A recreation organization has to manage recreation facilities, promote conservation, create fresh programs, and improve the health and wellbeing of the communities it serves. Recreation management software helps in efficiently managing or automating administrative operations, capturing data insights that help implement data driven business strategies, and reduce cost of operations. Recreation management software is used to automate administrative tasks such as program & class registration, facility reservations (e.g. fields, gyms, community centers, picnic areas), memberships, league scheduling, payment processing, ticketing, managing instructors, engaging digitally with users, marketing, and presenting standardized and customized reporting with in depth information on program participants.
Rising focus on improving the health and well-being of working professionals in companies is expected to drive the growth of the recreation management software market in the coming years. A growing concern is the increasing work schedules of professionals, which leaves many unable to have sufficient time for recreational activities. This leads to increased health issues such as lower mental health, obesity, and heart issues. Employers are placing increasing importance on improving the health and well-being of the people at work, placing particular emphasis on improving the working environment, promoting healthy practices, and encouraging personal skills and professional development. Business organizations are increasingly turning to recreational facilities as an essential aspect of increasing the well-being, efficiency, and productivity of its workers. Recreational facilities require management software in order to manage the influx of users efficiently; this would drive the recreation management software market growth in the near future. Further, with advanced analytical capabilities of the software, facility administrators may use the large volume of client data gathered by the software such as age, medical information, food preferences, and preferred activities to create a complete profile of its users, and promote better services for the well-being of their clients.
The recreation management software market can be segmented based on solutions, deployment model, end-user, size of industry, application, and region. Recreation management software market based on solutions is segmented into venue management solutions, registrations, ticketing, and event solutions. In terms of deployment model, the recreation management software market can be divided into Software as a Service (SaaS) and Platform as a Service (PaaS). Further, based on size of industry, the recreation management software market can be categorized into small & medium enterprises (SMEs) and large enterprises.
End-user segments include healthcare, education & academic, sports training centers, community centers, and government facilities. In terms of application, the recreation management software market can be divided into activity registration, membership management, instructor management, facility management, point of sale, marketing and reporting. Activity registration can be further divided into bulk registrations, processing of multiple payment channels, and invoicing of receipts. Instructor management can be further divided into class assignment, class management, and participant communications. Facility management can be further bifurcated into facility rentals, advance booking, scheduled activities, and recurring bookings. Membership Management can be divided into membership payments, authentication and access controls (through punch or scan cards and fobs), membership information retrieval, and recurring membership billing. Moreover, marketing is further categorized into loyalty & referral programs, customizable landing pages, lead capture forms, and email.
Based on region, the recreation management software market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America. North America is expected to show potential growth in the recreation management software market due to growing concerns of health and increasing number of healthcare centers. In terms of country, the U.S., Canada, China, and India is projected to show significant growth in the recreation management software market in the coming years
Major players in the global recreation management software market are Perfect Mind Inc., EZ Facility Inc., Yardi System Inc., Active Network LLC., Civicplus, Legend Recreation Software Incorporation, Jarvis Corporation, EMS software LLC, RECDESK LLC, MyREC.Com, and Dash Platform.
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