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Screen and Video Capture Software: Introduction

  • Screen and video capture software provides features of recording real-time activities over the screen, which enable easy sharing and understanding of digital data for various devices.
  • Screen and video capture software is utilized to present a specific issue a user is facing, which can be solved easily with guidance from another individual by simply watching the video
  • Organizations are using this software to deliver video tutorials for training purposes, which has been gaining traction in the last few years owing to flexible work culture and growing digitization across the globe
  • Increasing demand for consumer query management with video assistance is anticipated to fuel the screen and video capture software market during the forecast period
screen and video capture software market size and forecast

Global Screen and Video Capture Software Market: Dynamics

Global Screen and Video Capture Software Market: Key Drivers

  • Increase in demand for video lectures and consumer shift toward “self-paced learning” models due to busy lifestyle is projected to drive the market for screen and video capture software market during the forecast period
  • The screen and video capture software provides easy conversation alternative to resolve a specific issue faced by technical teams while working on fixing a particular bug. Better team management and training can be achieved by the use of this software, which in turn is anticipated to boost screen and video capture software market
  • Increase in digitization, rise in demand for video assistance at workplace, and consumer shift toward virtual learning are key elements in growth of screen and video capture software market
  • Growing technological developments, better connectivity sources, and R&D in software industry to enhance user experience are expected to drive the screen and video capture software market in the next few years
  • However, availability of free alternatives in the market and threat of piracy are major challenges hampering the screen and video capture software market
screen and video capture software market dynamics

Impact of COVID-19 on Global Screen and Video Capture Software Market

  • Government regulations across the globe to restrict the spread of virus resulted into lockdown in several regions. Work-from-home culture was adopted by several organizations to carry out effective operations and ensure employee safety. This fueled the demand for video trainings and lectures in a virtual environment. Inclination toward video consumption is projected to rise in the next few years, which is likely to create significant opportunities for the screen and video capture software market during the forecast period.

North America to Hold a Major Share of Global Screen and Video Capture Software Market

  • In terms of region, the global screen and video capture software market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America
  • The global screen and video capture software market was dominated by North America in 2020 owing to technological advancements in the region and growing consumer shift toward video consumptions for marketing and promotion activities in countries such as Canada and U.S.
  • The U.S. accounted for a major share of screen and video capture software market in the region owing to the presence of key industry players in the country and increasing demand from small and medium enterprises
  • Asia Pacific is projected to gain larger share of the global market during the forecast period due to increasing focus by key industry players in the region to capture untapped market opportunities and the presence of a large consumer base in countries such as India, Japan and China.
  • Increasing software as a service startups in the region is further projected to boost the screen and video capture software market in Asia Pacific during the forecast period
screen and video capture software market outlook by region

Global Screen and Video Capture Software Market: Competition Landscape

The global screen and video capture software market is highly saturated with global and regional industry players competing with each other to capture the growth opportunities. Key market leaders are focusing on mergers, acquisitions, partnerships, and joint ventures to gain competitive advantage. New market entrants are investing in R&D to develop innovative solutions for users in order to gain larger market share. For instance, on December 02, 2020, CloudApp understood the increasing demand for effortless communication in enterprises and provided annotated screenshots, GIFs and screen recording features to users.

Key players operating in the global screen and video capture software market include:

  • Adobe
  • TechSmith Corporation
  • CloudApp
  • ConnectWise, LLC
  • Droplr
  • FastStone Corporation
  • Skillbrains
  • Loom
  • Movavi Software Limited
  • Screencastify
  • Telestream,LLC
  • Zoho Corporation Pvt. Ltd.

Global Screen and Video Capture Software Market: Research Scope

Global Screen and Video Capture Software Market, by Component

  • Software
  • Services

Global Screen and Video Capture Software Market, by Deployment

  • Cloud Based
  • Web Based

Global Screen and Video Capture Software Market, by Enterprise Size

  • Small & Medium Enterprise
  • Large Enterprise

Global Screen and Video Capture Software Market, by End-User

  • IT
  • Government
  • Education

Global Screen and Video Capture Software Market, by Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Screen And Video Capture Software Market