Wall Coverings: Introduction
- Wall coverings are products used to cover and protect interior walls. Wall coverings come in varied patterns, colors, and designs, and are categorized as contract wall coverings and specialty wall coverings.
- The wall coverings market is observing extensive popularity in commercial areas as well as residential buildings. Wall coverings enhance the interior of the house and gives stunning effects and an attractive look to the place. Increase in construction activities and rising demand from people for home décor owing to modernization is expected to propel the wall coverings market.
Key Drivers and Opportunities of the Wall Coverings Market
- Rising standard of living and the need for a luxurious life & household customization due to increase in disposable income helps in the growth of the wall coverings market. Moreover, development in innovation, and advancement in products with improved quality such as customized 3D walls with ink-jet printing technology has attracted consumers with high income to buy wall covering products.
- Most wall covering products are easy to maintain with high durability, which is expected to boost customer demand. Consequently, investments in infrastructure activities due to rising population and urbanization are expected to boost the growth of the wall coverings market during the forecast period.
- Fading of color and pattern, high installation cost, and a gradual slowdown of transportation activities and raw materials due to the Covid-19 pandemic has hampered production activities. These factors may hinder the market growth.
- Numerous manufacturers are focusing on producing environment friendly wall covering products owing to the rising trend of sustainable development, which is expected to enhance the wall coverings market.
Asia Pacific to Hold Major Share of the Wall Coverings Market
- In terms of region, the wall coverings market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
- Asia Pacific is expected to dominate the global wall coverings market. One of the key factors driving the demand for wall coverings in the market in this region is the rising number of wall covering manufacturers, especially in China, who manufacture advanced technology products. Also, increasing population and demand for premium quality products, and rising construction activities gives a boost to the market growth in this region.
- The market in Asia Pacific is likely to be followed by the markets in North America and Europe during the forecast period due to the demand for personalization and the need to create a good ambience for living spaces.
Key Players Operating in the Wall Coverings Market are Listed Below:
- Akzo Nobel NV
- Asian Paints Limited
- Benjamin Moore & Co. Inc.
- Brewster Home Fashions
- Crossville, Inc.
- Grespania
- Johnson Tiles
- Nippon Paint Holdings Co., Ltd.
- PPG Industries, Inc.
- Walker Greenbank PLC
Wall Coverings Market: Research Scope
Wall Coverings Market, by Product Type
- Contract Wall Coverings
- Fabric Backed Vinyl
- Vinyl Coated Paper
- Others (Solid Sheet Vinyl, etc.)
- Specialty Wall Coverings
- Acoustical Wall Coverings
- Digital Wall Coverings
- Synthetic Textile Wall Coverings
- Others (Wood Veneer, etc.)
Wall Coverings Market, by End-user
- Residential
- Commercial
- Restaurants
- Offices
- Theaters
- Others (Malls, etc.)
- Industrial
Wall Coverings Market, by Distribution Channel
- Direct Sales
- Indirect Sales
Wall Coverings Market, by Region
- North America
- United States
- Canada
- Rest of North America
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- South America
- Brazil
- Rest of South America
- Middle East & Africa
- South Africa
- GCC
- Rest of Middle East & Africa
