Global Tapes and Labels Market: Introduction
Tapes and labels are continuous flexible strips of plastic, paper, metal, cloth, or other materials coated with an adhesive that sticks to a variety of surfaces. Tapes are used for the purpose of masking, marking, labelling, and conductive shielding. Labels are used for the packaging of food & beverage products. Based on backing material, the Tapes and labels market can be divided into polyvinyl chloride, cloth, paper, polypropylene, and others. Labels have evolved to have barcodes that can be read by barcode reading machines and equipment. Reading the barcode label is often much faster than mounting the tape volume and reading the identification information written on the media.
Tapes and Labels market: Overview
In terms of end-user, the tapes and labels market can be categorized into food & beverages, health care, logistics, automotive & transportation. Moreover, tapes and labels are used in mounting, injection, and component marking. Furthermore, they are used in the automotive, construction, lift, and reseal applications. In the electronics industry, tapes and labels market are used for smartphones, tablets, and notebooks. Adhesive tapes have typical uses in in-vitro diagnostics (IVD). Nowadays, tapes and labels are rapidly being used in web material production and processing, in smart cards, and in the transportation and renewable energy sectors.
Tapes and Labels Market: Market Trends and Development
A key trend in the tapes and labels market is rise in preference for sustainable specialty pressure-sensitive tapes. The demand for sustainable and biodegradable pressure-sensitive tapes is increasing rapidly because of environmental concerns and consumer preference for environmentally friendly products. Specialty pressure-sensitive tapes are able to undergo decomposition into water, carbon dioxide, or biomass. The global specialty pressure-sensitive tapes industry has seen the emergence of new and innovative products in the past few years. Increase in R&D expenditure has helped the development of these products. The total utilization of silicone-based specialty pressure-sensitive tapes is expected to increase during the forecast period as they are significantly used in electronic devices. Silicone-based specialty pressure-sensitive tapes yield adhesion even at extremely high temperatures.
Tapes and Labels market: Regional Outlook
Developing regions are expected to be robust in the global tapes and labels market during the forecast period. The tapes and labels market in Asia Pacific is estimated to be dominant and expand at a rapid pace during the forecast period. China is anticipated to remain a prominent country of the tapes and labels market by a wide margin, and the tapes and labels market in the country is likely to continue to expand at a robust pace during the forecast period. Rise in demand for FMCG goods is expected to fuel the tapes and labels market globally.
Tapes and Labels Market: Key Players
Key players in the tapes and labels market are Avery Dennison Corporation, 3M, Scapa Group, Lintec Corporation, MACtac, Berry Global Inc., American Biltrite Inc., CCL Industries, and UPM Raflatac among others.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
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- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
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Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
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