Global Web Content Filtering Market: Snapshot

Growing digitalization and increasing web-based content have grown the demand for web content filtering. Growth of the IT sector needs to secure data from security breach that has created the need for web content filtering. The web content filtering solutions are designed to restrict unwanted information brought through the internet via e-mail or web and help users to access only specified content relevant to them.

Developers are making efforts to come up with solutions such as anti-viruses, firewalls, and intrusion prevention systems in addition to serving the web content filtering functions. Moreover, need to control internet related security issues has forced firms to implement content filtering solutions on a larger scale.

The report presents certain figures that will be helpful for the companies working in the web content filtering market on the global basis. As per the analysis, the global market for web content filtering is expected to rise at a healthy CAGR during the forecast period 2013 to 2019. The market valuation is projected to reach US$ 2.6 bn by the end of 2019.

Growing Use of Internet in Business Organizations to Boost Demand for Web Content Filtering

The report for the global web content filtering market is categorized on the basis of technique and end use. Based on technique, file type filtering, URL filtering, IP filtering, keyword filtering, and others (image, profile, and link filtering) are the key segments. Among these file type filtering techniques is dominating the market and is expected to grow further in coming years.

Based on end-use category, government agencies, business organizations, schools and institutions, and others (home computers, mobile phones) are the key segment in this category. Business organizations are considered the most promising end-use segment during the forecast period. It is expected to reach a valuation of US$ 0.86 bn by the end of 2019.  The reason for this dominance is attributed to rising concerns about distractions occurred through the internet at workplaces. Growing disturbances through the internet have necessitated the need for strong web content filtration in business organizations. They are also implementing high filtering policies and solutions to avert web threats and several e-mails from affecting corporate networks.

North America to Lead the Web Content Filtering Market Globally

North America is the most lucrative market for the growth of web content filtering at the worldwide platform. The valuation for web content filtering market in this region is expected to reach US$ 0.89 bn by the end of forecast period from US$ 0.60 bn in 2015. Changing regulation and legislation enforced by the government to address various concerns related to obscene and offensive content available on the web.

The U.S. government has enforced content restrictions such as the CAN-SPAM Act of 2003, to restrict unwanted e-mails and messages to reach users through a spam. Policymakers in Canada and the U.S. have empowered private organizations to force internet service providers to filter and remove such kind of content.

Other regions in the market are also covered in the report, viz. Latin America, Asia Pacific, the Middle East and Africa, and Europe. In addition, the report has analyzed competitive landscape taking in consideration the key players in the global market. Websense, Inc., Trend Micro, Blue Coat, Inc., Symantec Corporation, McAfee, Inc. (Intel), and Palo Alto are some of the prominent players in the global web content filtering market. 

This report provides strategic analysis of the global web content filtering market and market growth forecast for the period 2013 to 2019. The report includes competitive analysis of various market segments based on types, techniques, end-use and in-depth cross-sectional scrutiny of the web content filtering market across different geographic segments. In order to aid in strategic decision making, the report also includes competitive profiling of the leading players in the industry, their market share and various business strategies adopted by them. The market attractiveness analysis and Porter’s Five Forces analysis included in the report provide an insight into market dynamics and industry competition.
 
The report also provides a breakdown and review of various factors affecting the market growth. These are being described as market drivers, restraints and opportunities. These factors determine various existing trends and their impact on market growth. In all, the report includes a holistic analysis of the global web content filtering market, and provides an estimate of growth for the period 2013 to 2019, keeping in mind the various factors affecting the market.
 
Web Content Filtering Market, by Technique
  • IP Filtering 
  • URL Filtering 
  • Keyword Filtering 
  • File Type Filtering 
  • Others (Profile, Image, Link Filtering)
Web Content Filtering Market, by End-use
  • Business Organizations
  • Government Agencies
  • Schools and Institutions
  • Others (Home computers, Mobile phones) 
Web Content Filtering Market, by Geography:
  • North America
  • Europe
  • Asia Pacific
  • Rest of the World (Latin America, Middle East and Africa)

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

With a robust experience in creating exceptional market reports, Transparency Market Research has emerged as one of the trusted market research companies among a large number of stakeholders and CXOs. Every report at Transparency Market Research goes through rigorous research activity in every aspect. The researchers at TMR keep a close watch on the market and extract beneficial growth-boosting points. These points help the stakeholders to strategize their business plans accordingly.

