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Selfie is the self-representing photograph taken from digital camera or smartphone. The trend is changed instead of using self-timer or any other similar tools; the selfie is taken by positioning camera or smartphone at arm's length or pointing at the mirror. Though these tactics give images but not satisfactorily, therefore, to have photograph clicked as per the requirement without bothering any third person selfie concept is generated. Mostly, selfies are taken to share on social networking sites such as Facebook, Instagram, Tweeter and much more. When it comes to taking self-portrait using smartphone or camera, many selfie accessories are available in the market, ranging from selfie sticks to many apps. Selfie is booming the era; there is now entire industry dedicated to making a range of accessories and apps. As technology evolves, chances of growth of selfie accessories industry are also encountered. To have a perfect selfie is a big challenge, people do not hesitate to go beyond their budget to have a perfect click; fancy lighting, high resolution add on lenses, wireless remotes are some of the gadgets which assist in making a selfie a perfect selfie while easing the clicking process. 

Global Selfie Accessories Market: Drivers & Restraintsk

The key factor that lifts the market growth of selfie accessories is the increase in disposable income and development in popularity of social networking sites in metropolitan areas. Also, rise in Internet penetration has boosted the online selling platform. However, the ever growing demand for photography and videos has enhanced the growth of Selfie accessories across the globe. Increasing tourism, business travels, urban lifestyle and concept of celebrating every occasion of life has raised the demand of capturing the moments. Rising demand for smartphone is another factor, and most of the selfie accessories are built for smartphone front end cameras.

Although demand and necessity of Selfie accessories in the market can be seen broadly, some factors such as no clear market leader, competition on the basis of pricing. Due to this price war, low-quality selfie accessories available in the market affecting selfie stick market negatively impacting on their market growth. Consequently, to deal with the low-quality gadgets, many companies of North America and European countries have started to manufacture selfie accessories.

Global Selfie accessories Market: Segmentation

The global selfie accessories market is segmented by its products type, price range, and distribution channels.

Based on its product types, selfie accessories market is segmented into:

  • Hardware 
    • Selfie Sticks
    • Monkey Pod / Tripods
    • Selfie Drone
    • Remote Shutter
    • Clip-on Camera
    • Others
  • Software 
    • Apps

Based on its price range, selfie accessories market is segmented into:

  • Premium
  • Mid
  • Low

Based on its distribution channels, selfie accessories market is segmented into:

  • Online
  • Offline
  • Multi Brand Store

Global Selfie Accessories Market: Regional Outlook

Based on the geographies, selfie accessories market is segmented into seven regions - North America selfie accessories market, Latin America selfies accessories market, Eastern Europe selfie accessories market, Western Europe selfie accessories market, Asia Pacific excluding Japan selfie accessories market, Japan selfie accessories market and the Middle East & Africa selfie accessories market. Asia Pacific excluding Japan is an emerging region because of the growing habit of the smartphone in developing countries such as China, India, Indonesia, and South Korea. In addition presence of large number of selfie accessories manufacturers in China and availability of these gadget at the low price is another reason making APEJ dominate selfie accessories market globally. Whereas North and Latin America as well as Eastern and Western Europe accounts decent growth in selfie accessories market.  Global Selfie Accessories Market: Key Players

Few of the market players accounting on Selfie accessories market includes Fotopro,  Anker, KobraTech, Momax,  Kootek Looq Robotics, Fromm works, Apple Inc., Satechi, Xiaomi, Selfie on A Stick, Selfie Stick Gear, Mpow, Samsung Electronics Co., Panasonic Corporation, Sony Corporation,  Senheiser Electronic GmbH & Co. KG, Ltd., BYD company Limited, JVC Kenwood Corporation Energizer Holdings, Inc., and among others.

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The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
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  • Middle East and Africa (GCC, Southern Africa, and North Africa)

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This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

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The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

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The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

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The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

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