Shrink sleeves are one of the most durable and ideal labels for products that are exposed to severe moisture and friction. The major benefits in favor of shrink sleeve labels are 360 degree design coverage, full color, abrasion and moisture resistance, and wide compatibility.
As no adhesives are used, this property in turn makes the containers reusable. Shrink sleeve labels are extensively used in food and beverages, pharmaceuticals and personal care packaging industries. An exclusive label can efficiently attract the attention of consumers. Labelling can have a strong impact on the buying decisions of customers. A brilliantly designed cover and quality labelling can appeal to customers and creates a good impression on them.
Based on the type of appearance, the global shrink sleeve labels market can segmented as follows:
- Full Body Labels
- Combo Pack Labels
- Tamper Evident Labels
- Shrink Sleeve Can Labels
Full body labels cover and fit the entire surface of the container, they adhere tightly to its contour and allows its whole surface to be covered as well as decorated from top to bottom. In order to offer an opportunity to re-brand the product, full body printed shrink sleeves can easily give an old product an updated appearance. Compared to smaller labels, full body shrink sleeve labels ensure protection from UV radiation, and hence the market is expected to increase. To pack two containers together, combo pack labels can be used, these kind of labels are used for promotional products and to package multiple containers together with the aim of offering it as a single product. Tamper evident labels are generally printed with safety-seal text or warning messages.
Overall, use of tamper-evident bands advertises the impression of security, that the product has been maintained throughout the distribution process. Custom printed tamper-evident bands are commonly used in the food and pharmaceutical industries and are anticipated to boost the market growth. Shrink sleeve can labels are used with special paints to hide the graphics of already printed cans.
Based on the type of polymer film, the global shrink sleeve labels market can segmented as follows:
- Polyvinyl Chloride Films
- Polypropylene Terephthalate Glycol Films
- Polyethylene Films
- Expanded Polystyrene Films
- Polylactic Acid Films
Based on application, the global shrink sleeve labels market can segmented as follows:
- Personal Care
- Food and Beverages
Based on geography, the global shrink sleeve labels market can be segmented into five major regions: North America, Europe, Asia Pacific, Latin America and Middle East & Africa (MEA). Of these, Asia Pacific is expected to overshadow the shrink sleeve labels market in the upcoming years. Furthermore, Western Europe and North America are anticipated to boost the market growth over the upcoming years with regards to the rising demand for personal care, consumer products and food and beverages industries. Moreover, in the upcoming years, Latin America and MEA markets are also anticipated to be major the players in the overall growth of shrink sleeve labels market due to rising health issues which are expected to contribute towards the rising demand for shrink sleeve labels market in the healthcare sector. Whereas, increase in use of cosmetic products in the MEA market will in future urge the growth of the shrink sleeve labels market. Increase in number of diseases in Latin America and MEA are also expected to trigger the pharmaceutical industry, hence propelling the demand for shrink sleeve labels in the region.
Due to the presence of a large number of big and small firms, the global shrink sleeve labels market is marked with powerful competition. New product launches or rebranding and innovation are the key strategies followed by market players to ensure their stability as well as growth in the market. Some of the top players operating in the shrink sleeve labels market are CCL Industries Inc., Berry Plastics Corporation, PMMI Media Group, Polysack Ltd, Klockner Pentaplast, Bonset America Corporation, Fuji Seal International, Inc., Hammer Packaging, Corp., MacFarlane Group UK Ltd, Paris Art Label Company Inc. and others.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.