Market Outlook

Shea olein is an oil that is used to make creams, lubricants, massage oils, and lotions. It is extracted from shea butter by a fractionation process. Shea butter is obtained from the fruit of the shea tree (native to African regions). Shea olein is a natural or true oil, and not a solvent extracted shea oil. Shea olein contains oleic acid and stearic acid. It is considered that shea olein is a precious commodity, since more shea butter is produced than shea olein. The separation process by which shea olein is extracted is non-chemical and involves a simple physical operation. Shea olein is mostly used in cosmetic products. It is good for damaged hair and dry skin as it penetrates the skin quickly. In addition, shea olein is also used in various pharmaceutical products and also in aromatherapy.

Increasing Shea Olein Applications in Cosmetics, Pharmaceuticals, and Aromatherapy

Shea olein is used in dermal treatment to treat dry skin, heal scars, and to cure scalp-related problems. Shea olein is also used in aromatherapy for massages and spa treatment to relax the body and rejuvenate the skin. Some of the applications of shea olein in cosmetics are - it is used to make body lotions, moisturizers, sunscreen, lip balms, soaps, gels, and lipsticks. Due to the numerous applications of shea olein in health and beauty care, it is expected that the shea olein market would substantially increase during the forecast period.

Shea Olein: Market Segmentation

On the basis of nature, the global shea olein market has been segmented as-

  • Organic
  • Conventional

On the basis of end use, the global shea olein market has been segmented as-

  • Cosmetics
    • Skin Care
      • Moisturizers
      • Anti-aging Creams
    • Hair Care
    • Sun Care
    • Body Care
      • Lotions
      • Shower Gels & Soaps
    • Color Cosmetics
      • Lip Balms/Lipsticks
      • Nail Cosmetics
      • Eye Liner/ Eye Shadows
  • Pharmaceuticals
  • Aromatherapy 

Shea Olein Market: Key Players

Some of the major manufacturers and distributors operating in shea olein market are SURU CHEMICALS & PHARMACEUTICALS PVT. LTD., Yasham Speciality Ingredients Pvt Ltd, Croda International Plc, AAK AB, OLVEA GROUP, Cornelius Group plc., Ghana Nuts Company Ltd, Agrobotanicals, LLC., Sophim S.A Natural Sourcing, LLC., and International Oils & Fats Limited. An increasing number of manufacturers are showing their keen interest in introducing shea olein into their product portfolios, which is also expected to increase the demand for the same in the coming years.

Opportunities for Market Participants

Numerous applications of shea olein in cosmetics, pharmaceuticals, and aromatherapy has evolved the demand for shea olein, globally. In pharmaceuticals, shea olein is used in manufacturing products for dermal treatment such as healing scars, acne, and scalp-related problems. In addition, shea olein is also used in aromatherapy for massage and spa treatment to relax the body and rejuvenate the skin. People all around the world, especially in Asia Pacific, are opting for natural products, which is expected to escalate the demand for shea olein in the coming years. Due to an increase in the demand for this product, investors who have invested in this market can expect high returns in the near future.

Shea olein: Regional Outlook

Production of shea olein is high in Africa, since shea trees, or shea nuts, are mostly grown in the African continent. Countries in Africa that are the largest producers of shea olein are Nigeria, Togo, Ghana, Benin, Mali, and Burkina Faso. Africa exports shea olein to various regions, including North America, Europe, and Asia Pacific. These regions also import shea butter from Africa to manufacture shea olein. A majority of the demand for shea olein comes from Asia Pacific, and the increasing demand for shea olein in this region can be attributed to various factors, such as growing preference for the natural products and health and beauty consciousness among the consumers of this region. Shea olein is highly consumed in Europe, followed by North America, due to consumer health consciousness.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

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Shea Olein Market

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