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Banana Powder Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 - 2027

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Banana powder is derived from processed nutrient-rich bananas and has many applications in the cosmeceutical industries, dietary supplements as well as food products. Banana powders are made by freeze drying and vacuum processing method. Banana powders are available at organic markets and health food stores. Fruits contain more water, hence they are concentrated to remove excess water, demineralized which is then spray-dried to get free flowing powder. Banana powders can be used as an ingredient in cooking or as a flavoring agent. Banana powder has a long shelf life at ambient temperature due to low water activity along with low logistic expenditure due to low weight and volume. Fruit powders are made from either spray drying or freeze drying process. The quality of banana powder can be determined on the basis of color, flavor, texture and moisture content. These are primarily affected by the varieties of bananas and the ongoing processing operations. Banana powder, because of its high concentration of banana essence, it has been found to be a major source of calories and carbohydrates. Although banana powder has a low content of protein, it still finds a prime spot in the trading business.

Segmentation

The global banana powder market is segmented on the basis of application into cosmetics, dietary supplements and food products. Due to the multiple use of banana powder, the global banana powder market is expected to remarkably increase the revenue contribution over the predicted period. On the basis of distribution channels, the banana powder market is observed to be segmented into hypermarket/supermarket, retail stores, convenience stores, internet selling, specialty stores and others. Hence, the global banana powder market is expected to significantly increase the revenue contribution over the forecast period. 

Global Market Drivers

The global banana powder market driving factors include the increasing demand for a variety of banana powder health drinks that contains a high amount of vitamins, minerals, and antioxidants. The banana powder market is estimated to have potential growth in developing and developed countries as a result of consumer preference towards health drinks along with a variety of fruit flavors in the drinks. Furthermore in addition to banana exporting, processing banana into different products could also mean additional income for banana farmers. Banana powder has a tremendous potential for commercialization. It has a low starch content and high sugar content that can be used as a substitute for fresh bananas in making traditional cakes or their premixes as well as in the processing of banana crackers, snacks or crisps.

The banana powder market is also expected to flourish due to its increased demand in the cosmetic industry where it is mostly manufactured and made available to the end user as a mattifying translucent setting powder enclosed in a compact.

Regional Outlook

Geographically, the global banana powder market can be divided by major regions which include North America, Latin America, Europe, Asia Pacific, Middle East and Africa. Globally, among all regions, Asia Pacific has developed as the dominant region in global banana powder market followed by Europe and North America. High growth of banana powder market in the Asia Pacific region can be attributed to the strong demand from emerging economies such as China and India. 

Major Key Player

Some of the key players identified across the value chain of the global fruit powders market include La Herbal (India), Farmvilla, Aum Agri Freeze Foods, Kanegrade Limited, Saipro Biotech Pvt. Ltd, NutraDry, , and others. The companies are expected to expand their business by enhancing their product portfolio in global banana powder market. The companies are projected to frame certain strategies in future in order to gain the competitive advantage in global banana powder market till 2025.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market  

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