Changing eating habits of the masses have played an integral role in driving sales across the global ready-to-eat snacks market. Presence of a seamless retail sector, coupled with increasing demand for evening snacks, has aided market growth. There is a peculiar sense of liking for ready-to-eat snacks amongst large groups of consumers. Besides, several people replace their regular meals with snacks for the ease of consuming the latter. The aforementioned trends are indicative of accelerated growth across the global ready-to-eat snacks market. The market players are making serious efforts to manufacture new types of snacks that are healthier, tastier, and more economical to buy.

  • Consumption of ready-to-eat snacks at picnics, informal gatherings, and parties has become an established trend. Besides, several new types of snacks such as fries, nachos, baked beans, and high-fibre biscuits are available across retail outlets. The efficiency of retail outlets in selling out new types of snacks has majorly helped market vendors in upping their revenues. The presence of several local sellers of ready-to-eat snacks has also played to the advantage of the market players. In this scenario, it is safe to expect that new vendors would want to utilise the lucrative opportunities floating across the market. However, ready-to-eat snacks require intense research and development before they can be put to manufacturing.
  • The trend of manufacturing healthy, protein-rich, and non-fried snacks has gathered momentum in recent times. People have been quite receptive to the idea of consuming non-fried and high-protein snacks, majorly to cultivate healthy habits. Furthermore, availability of protein chips in various flavours has also helped in attracting a larger consumer base. Innovation and perpetual development are the watchwords for vendors operating in the global ready-to-eat snacks market. It is worthwhile to analyse the business strategies of the leading players currently operating in the market.

Changing eating habits of the masses have played an integral role in driving sales across the global ready-to-eat snacks market. Presence of a seamless retail sector, coupled with increasing demand for evening snacks, has aided market growth. There is a peculiar sense of liking for ready-to-eat snacks amongst large groups of consumers. Besides, several people replace their regular meals with snacks for the ease of consuming the latter. The aforementioned trends are indicative of accelerated growth across the global ready-to-eat snacks market. The market players are making serious efforts to manufacture new types of snacks that are healthier, tastier, and more economical to buy.

  • Consumption of ready-to-eat snacks at picnics, informal gatherings, and parties has become an established trend. Besides, several new types of snacks such as fries, nachos, baked beans, and high-fibre biscuits are available across retail outlets. The efficiency of retail outlets in selling out new types of snacks has majorly helped market vendors in upping their revenues. The presence of several local sellers of ready-to-eat snacks has also played to the advantage of the market players. In this scenario, it is safe to expect that new vendors would want to utilise the lucrative opportunities floating across the market. However, ready-to-eat snacks require intense research and development before they can be put to manufacturing.
  • The trend of manufacturing healthy, protein-rich, and non-fried snacks has gathered momentum in recent times. People have been quite receptive to the idea of consuming non-fried and high-protein snacks, majorly to cultivate healthy habits. Furthermore, availability of protein chips in various flavours has also helped in attracting a larger consumer base. Innovation and perpetual development are the watchwords for vendors operating in the global ready-to-eat snacks market. It is worthwhile to analyse the business strategies of the leading players currently operating in the market.

Global Ready to Eat Snacks Market: Overview

Ready to eat (RTE) snacks contribute significant revenue to the overall packaged food industry, thanks to milliennials, who consume more snacks than any other group. Snacks are becoming a meal replacement trend owing to this generation, which presents immense scope for growth. Due to the high convenience quotient of RTE snacks, Transparency Market Research (TMR) predicts robust growth for the ready to eat snacks market in the coming years.

The global RTE snacks market is divided on the basis of product and geography. By product, the components of the market are potato specialties, meat specialties, corn specialties, and others.

The report provides a pin-point analysis of the various factors that will drive or challenge the market’s growth between 2016 and 2023. Besides this, technological innovations in freezing and packaging of ready to eat snacks have been analyzed at length. The report presents an executive-level analysis of the competitive scenario of the global RTE snacks market. This includes a detailed scrutiny of the profiles of leading companies operating in this market.

Global Ready to Eat Snacks Market: Drivers and Restraints

Besides the excessive uptake of RTE snacks by milliennials, the growth of quick service restaurants, innovations in RTE snack foods, and the increasing number of distribution channels are driving the global RTE snacks market. An increasing number of women in the workforce and a high convenience quotient of these foods are other factors favoring the growth of this market. With changing lifestyle and the influence of Western food habits, consumers across the world are shifting from traditional meals to ready to eat packaged food.

An increasing number of distribution channels for RTE snacks is also favoring the growth of this market. This includes retail outlets, supermarkets, quick service restaurants, and mom and pop stores. The variety of RTE snacks for different age groups is also driving sales of these products. Manufacturers of RTE snacks are also spending heftily on marketing and advertising campaigns, which is leading to the rising popularity of these foods among all age groups.

However, increasing health awareness, particularly in the young generation, is detrimental to the growth of this market. Consumers are increasingly recognizing the benefits of home cooked snacks, which are not found in ready to eat packaged snacks. This is because RTE snacks are loaded with preservatives for a long shelf life and to preserve the nutritional value of the food. Moreover, the price factor of RTE snacks makes them affordable only to select economic classes of the society.

Global Ready to Eat Snacks Market: Regional Outlook

Region-wise, the global RTE snacks market is divided into North America, Europe, Asia Pacific, and Rest of the World. Amongst these, North America is expected to present lucrative growth opportunities for this market. However, Asia Pacific is expected to emerge as a significant region for the RTE snacks market. Rising disposable incomes and changing lifestyle in the region are some of the major reasons driving the RTE snacks market in Asia Pacific.

Companies Mentioned in the Report

The report analyzes the vendor landscape of the market with a detailed competitive profile of the companies, namely McCain Foods Limited, Con Agra Foods Inc., Himalaya International Limited, and Tyson Foods. The historical roadmap and recent developments of these companies have been presented at length in the report.

The global Ready to Eat Snacks Market is segmented as follows:

Global Ready to Eat Snack Market, by Product

  • Potato Specialties
    • French fries
    • Wedges
    • Croquettes
    • Sweet potato cubes
  • Corn Specialties
    • Crispy baby corn
    • Corn nuggets
    • Popcorn
  • Meat Specialties
    • Chicken wings
    • Chicken nuggets
    • Grilled meat
    • Wraps
  • Others

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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