, 2012 – 2020 (USD Million)

Chapter 7 Recommendations
7.1 Market Strategy for Success
      7.1.1 Strengthening distribution networks
      7.1.2 Focus on pre- and post-purchase services to end users
      7.1.3 Enhancing penetration in underdeveloped provinces through telehealth and telemedicine services

Chapter 8 Company Profiles
8.1 3M
      8.1.1 Company Overview
      8.1.2 Financial Overview
      8.1.3 Product Portfolio
      8.1.4 Business Strategies
      8.1.5 Recent Developments
8.2 Abbott Laboratories
      8.2.1 Company Overview
      8.2.2 Financial Overview
      8.2.3 Product Portfolio
      8.2.4 Business Strategies
      8.2.5 Recent Developments
8.3 Cardinal Health
      8.3.1 Company Overview
      8.3.2 Financial Overview
      8.3.3 Product Portfolio
      8.3.4 Business Strategies
      8.3.5 Recent Developments
8.4 General Electric Company
      8.4.1 Company Overview
      8.4.2 Financial Overview
      8.4.3 Product Portfolio
      8.4.4 Business Strategies
      8.4.5 Recent Developments
8.5 Invacare Corporation
      8.5.1 Company Overview
      8.5.2 Financial Overview
      8.5.3 Product Portfolio
      8.5.4 Business Strategies
      8.5.5 Recent Developments
8.6 Johnson & Johnson
      8.6.1 Company Overview
      8.6.2 Financial Overview
      8.6.3 Product Portfolio
      8.6.4 Business Strategies
      8.6.5 Recent Developments
8.7 Medtronic plc
      8.7.1 Company Overview
      8.7.2 Financial Overview
      8.7.3 Product Portfolio
      8.7.4 Business Strategies
      8.7.5 Recent Developments

List of Figures

FIG. 1 Canada Home Healthcare Market: Market Segmentation
FIG. 2 Canada Home Health Care Market, by Device Type, 2013 (USD Million)
FIG. 3 Canada Home Health Care Market, by Services, 2013 (USD Million)
FIG. 4 Comparative Analysis: Canada Home Health Care Market, by Province, 2013 and 2020 (Value %)
FIG. 5 Percentage change in the population of 65 years and over in Canada: 2001 – 2061
FIG. 6 Porter’s Five Forces Analysis: Canada Home Health Care Market
FIG. 7 Market Attractiveness Analysis: Canada Home Healthcare Market, by Provinces
FIG. 8 Canada Home Healthcare Devices Market Segmentation, by Device Types
FIG. 9 Canada Blood Glucose Monitors Market Revenue, 2012 – 2020 (USD Million)
FIG. 10 Canada Blood Pressure Monitors Market Revenue, 2012 – 2020 (USD Million)
FIG. 11 Canada Heart Rate Monitors Market Revenue, 2012 – 2020 (USD Million)
FIG. 12 Canada Temperature Monitors Market Revenue, 2012 – 2020 (USD Million)
FIG. 13 Canada Sleep Apnea Monitors Market Revenue, 2012 – 2020 (USD Million)
FIG. 14 Canada Coagulation Monitors Market Revenue, 2012 – 2020 (USD Million)
FIG. 15 Canada Pregnancy Test Kits Market Revenue, 2012 – 2020 (USD Million)
FIG. 16 Canada Pulse Oximeters Market Revenue, 2012 – 2020 (USD Million)
FIG. 17 Canada Pedometers Market Revenue, 2012 – 2020 (USD Million)
FIG. 18 Canada Insulin Delivery Devices Market Revenue, 2012 – 2020 (USD Million)
FIG. 19 Canada Nebulizers Market Revenue, 2012 – 2020 (USD Million)
FIG. 20 Canada Ventilators and CPAP Devices Market Revenue, 2012 – 2020 (USD Million)
FIG. 21 Canada IV Equipment Market Revenue, 2012 – 2020 (USD Million)
FIG. 22 Canada Dialysis Equipment Market Revenue, 2012 – 2020 (USD Million)
FIG. 23 Canada Wheelchairs Market Revenue, 2012 – 2020 (USD Million)
FIG. 24 Canada Cranes and Crutches Market Revenue, 2012 – 2020 (USD Million)
FIG. 25 Canada Other Home Mobility Assist Devices Market Revenue, 2012 – 2020 (USD Million)
FIG. 26 Canada Medical Supplies Market Revenue, 2012 – 2020 (USD Million)
FIG. 27 Canada Rehabilitation Services Market Revenue, 2012 – 2020 (USD Million)
FIG. 28 Canada Telehealth and Telemedicine Services Market Revenue, 2012 – 2020 (USD Million)
FIG. 29 Canada Infusion Therapy Services Market Revenue, 2012 – 2020 (USD Million)
FIG. 30 Canada Respiratory Therapy Services Market Revenue, 2012 – 2020 (USD Million)
FIG. 31 Canada Unskilled Home Healthcare Services Market Revenue, 2012 – 2020 (USD Million)
FIG. 32 Ontario Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
FIG. 33 Quebec Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
FIG. 34 Alberta Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
FIG. 35 Rest of Canada Home Healthcare Market Revenue, 2012 – 2020 (USD Million)
FIG. 36 3M: Annual Revenue, 2012 – 2014 (USD Million)
FIG. 37 Abbott Laboratories: Annual Revenue, 2012 – 2014 (USD Million)
FIG. 38 Cardinal Health: Annual Revenue, 2012 – 2014 (USD Million)
FIG. 39 General Electric Company: Annual Revenue, 2012 – 2014 (USD Million)
FIG. 40 Invacare Corporation: Annual Revenue, 2012 – 2014 (USD Million)
FIG. 41 Johnson & Johnson: Annual Revenue, 2012 – 2014 (USD Million)
FIG. 42 Medtronic plc: Annual Revenue, 2012 – 2014 (USD Million)

