Single serve packaging Market: Introduction

In todays’ scenario of changing lifestyle, ‘less has been proving to be more’. Ongoing trends such as ‘on the go lifestyle’, ‘snackification of meals’, ‘eating on the run’ and ‘happy to be alone’ have redefined the concepts of meals, family packs and super savers. These modern needs, has translated to the development of ‘single serve packaging’. This innovative concept of packaging is proving to deliver bigger value for food, beverage, health care as well as personal care products. Single serve packaging adds convenience at every stage in the value chain from manufacturing, distribution, inventorying, displaying and retailing. Single serve packaging features properties like shatterproof, lightweight and ease to use facility for improved consumer satisfaction.

Single serve packaging: Market Dynamics

Numerous factors as such consumer lifestyles, urbanization, consumer spending power and population growth are diving trend towards smaller packaging products. Furthermore, concerns such as convenience, freshness, dietary awareness and waste reduction are driving demand for single serve packaging in the food and drinks packaging segment. Single serve packaging are widely sought after in the personal care sector owing to the growing concept of independent living and increasing consumer spending power among the teen agers in addition to the consumer preference for variety and affordability. The mounting demand in the health care sector is attributed to the accuracy of dosage and convenience of usage among children and geriatrics. Such trends and tripping points, in turn have expanded the scope of single serve packaging, driving the demand throughout the forecast period. Moreover, single serve packaging being a modern concept, the market is very less explored with huge opportunity for the market players to capitalize on this untapped segment.

Huge transition in the global consumption pattern is driving demand for consumer goods and food products at competitive prices. This is expected to augment the growth of the single serve packaging market during the forecast period. However, communal ethos in developing regions like Africa and Asia Pacific and capital intensive nature of single serve packaging product is anticipated to limit the growth of single serve packaging market in emerging regions.

Single serve packaging: Market Segmentation

The global single serve packaging market is segmented on the basis of material type, application and product type

Based on the material type the global Single serve packaging market is segmented into:

  • Paper and paperboard
  • Wood
  • Plastics
  • Metals

Based on the application, the global Single serve packaging is segmented into:

  • Food
  • Beverages
  • Healthcare
  • Personal Care

Based on the product type the global Single serve packaging market is segmented into:

  • Cans
  • Bottles
  • Pouches
  • Others 

Single serve packaging Market: Regional outlook

In terms of geography, the global single serve packaging market has been divided in to five key regions including North America, Latin America, Europe, Asia-Pacific and Middle East & Africa.  Asia Pacific is expected to dominate the market throughout the forecast period. Significant consumer pool coupled with emergence of organized retail stores is expected to boost overall sales of single serve packaging in the region. Asia Pacific is expected to be primarily driven by China and India. Furthermore, free trade agreement in ASEAN region on the lines of European Union is expected to create lucrative market opportunities for single serve packaging manufactures/suppliers.  Next, North America and Europe are expected to create substantial opportunities for players owing to high consumer spending and presence of organized retail stores. Though the market is expected to create opportunities in near future, market is highly mature – thus leading to intense competition among market players. France and Germany are leading consumer and manufactures of wine worldwide. Revolutionary concept of single serve wine packaging has resulted in demand for such products. Latin America and MEA are expected to witness moderate growth over the forecast period. 

Single serve packaging Market: Key players

Some of the key players in the global single serve packaging market are American Beverage Corp., Single Serve Packaging, Bemis Company, Inc., Zipz Inc., Snapsil Corp., etc.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Single Serve Packaging Market

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