Triethanolamine: Introduction

  • Triethanolamine is an organic chemical compound generally found in transparent colorless to pale amber liquid with mild ammoniacal odor. Triethanolamine is formed by the reaction of ethylene oxide, derived from petroleum industry with ammonia, which is derived from air. Its byproducts are ethanolamine and diethanolamine.
  • Triethanolamine belongs to a family of ethanolamine. It is primarily used to adjust pH levels or neutralize acids and emulsify immiscible fluids. In cosmetics and personal care products, triethanolamine is used in a wide range of applications in products such as moisturizers, eyeliners, mascaras, hair care, and sunscreens. 
  • Based on end-use industry, the triethanolamine market can be segmented into cosmetics, personal care, home care, paints & coatings, metal, textile, and others

Key Drivers of Triethanolamine Market

  • Triethanolamine is primarily used as an ingredient in the cosmetics industry. Production and consumption of triethanolamine is highly dependent on the production of cosmetic products. Triethanolamine helps neutralize ingredients that can increase the acidity of a product. High acidity of cosmetic products can cause skin irritation. According to the annual report published by L'Oréal S.A., the global cosmetics market was primarily driven by strong consumption and rise in disposable income of the people in 2019 vis-à-vis that in the previous fiscal year. Additionally, the global cosmetic market expanded at a CAGR of 5.0% in 2019 compared to that in 2018. The cosmetics & personal care industry in Europe is estimated to expand in the near future owing to increase in investment from outside the EU region and rise in R&D activities. This, in turn, is projected to boost the global triethanolamine market.
  • Triethanolamine is also used as an emulsifier. Structure of triethanolamine consists of hydrophilic side and hydrophobic side. Hydrophilic triethanolamine binds to water, while hydrophobic triethanolamine binds to oil. In order to avoid a product splitting or having uneven texture, triethanolamine helps mix oil and water-based ingredients together. Rise in applications of triethanolamine as an emulsifier in pharmaceuticals and cosmetics & personal care products is expected to boost the global triethanolamine market in the near future.
  • Triethanolamine is a chemical used as cement additive with several functions as grinding aid during the cement comminution process. Rise in population in China and India is driving the demand for homes. This, in turn, is boosting the demand for triethanolamine in these countries.

Major Restraint of Triethanolamine Market

  • According to a report published by Cosmetic Ingredient Review Expert Panel, triethanolamine should not be used in cosmetic products in which N-nitroso compounds can be formed. This can lead to carcinogenic nitrosamines. However, some other studies suggest that the ingredient is not dangerous to use at cosmetic levels and is safe when delivered from a standard cosmetic product. There is no strong evidence of issues with long-term exposure. This ambiguity around the usage and effects of triethanolamine on human body is likely to hamper the triethanolamine market.

Covid-19 Impact on Triethanolamine Market

  • The COVID-19 pandemic has had a severe impact on cosmetics industry. The cosmetics industry contributes significantly to the global triethanolamine market. However, the global cosmetics industry has been facing supply chain issues due to the COVID-19 pandemic. Several offline stores that provide cosmetic products were shut down in many countries due to lockdowns imposed by governments. Major cosmetic companies such as L'Oréal S.A. and Estée Lauder experienced a decline in its sales in first half of the 2020 as compared to that in the same period of the previous year.
  • The U.S. Food and Drug Administration imposed a ban on 28 ingredients including triethanolamine for its usage in manufacture of hand-sanitizers due to its carcinogenic properties. However, there is no strong evidence that triethanolamine can lead to skin cancer.

Global Triethanolamine Market: Regional Outlook

  • Based on geography, the triethanolamine market in Asia Pacific has been expanding at a rapid pace since the last few years owing to the increase in population in countries such as China and India. Demand for affordable homes has been rising in the countries. Governments of China and India are investing significantly in building homes for the low income class individuals. This rise in construction activities in China and India is boosting the construction industry, thereby driving the demand for triethanolamine as construction material. Furthermore, the market in Asia Pacific is estimated to be strongly supported by the emerging consumption of cosmetic products owing to increase in purchasing power and GDP per capita of countries in the region.
  • The market in Middle East & Africa and Latin America is estimated to expand in the next few years, owing to recent economic developments and rise in investments in construction projects in these regions

Key Players Operating in Global Market

Key players operating in the global triethanolamine market include:

  • BASF SE
  • Ineos 
  • Dow 
  • Hubei Xian Lin Chemical Co., Ltd. 
  • NIPPON SHOKUBAI CO., LTD
  • SABIC
  • Fushun Beifang Chemical Co Ltd
  • Jiaxing Jinyan Chemical Co., Ltd.
  • Jilin Zhongxin Chemical Co., Ltd. 
  • Wenzhou Qingming Chemical Co., Ltd.

Global Triethanolamine Market: Research Scope

Global Triethanolamine Market, by Purity

  • Below 90%
  • 90% - 95%
  • Above 99%

Global Triethanolamine Market, by End-use Industry

  • Cosmetics
  • Personal Care
  • Home Care
  • Construction
  • Paints & Coatings
  • Metal
  • Textile
  • Pharmaceuticals
  • Others

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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