Global Waterborne Ink Market: Snapshot
Several factors are currently pushing the global waterborne ink market ahead in terms of growth in demand as well as production volumes. One of the leading drivers for the market is the increasing stringency of government regulations pertaining to protective environmental regulations. Waterborne inks are low in VOC content and are therefore considered a superior product to conventional printing inks. Growing demand for printing inks from the packaging industry is also another leading driver for the global waterborne ink market, along with a rise in the flexographic printing. However, the global waterborne ink market is currently being restricted by the growing demand for UV-cured inks, a direct competitor. The overall effect of reduced demand for printing inks due to the growing use of e-books and digital media is also heavily affecting the global waterborne ink market’s demand growth.
The global waterborne ink market was valued at US$2.3 bn in 2015. After expanding at a CAGR of 6.5% within a forecast period from 2016 to 2024, the market’s revenue is projected to reach US$ 4.1 bn in 2024.
Demand from Packaging Industry to Propel Global Waterborne Ink Market
Packaging was the leading application segment of the waterborne ink market for 2015. A growth in demand for flexible packaging in the food and beverages industry is currently a prime factor of growth for the global waterborne ink market. Waterborne ink printing allows for low weight and improved aesthetics in packaging and is expected to boost the demand for it in the coming years. Publication majorly comprises printing of texts or any visual content on traditional medium of information dispersion such as books, newspaper, magazines, and public domain catalogs.
Flyers and brochures - used in commercial printing as a mode of advertisement – are mostly circulated as newspaper inserts and handouts for publicity in a small region. The flyers and brochures segment is also expected to offer growth opportunities over the coming years. Additionally, the packaging industry has also been expanding consistently and is projected to continue doing so during the forecast period, driven by its recently hiked use in marketing packaged foods. This, in turn, is likely to boost the global waterborne ink market for the foreseeable future.
North America Leads in Waterborne Inks Consumption
North America took the top share in the global waterborne ink market for 2015, in terms of volume consumed, and is expected to continue leading the market till 2024, followed by Europe and Asia Pacific. The packaging industries of India, China, and ASEAN countries are expected to be the key forces augmenting the global waterborne ink market over the coming years. North America and Europe are still likely to hold top share in the global waterborne ink market’s demand volume, despite their relatively sluggish economic growth. Rising environmental concerns are a key factor for the proliferation of waterborne inks in developed economies and have encouraged several nations to take up sustainable and eco-friendly printing solutions. The MEA region is expected to remain steady in its demand for waterborne ink over the forecast period, attributed to a consistent growth rate in its packing sector.
Major manufacturers operating in the waterborne ink market for 2015, included Flint Group, Sun Chemical Corporation, Toyo Ink SC Holdings Co., Ltd., Siegwerk Druckfarben AG & Co. KGaA, and Huber Group.
Global Waterborne Ink Market: Overview
Waterborne ink is also known as water-based ink. Its drying speed is sluggish compared to solvent-based inks. Ink is a blend of colorant, vehicle (resin), solvent, and additives. Waterborne ink contains 60% water or other solvents, 20% resin, 15% colorant and 5 % additives. The main solvent is water, but there could also be other co-solvents present - typically VOCs.
The report estimates and forecasts the waterborne ink market on the global, regional, and country levels. The study provides forecast between 2016 and 2024 based on volume (kilo tons) and revenue (US$ Mn) with 2015 as the base year. The report comprises an exhaustive value chain analysis for each of the product segments. It provides a comprehensive view of the market. The study includes drivers and restraints for the waterborne ink market along with their impact on demand during the forecast period. The study also provides key market indicators affecting the growth of the market. The report analyzes opportunities in the waterborne ink market on the global and regional level. Furthermore, the report analyzes substitutes of waterborne ink. It also provides the global average price trend analysis.
Global Waterborne Ink Market: Research Methodologies
The report includes Porter’s Five Forces Model to determine the degree of competition in the waterborne ink market. The report comprises a qualitative write-up on market attractiveness analysis, wherein resin, technology, application and countries have been analyzed based on attractiveness for each region. Growth rate, market size, raw material availability, profit margin, impact strength, technology, competition, and other factors (such as environmental and legal) have been evaluated in order to derive the general attractiveness of the market.
In-depth interviews and discussions with wide range of key opinion leaders and industry participants were conducted to compile this research report. Primary research represents the bulk of research efforts, supplemented by extensive secondary research. Key players’ product literature, annual reports, press releases, and relevant documents were reviewed for competitive analysis and market understanding. This helped in validating and strengthening secondary research findings. Primary research further helped in developing the analysis team’s expertise and market understanding.
Secondary research sources that were typically referred to include, but were not limited to company websites, financial reports, annual reports, investor presentations, broker reports, and SEC filings. Other sources such as internal and external proprietary databases, statistical databases and market reports, news articles, national government documents, and webcasts specific to companies operating in the market have also been referred for the report.
Global Waterborne Ink Market: Scope of the Study
The study provides a comprehensive view of the waterborne ink market by dividing it into resin, technology application and geography. In terms of resin, the waterborne ink market has been segmented into acrylic, polyester, maleic and others. In terms of technology, the waterborne ink market is segmented into flexography, gravure, digital and others. In terms of application, the waterborne ink market has been segmented into packaging, publication, flyers & brochures and others. The packaging segment has been further bifurcated into flexible and corrugated. The publication segment has been further divided into newspapers, magazines & periodicals and books. Application segments have been analyzed based on historic, present, and future trends, and the market has been estimated in terms of volume (kilo tons) and revenue (US$ Mn) between 2016 and 2024.
Regional segmentation includes the current and forecast demand for waterborne ink in North America, Europe, Asia Pacific, Latin America, and Middle East & Africa (MEA). Additionally, the report comprises country-level analysis in terms of volume and revenue for product and application segments. Key countries such as the U.S., Canada, Germany, France, the U.K., Spain, Italy, Japan, India, China, Mexico, South Africa, and Brazil have been included in the study. Market segmentation includes demand for individual resin, technology and application in all the regions and countries.
Global Waterborne Ink Market: Competitive Landscape
The report covers detailed competitive outlook that includes market share and profiles of key players operating in the global market. Key players profiled in the report include Sun Chemical Corporation, Flint Group, Siegwerk Druckfarben AG & Co. KGaA, Toyo Ink SC Holdings Co., Ltd., Huber Group, Wikoff Color Corporation, Doneck Euroflex S.A.,Sebek Inks, Dolphin Inks, BCM Inks and Chimigraf. Company profiles include attributes such as company overview, number of employees, brand overview, key competitors, business overview, business strategies, recent/key developments, acquisitions, and financial overview (wherever applicable).
The waterborne ink market has been divided into the following segments:
Waterborne Ink Market – Resin Analysis
- Styrene Acrylic
- Others (Including polyurethane resin, phenolic resin, etc.)
Waterborne Ink Market – Technology Analysis
- Others (Including screen printing and sheet-fed offset printing, etc.)
Waterborne Ink Market – Application Analysis
- Magazines & Periodicals
- Flyers & Brochures
- Others (Including decorative printing and product printing, etc.)
Waterborne Ink Market – Regional Analysis
- North America
- Rest of Europe
- Asia Pacific
- Rest of Asia Pacific (APAC)
- Latin America
- Rest of Latin America (LATAM)
- Middle East & Africa
- South Africa
- Rest of Middle East & Africa (MEA)