A touch screen is a pressure sensitive device which sense pressure when touched on the display screen. Touch screen controller is an important device of a touch screen display. Increasing demand of smart electronic devices such as mobile phones, tablets, laptops and other wearable devices using touch screen technology in their system is expected to increase the demand for Touch Screen Controller Market during the forecast period. Touch screen controllers are provide a real-time feel and extremely responsive while reducing power consumption, thus improving the effective life of a battery-driven device. The global Touch Screen Controller Market is expected to witness a steady growth during the forecast period from 2016 to 2024.
The global Touch Screen Controller Market is highly competitive in nature as the market is dominated by leading touch screen manufacturers across the globe. For providing detailed overview of the Touch Screen Controller Market, the market has been segmented on the basis of technology, interface, screen size, end use industryand geography. On the basis of technology the Touch Screen Controller Market has been segmented into resistive touch screen controller and capacitive touch screen controller. In addition, Touch Screen Controller Market is fragmented on the basis of end use industry such as consumer electronics, automotiveand healthcare among others. Furthermore, growing application of touch screen in automotive business isboosting the demand of touch screen controller during the forecast period. Mobile phones, tablets, phablets, laptops others electronic devices manufacturers use better touch screen facilities to provide a needful operation of their product. Moreover, short replacement cycle of consumer electronic devices is also predicted to increase the manufacturing process and thereby anticipated to drive the demand for touch screen panel and controller in the coming years. In addition, Touch Screen Controller Market has been segregated on the basis of small, medium and large touch screen size. Wearable electronics manufacturers mainly focus on using small screen facilities with single and multi-touch access. Additionally, increasing demand of smart consumer electronic products having touch screen facilities is also expected to boost the demand for touch screen controller during the forecast period from 2016 to 2020. Moreover, the rapid growth of internet of things market across the globe is also predicted to create a better opportunity for various touch screen controller manufacturers in the coming years.In addition, rising demand for touch screen by various automotive manufacturers inorder to provide GPS facility and to provide enhanced entertainment facilities is also anticipated to trigger the demand of Touch Screen Controller Market during the forecast period.
However, technical complications in fetching the data coupled with false triggering of switches especially in smaller touch screen devices is expected to hinder the demand of touch screen controller to some extent in the coming years.
On the flip side, increasing usage of touch screen facilities in different application such as education sector and banking sector also acts as an opportunity factor for the growth of Touch Screen Controller Market during the forecast period.
Geographically, Touch Screen Controller Market is segmented into North America, Europe, Asia Pacific, Middle East and Africa and Latin America. Geographically, In terms of revenue, in 2015, Asia Pacific held the largest Market share in the global Touch Screen Controller Market. Within Asia Pacific, China and India held the largest market revenue share due to growing consumer preference for electronic products. Owing to significant economic growth in electronic segment, China, India, US, and Japan among others are major market for Touch Screen Controller Market. Ever-changing consumer needs in electronic segment market is the key factor influencing the growth of Touch Screen Controller Market.
The market size and growth is highly versatile with different types of touch screen used across various segment. The key companies in the market of touch screen controller are NXP Semiconductors N.V. (Netherlands),Elan Microelectronics Corp. (Taiwan),Integrated Device Technology, Inc. (U.S.),Samsung Electronics Co. Ltd. (South Korea), Texas Instruments Inc. (U.S.),Analog Devices Inc. (U.S.), STMicroelectronics N.V. (Switzerland),Broadcom Limited (U.S.), Melfas Incorporated (Korea), and Synaptics Incorporated (U.S.) among others.
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