List of Tables

TABLE 1 List of Abbreviations
TABLE 2 Market Snapshot: Canada Home Health Care Market (2013 & 2020)
TABLE 3 Impact Analysis of Market Drivers
TABLE 4 Impact Analysis of Market Restraints
TABLE 5 Canada Home Healthcare Market Revenue, by Device Type, 2012 – 2020 (USD Million)
TABLE 6 Canada Diagnostic and Monitoring Home Devices Market Revenue, by Device Type, 2012 – 2020 (USD Million)
TABLE 7 Canada Therapeutic Home Healthcare Devices Market Revenue, by Device Type, 2012 – 2020 (USD Million)
TABLE 8 Canada Home Mobility Assist Devices Market Revenue, by Device Type, 2012 – 2020 (USD Million)
TABLE 9 Canada Home Healthcare Market Revenue, by Services, 2012 – 2020 (USD Million)
TABLE 10 Canada Home Healthcare Market Revenue, by Provinces, 2012 – 2020 (USD Million)


Canada home healthcare market represents a wide range of home medical devices and services to support patients with chronic disease conditions. The risk and prevalence of chronic and lifestyle related diseases are constantly increasing in Canada which would drive the acceptance of home medical devices and services, consequently leading to the growth of the market. Moreover, changing demographics in Canada further supports the growth of Canada home healthcare market. Statistics Canada projected that around 5 million people in Canada were aged over 60– 65 years in 2011 and the number is expected to double in the next 25 years (10.4 million). Such change in demographics will shift a substantial portion of population to the higher risk level for illnesses that demand continuous medical intervention. Thus, this factor would in turn increase the utilization of home healthcare devices and services hence driving the market growth. Moreover, advancement in technologies, increasing sedentary lifestyle and growing preference for alternatives to hospital based long-term care also supports the Canada home healthcare market growth. However, high costs coupled with strict regulatory environment restraints the market growth. The Canada home healthcare market is estimated to be USD 10,449.1 million in 2013 and is expected to reach USD 18,939.9 million by 2020, growing at a CAGR of 8.9% from 2014 to 2020.

The Canada home healthcare market has been studied from three perspectives: by device types, by services and by provinces. Based on device types, the market has been segmented into four categories: diagnostic and monitoring devices, therapeutic home healthcare devices, home mobility assist devices and medical supplies. Among these, diagnostics and monitoring devices are accounted for the largest market, capturing over 30% of the total Canada home medical devices market in 2013. Efforts of the Canadian government to increase awareness about hypertension, diabetes and sleep apnea management through home monitoring drives the growth of diagnostics and monitoring devices segment. Moreover, home mobility assist devices market segment recorded the lowest revenue in 2013 owing to the low cost of market constituents such as cranes and crutches, walkers and rollators and others.

Based on services, the Canada home healthcare market is categorized into rehabilitation, telehealth and telemedicine, respiratory therapy, infusion therapy and unskilled home healthcare services. In 2013, unskilled home healthcare services market accounted for the largest market and is expected to dominate the market in future. Growing geriatric population coupled with increasing uptake of nonprofessional home care services in Canada helps this segment to grow consistently during the forecast period. Moreover, telehealth and telemedicine services only accounted for 2% revenue of the total home healthcare services market in 2013 but is expected to grow with the highest CAGR of around 11% during the forecast period from 2014 to 2020. Fundamental benefits availed from these services such as high cost-effectiveness, quality health care and access to health care services throughout rural and urban areas supports the growth of the market in Canada.

In terms of geographic distribution, the Canada home healthcare market has been segmented into four provinces i.e. Ontario, Quebec, Alberta and Rest of Canada. The Ontario home healthcare market in 2013 accounted for the largest market share due to high demand for home healthcare devices and services. Moreover, consistent rise in geriatric population and favorable government policies propels the growth of home healthcare market in Ontario. Followed by Ontario, Rest of Canada turned out to be the second largest market due to increasing number of obese population over the last few years. The Canada home healthcare market in Quebec is expected to grow at the highest CAGR of 9.2% from 2014 to 2020. The growth of this province is mainly attributed to the large population base and increasing incidence rate of chronic diseases. 

The Canada home healthcare market is fragmented in nature, having presence of large number of small scale and large scale home medical device and services providers. Some of the prominent home healthcare devices and service providers in the Canada home healthcare market are Johnson & Johnson, Omron Healthcare, 3M Healthcare, GM Healthcare, We Care Health Services, The Canadian Home Care Association, Home Care Ontario and others.

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