Stain remover products are available in various forms such as liquids, powders, bars, sprays, sticks, tablets, wipes, foams, gels, and packs. These products usually contain bleaches, surfactants, enzyme preservatives, fragrances, and coloring agents depending upon the type. The common stain types are mud, milk, soil, barbeque sauces, red wines, beetroot, coffee, coke, blood, honey, mayonnaise, baby food, honey, oil, and tomato sauce. Stains and spots on clothes can be removed if they are treated with the right products at the right time. Freshly occurred stains are usually easier to treat; thus, manufacturers are focusing on pre-laundry cloth treatment products which are portable, compact, and convenient to use. The stain remover keeps clothes fresh and soft for a longer period of time, thereby extending the clothes life.
Increasing penetration of washing machines in emerging economies is the key factor driving the stain remover products market. Many laundry vendors are now running campaigns to increase hygiene and health awareness related to laundry product usage. The basic human tendency of keeping clothes fresh and stain-free is one of the buying criteria for stain remover products market.
Product packaging is also one of the differentiating factors for all types of laundry care products as manufacturers are concentrating more on innovative packaging, thereby helping consumers to decide on their product preference, choice, and the final purchase. Consumers prefer stain removers which can help in cleaning their clothes quickly and conveniently.
High-quality fabric innovation has supported the global stain remover products market as the customer’s choice of quality fabric is changing along with time. Manufacturers are also catering to the needs of consumers by providing them products for specific stains. For instance, Evergreen Labs manufactures the Wine Away stain remover product for removing wine stains. These factors are expected to drive the demand for stain remover products over the forecast period.
The increasing e-commerce industry is expected to be the major factor driving the growth of the stain remover products market, especially amongst the working class, owing to the ease of convenience and accessibility. The e-commerce platform is largely dominated by companies such as Target, Amazon, and Walgreen. E-commerce distribution channel is also expected to be the fastest growing distribution channel.
In the past few years, the lifestyle of both developed and developing countries has changed significantly such as in Russia, India, and China owing to rapid increase in urbanization. Women are becoming more career driven. Increase in working women has led to the combined increase in disposable income in dual-income households which has led to higher average household incomes. Stain removal products keep the fabric and color quality of the clothes intact along with removing the stains. These products are generally all-in-one which is ideal for the working households who generally prefer quick and convenient cleaning options for their daily laundry.
The stain remover product market can be segmented by product into powder, liquid, bar, and others which includes sprays, sticks, tablets, wipes, foams, packets, and gels. By application, the market can be classified into commercial and residential end-user segments. Commercial applications include laundry services, textile industry, and hospitality industry whereas residential applications include household cleaning.
The major industry participants in the global stain remover products market include Church & Dwight, Henkel, Reckitt Benckiser, Proctor & Gamble, S.C. Johnson, The Clorox Company, Amway, ACE Gentle, Attitude, Bio-Tex, Biokleen, Bissell, CR Brands, Buncha Farmers, and Dr Beckmann.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.