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Global Texture Paints Market: Overview

The continual evolution of the paint industry to deliver higher aesthetic and functional value has proliferated the demand for texture paints over the recent past. Texture paint refers to the textured feel and appearance on the exterior on interior walls of commercial or residential structures for an elegant look. Texture paints have added resins and additives to safeguard the texture even when the after the paint dries, which make them different from normal paints. The unique texture pattern embossed on the surface remains intact for long span of time.

The report provides a granular analysis of the market dynamics will impact the development of the global texture paints market between 2016 and 2024.

Global Texture Paints Market: Trends and Opportunities

The high aesthetic value of texture paints along with their affordable cost is driving the global texture paints market. This, along with the growth in interior designing and increasing demand for home interiors is expected to fuel the growth of the texture paints market. Texture paints have certainly been distinguishable in the present home decorations segment. The unparalleled visual effects that can be created using texture paints offsets their high cost over regular paints. Additionally, several companies have color experts to provide assistance about pattern and paint selection, which includes stucco, metallic, drizzle, sand, and whirl.

Texture paints extend the advantage of covering uneven surfaces and protecting the wall surface from damage. Not only this, texture paints have prices comparable to wallpaper and offer an extensive range of patterns that can be created using a mix of various colors. Thus, the aesthetic and functional value associated with these paints is expected to drive the texture paints market in the future.

Global Texture Paints Market: Regional Outlook

The global texture paints market is broadly divided into the regional segments of North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America. The emerging economies of Asia Pacific are expected to present lucrative opportunities to the texture paints market over the coming years. The rising middle class population that are spending huge sums on home decoration is resulting in an increased customer base for these products in these countries. Moreover, the massive rise in the number of commercial and residential complexes across. Additionally, the rapid economic development in countries such as China, India, Thailand, and Malaysia along with rising disposable incomes has further multiplied the demand for texture paints in the region. Hence, Asia Pacific is expected to be the most promising market for texture paints over the forecast period.

The steady growth of the construction sector in developed regions post the economic slump of 2007 is expected to display demand for texture paints, thereby further boosting the texture paints market. In addition, the growth of interior designing in developed regions is expected to bode well for the texture paints market over the report’s forecast period.

Global Texture Paints Market: Competitive Landscape

Some of the key companies in the global texture paints market include Akzonobel, Berger Paints, Kansai Neroloac Paints Ltd., Andura Coatings, Nippon Paint Group, Asian Paints, Spectra Texture Wall Coating Pvt. Ltd., Diamond Paints, and Valspar.

The key players operating in the market are largely focused on emerging countries for tapping growth opportunities that are present herein. The top players are also strategizing for capacity expansion in developing countries such as India and China to serve the swiftly growing demand for texture paints.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Texture Paints Market

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