Global Shower Curtain Market – Introduction

Shower curtains are used in the bathtub or shower for privacy and to the stop water from spraying or flooding outside the bathtub or shower area. Shower curtains come in different sizes and designs. Two types of shower curtains are commonly used - one inside the tub, majorly for decorative or functional use, and the other is used outside of the shower area, meant only for decorative purpose. Shower curtains are commonly made from cloth, vinyl, or plastic.

Global Shower Curtain Market – Competition Landscape

Bombay Dyeing

Founded in 1879, Bombay Dyeing is headquartered in Mumbai, India. The company is engaged mainly in the business of textiles. It manufactures kids wear, stylish linens, leisure clothing, towels, home furnishings, and a whole range of other products. The company is a part of Wadia Group. It has more than 350 exclusive Bombay Dyeing retail stores and over 2000 multi-brand stores across India.

Gary Manufacturing, Inc.

Incorporated in 1958, Gary Manufacturing, Inc. is based in San Diego, California, U.S. The company specializes in industrial and commercial sewing. It offers various products such as bun rack covers, chair caps, chair covers, custom covers, incontinence wear, privacy curtains, RV drapes, rack covers, robe bags, rolled goods, shower curtain accessories, shower curtains, table covers, and washer/dryer covers. Gary Manufacturing, Inc. serves various industries such as hospitality, medical, commercial, industrial, and healthcare.

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Oxford Super Blend (Ganesh International Inc.)

Based in Oviedo, Florida, (the U.S.), Oxford Super Blend (Ganesh International Inc.) has experience of over 30 years in the production of hospitality related products. The company offers pillows, mattress and bed pads, bath sheets, thermal blankets, towels, protectors, bathrobes, dish and wash cloths, bathmats, napkins, shower curtains, duvets, lounge and duvet covers, and shams. It also offers customized products. The company provides its products to motels, hotels, salons, hospitals, spas, and other retail businesses through its distributors.

Major companies operating in the global shower curtain market are Sandex Corp, Shri Vinayak Traders (LIV India), M. S. Textiles, Sri Kalyan Export Private Limited, FABTEX, Bed Bath & Beyond Inc., Target Brands, Inc., Gary Manufacturing, Inc., Bombay Dyeing, Oxford Super Blend (Ganesh International Inc.), LaMont Ltd, Tubular Specialties Manufacturing, Inc., Guardian Equipment, American Textile Systems, Canadian Linen, and Inpro Corporation.

Global Shower Curtain Market – Driver

Growing Consumer Spending, Customized Products, and Online Retailing

The global shower curtain market is driven by various factors. Players are introducing modern and personalized products for home textiles or home decoration such as shower curtains that are expected to attract customers. Moreover, rising disposable income and recovery of the residential housing sector are key factors anticipated to boost the shower curtain market globally during the forecast period. Rising adoption in the commercial sector is also projected to fuel the demand for show curtains. Substantial investment in infrastructure development coupled with rising demand for cost-efficient and eco-friendly products is projected to propel the global market, besides rising spending via online retailing, and changing perception about predominant global fashion trends. Furthermore, consumers are becoming aware of these products through social media sites such as Instagram, Twitter, and Facebook. These factors are anticipated to boost the demand for shower curtains during the forecast period.

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Global Shower Curtain Market – Segmentation

The global shower curtain market can be segmented based on:

  • Type
  • Material
  • End-user
  • Sales Channel
  • Region

Global Shower Curtain Market, by Type

In terms of type, the global shower curtain market can be divided into:

  • Print
  • Solid

Global Shower Curtain Market, by Material

Based on material, the global shower curtain market can be segmented into:

  • Polyester
  • Cotton
  • Vinyl
  • Linen
  • Others

Global Shower Curtain Market, by End-user

Based on end-user, the global shower curtain market can be classified into:

  • Residential
  • Commercial

Global Shower Curtain Market, by Sales Channel

In terms of sales channel, the global shower curtain market can be categorized into:

  • Online
  • Offline
    • Large Format Stores (Hypermarkets, Supermarkets, and Departmental Stores)
    • Specialty Stores
    • Small Retail Stores

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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