TMR researchers conduct exhaustive qualitative and quantitative research. This research involves taking inputs from the experts in the market, focused attention on recent developments, and others. This method of research makes TMR stand out from other market research firms.

Here's how Transparency Market Research helps the stakeholders and CXOs through the reports:

Inculcation and Evaluation of Strategic Collaborations: The TMR researchers analyze recent strategic activities like mergers, acquisitions, partnerships, collaborations, and joint ventures. All the information is compiled and included in the report.

Perfect Market Size Estimations: The report analyzes the demographics, growth potential, and capability of the market through the forecast period. This factor leads to the estimation of the market size and also provides an outline about how the market will retrieve growth during the assessment period.

Investment Research: The report focuses on the ongoing and upcoming investment opportunities across a particular market. These developments make the stakeholders aware of the current investment scenario across the market.

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

 
Chapter 1 Preface
1.1 Report description
1.2 Market Segmentation
1.4 Research methodology
 
Chapter 2 Executive Summary
 
Chapter 3 Web Content Filtering Market Overview
3.1 Introduction
3.2 Trends and future outlook
3.3 Market dynamics
      3.3.1 Drivers
               3.3.1.1 Increased productivity
               3.3.1.2 Growing desire to reduce bandwidth usage
               3.3.1.3 Government regulations
               3.3.1.4 Data security and Liability issues
      3.3.2 Restraints
               3.3.2.1 Limiting educational resources and business issues
               3.3.2.2 Cost and violation of rights
3.4 Opportunity
      3.4.1 Development of multiplatform solutions with better reporting capabilities
3.5 Value Chain Analysis
3.6 Porter’s five force analysis
      3.6.1 Bargaining power of suppliers
      3.6.2 Bargaining power of buyers
      3.6.3 Threat of substitute products
      3.6.5 Degree of competition
3.7 Market share analysis, 2012
3.8 Market attractiveness analysis by end-use, 2012
 
Chapter 4 Global Web Content Filtering Market, by Technique
4.1 Introduction
4.2 IP Filtering
4.3 URL Filtering
4.4 Keyword Filtering
4.5 File Type Filtering
4.6 Others (image filtering, profile filtering, link filtering)
 
Chapter 5 Global Web Content Filtering Market, by End-use
5.1 Introduction
5.2 Schools and institutions
5.3 Business organizations
5.4 Government agencies
5.5 Others (Personal laptops, mobile phones)
 
Chapter 6 Global Web Content Filtering Market, by Geography
6.1 Introduction
6.2 North America
      6.2.1 North America web content filtering market, by technique, 2011 – 2019 (USD Million)
      6.2.2 North America web content filtering market, by end-use, 2011 – 2019 (USD Million)
6.3 Europe
      6.3.1 Europe web content filtering market, by technique, 2011 – 2019 (USD Million)
      6.3.2 Europe web content filtering market, by end-use, 2011 – 2019 (USD Million)
6.4 Asia Pacific
      6.4.1 Asia Pacific web content filtering market, by technique, 2011 – 2019 (USD Million)
      6.4.2 Asia Pacific web content filtering market, by end-use, 2011 – 2019 (USD Million)
6.5 RoW
      6.5.1 RoW web content filtering market, by technique, 2011 – 2019 (USD Million)
      6.5.2 RoW web content filtering market, by end-use, 2011 – 2019 (USD Million)
 
Chapter 7 Company Profiles
7.1 Blue Coat Systems, Inc.
      7.1.1 Company overview
      7.1.2 Financial Overview
      7.1.3 Business strategies
      7.1.4 Recent developments
7.2 Barracuda Networks, Inc.
      7.2.1 Company overview
      7.2.2 Financial Overview
      7.2.3 Business strategies
      7.2.4 Recent developments
7.3 MacAfee, Inc.
      7.3.1 Company overview
      7.3.2 Financial Overview
      7.3.3 Business strategies
      7.3.4 Recent developments
7.4 Symantec Corporation
      7.4.1 Company overview
      7.4.2 Financial Overview
      7.4.3 Business strategies
      7.4.4 Recent developments
7.5 Trend Micro, Inc.
      7.5.1 Company overview
      7.5.2 Financial Overview
      7.5.3 Business strategies
      7.5.4 Recent developments
7.6 Websense, Inc.
      7.6.1 Company overview
      7.6.2 Financial Overview
      7.6.3 Business strategies
      7.6.4 Recent developments
7.7 ContentKeeper Technologies
      7.7.1 Company overview
      7.7.2 Financial Overview
      7.7.3 Business strategies
      7.7.4 Recent developments
7.8 Zscaler, Inc.
      7.8.1 Company overview
      7.8.2 Financial Overview.
      7.8.3 Business strategies
      7.8.4 Recent developments
7.9 Kaspersky Lab
      7.9.1 Company overview
      7.9.2 Financial Overview
      7.9.3 Business strategies
      7.9.4 Recent developments
7.10 Palo Alto Networks, Inc.
       7.10.1 Company overview
       7.10.2 Financial Overview
       7.10.3 Business strategies
       7.10.4 Recent developments
7.11 Cisco Systems Inc.
       7.11.1 Company overview
       7.11.2 Financial overview
       7.11.3 Business strategy
       7.11.4 Recent developments
7.12 Bloxx, Ltd.
       7.12.1 Company overview
       7.12.2 Financial overview
       7.12.3 Business strategy
       7.12.4 Recent developments 
 
