Sanitizer Spray Market: An Overview
Sanitizer spray is a chemical agent used to destroy or reduce the concentration of pathogens such as viruses, fungi, and bacteria. The sanitizer spray has various applications such as hand sanitizer spray and air sanitizer spray; they can also be used on hard and soft surfaces and fabrics. Sanitizer sprays are highly effective as they are easy to use, can be refilled, also can be carried and used anywhere. According to Centers for Disease Control and Prevention (CDC), alcohol-based sanitizer sprays with more than 60% alcohol are more effective on COVID-19 than non-alcohol based spray sanitizers for infection prevention.
Due to the outbreak of COVID-19, hygiene has become an utmost important factor, and people are adopting a healthy lifestyle and paying attention to sanitation. In addition, the ongoing research on the coronavirus demonstrates that it can stay active on the surfaces for a long time. Hence, it is crucial to sanitize frequently to reduce the risk of contracting the virus. Frequent sanitation is expected to increase the demand for sanitizer spray in the market.
Sanitizer Spray Market: Dynamics
Sanitization is extremely important in the pandemic and is leading to re-purchase of sanitizer sprays. Proper sanitization helps to disrupt the transmission chain of the virus. A research study published in International Journal of Environmental Research and Public Health concluded that sanitizer spray containing 62%-95% of alcohol has the ability to inactivate the virus. World Health Organization (WHO), governments and many other public welfare and health organizations around the world are spreading awareness about the precautionary measures to be adopted during the pandemic and the proper usage of sanitizer sprays to avoid getting infected.
Many manufacturers are innovating sanitizer sprays; for instance, some manufacturers have introduced mildly-scented sanitizer sprays. The ingredients of the fragrance used in these sanitizers are approved and certified by the International Fragrance Association (IFRA). Manufacturers are also offering organic and herbal sanitizer spray with better spray nozzles and bottle designs in the market.
Sanitizer spray are effectively used in hospitals, public places, offices, shops, malls, hotels and restaurants, educational institutes and even in the households to reduce the risk of virus transmission. There has been a great surge in demand for sanitizer sprays leading to a shortage in supply. In order to maintain the demand-supply balance, the government and the administrative authorities in various countries have given necessary permission on account of licensing and storing the sanitizers also encouraging manufacturers to enhance the production capacity. This will enable manufacturers to sell sanitizer sprays at affordable costs to the customers. Online stores, hypermarkets and supermarkets, and medical stores are promoting the usage of branded and private-labeled sanitizer sprays to cater the consumer requirements. This has led to the rise in personal care and health factors shaping the demand for sanitizer sprays in the market.
Sanitizer Spray Market: Segmentation
Sanitizer spray market can be segmented by nature, capacity, distribution channel, and end user.
By Nature, sanitizer spray market can be segmented as
By Capacity, sanitizer spray market can be segmented as
- Up to 50 ml
- 51 – 200 ml
- 201 – 500 ml
- Above 500 ml
By Distribution Channel, sanitizer spray market can be segmented as
- Medical Stores
By End User, sanitizer spray market can be segmented as
- Hospitals and Clinics
- Research Labs and Diagnostic Centres
- Educational Institutes
- Hotels and Restaurants
- Household Purposes
Sanitizer Spray Market: Regional Outlook
Asia Pacific region is anticipated to grow immensely due to a shift in consumer behaviour towards personal care, health, and hygiene after the pandemic. In addition, the rise in the purchasing power of the consumers, and the government policies towards sanitization and hygiene have reflected a potential growth of sanitizer spray in the Asia Pacific region.
North America has the most significant global market share in sanitizer sprays due to the health and hygiene practices adopted by the people and the rising usage of sanitizing products in hospitals, public places, offices, malls, hotels, and restaurants. In addition, presence of large market players and new product development by the manufacturers shows a potential growth in North America.
Sanitizer Spray Market: Key Players
Key players in the sanitizer spray market are,
- GOJO Industries, Inc.
- JCK Global Spray Tech Private Limited.
- The Clorox Company
- Hindustan Unilever Limited
- Ineos Group Ltd.
- CleanWell, LLC.
- The Honest Company, Inc.
- Elyptol Inc.
- EO Products.
- Cleenol Group Ltd.
The report on sanitizer spray market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on sanitizer spray market segments and geographies.
Regional Analysis Includes:
- North America
- Latin America
- Middle East & Africa (MEA)
- South Asia
- East Asia
- A detailed overview of parent market
- Changing sanitizer spray market dynamics in the industry
- In-depth sanitizer spray market segmentation
- Historical, current, and projected market size regarding volume and value
- Recent industry trends and developments in the sanitizer spray market
- Competitive landscape
- Strategies for key players and products offered
- Potential and niche segments, geographical regions exhibiting promising growth
- A neutral perspective on market performance
- Must-have information for players to sustain and enhance their market footprint
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.