Starter fertilizer is a small amount of fertilizer nutrients placed near the seed, usually at the time of planting. Starter fertilizers boost the development of budding seedlings by supplying vital nutrients. These fertilizers aim to strengthen the roots of a plant at an early stage. Phosphorous, potassium, and nitrogen are the key nutrient components in a starter fertilizer. Phosphorus is essentially used to promote vigorous root growth. Starter fertilizers have traditionally been recommended for fields lacking in phosphorous. Starter fertilizers are highly beneficial for corn crops. Food crops do not respond to starter fertilizers the same way as corn crops. Starter fertilizers have generally been used in the production of corn in fields with cool soil temperatures so that the nutrients can be easily accessed until the soil condition improves.
Based on the type of nutrient component, the global starter fertilizers market can be segmented into nitrogen, potassium, phosphorous, and micronutrients. The phosphorous segment led the global market for starter fertilizers in 2015. It is expected to continue its dominance during the forecast period due to the characteristics of phosphorous to stimulate growth and nourish the roots of the plant at early stages. Thus, demand for phosphorous has been rising in the global starter fertilizers market. The phosphorous segment was followed by nitrogen and potassium segments, respectively, in 2015. Micronutrients such as boron, chlorine, and copper are used in traces; these constitute a small share of the global starter fertilizers market.
Based on the crop type, the global starter fertilizers market can be divided into cereals, fruits & vegetables, and oil seeds & pulses. The cereals segment held the prominent share of the global starter fertilizer market in 2015. The cereals segment has been expanding due to the significant demand for cereals across the globe. Cereal crops include corn, which is suited for the use of starter fertilizers. Thus, the cereals segment is anticipated to continue its dominance during the forecast period. The fruits & vegetable segment is estimated to follow the cereals segment in the near future. Based on form, the global starter fertilizer market can be divided into dry and liquid. Both these forms of starter fertilizers are equally effective; the choice between the two depends upon the cost and convenience of usage.
In terms of region, the global starter fertilizer market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. North America held the major share of the global starter fertilizer market in 2015. The U.S. not only accounted for the prominent share of the region, but also led the market across the globe. The starter fertilizers market in North America is anticipated to expand at a steady pace and continue its dominance during the forecast period. This is ascribed to the rise in adoption of improved fertilizer technologies for enhanced production of cereals and fruits and vegetable crops in the region. North America is likely to be followed by Europe during the forecast period. Countries in Europe such as France, Spain, the U.K., Italy, and Germany have been quick in adopting advanced fertilizer products. Europe is also a large export market for fruits and vegetables. The starter fertilizers market in Asia Pacific is anticipated to expand at a rapid pace during the forecast period primarily due to the large consumer base in the region. Countries such as China and India in the region are also key producers of cereals and fruits and vegetable crops.
Prominent players operating in the global starter fertilizers market are Stoller USA Inc., The Scotts Miracle-Gro Company, Conklin Company Partners Inc., Yara International ASA, CHS Inc., Agrium Inc., Helena Chemical Company, Miller Seed Company, Nachurs Alpine Solution, and Conklin Company Partners Inc.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.