List of Tables
 
TABLE 1 Snapshot: Global Web Content Filtering Market
TABLE 2 Impact analysis of Drivers
TABLE 3 Impact analysis of Restraints
TABLE 4 North America web content filtering market, by technique, 2011 – 2019 (USD Million)
TABLE 5 North America web content filtering market, by end-use, 2011 – 2019 (USD Million)
TABLE 6 Europe web content filtering market, by technique, 2011 – 2019 (USD Million)
TABLE 7 Europe web content filtering market, by end-use, 2011 – 2019 (USD Million)
TABLE 8 Asia Pacific web content filtering market, by technique, 2011 – 2019 (USD Million)
TABLE 9 Asia Pacific web content filtering market, by end-use, 2011 – 2019 (USD Million)
TABLE 10 RoW web content filtering market, by type, 2011 – 2019 (USD Million)
TABLE 11 RoW web content filtering market, by end-use, 2011 – 2019 (USD Million)

List of Figures 

 
FIG. 1 Market segmentation: Global market
FIG. 2 Value Chain Analysis
FIG. 1 Web Content Filtering: Porter’s five forces analysis
FIG. 2 Market share analysis, by key players 2012 (%)
FIG. 3 Market attractiveness analysis, by end use 2012
FIG. 4 Web Content Filtering Market, by Technique 2012 & 2019 (%)
FIG. 5 IP Web Content Filtering Market, 2011 – 2019 (USD Million)
FIG. 6 URL Web Content Filtering Market, 2011 – 2019 (USD Million)
FIG. 7 Keyword Web Content Filtering Market, 2011 – 2019 (USD Million)
FIG. 8 File Type Filtering Web Content Filtering Market, 2011 – 2019 (USD Million)
FIG. 9 Others (image, profile and link filtering ) Web Content Filtering Market, 2011 – 2019 (USD Million)
FIG. 10 Web Content Filtering Market, by End-use 2012 & 2019 (%)
FIG. 11 Schools and institutions Web Content Filtering Market, 2011-2019 (USD Million)
FIG. 12 Business organizations Web Content Filtering Market, 2011-2019 (USD Million)
FIG. 13 Government agencies Web Content Filtering Market, 2011-2019 (USD Million)
FIG. 14 Others (Personal laptops, mobile phones) Web Content Filtering Market, 2011-2019 (USD Million)
FIG. 15 Web Content Filtering Market, by geography 2012 & 2019 (%)
FIG. 16 North America Web Content Filtering Market, 2011- 2019 (USD Million)
FIG. 17 Europe Web Content Filtering Market, 2011 - 2019 (USD Million)
FIG. 18 Asia Pacific Web Content Filtering Market, 2011 - 2019 (USD Million)
FIG. 19 RoW Web Content Filtering Market, 2011 - 2019 (USD Million)
FIG. 20 McAfee (Software and Service Operating segment of Intel Corporation) annual revenue, 2011 – 2012 (USD billion)
FIG. 21 Symantec Corporation annual revenue, 2011 – 2013 (USD billion)
FIG. 22 Trend Micro, Inc. annual revenue, 2011 – 2013 (USD million)
FIG. 23 Websense, Inc. annual revenue, 2011 – 2013 (USD Million)
FIG. 24 Kaspersky Labs annual revenue, 2011 – 2013 (USD million)
FIG. 25 Palo Alto Networks, Inc. annual revenue, 2011 – 2013 (USD million)
FIG. 26 Cisco Systems Inc. (security segment) annual revenue, 2010 - 2012 (USD million)

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Web Content Filtering Market