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Global Pumpkin Seeds Market: Introduction

Nuts and seeds emerged have emerge as the third-largest category in the overall snacks market in 2016. Majorly Nuts include almonds, pistachios, peanuts, walnuts, and cashews. Further, seeds include sesame seeds, pumpkin seeds, chia seeds, sunflower seeds, flax seeds and hemp seeds. The increasing demand for ready to eat snacks and convenient foods is anticipated to fuel the market. Further, their availability in different varieties such as flavored, buttered, smoky, and pepper are projected to surge the demand during the forecast period.

Pumpkin seeds are associated with several health benefits and also come under the category of low-calorie health foods. Owing to an increasing number of health-conscious consumers, and growth trajectories of similar markets such as packaged vegan foods market and dietary fiber market.

The healthy fats present in the pumpkin seeds are good for health. The seeds ensure good heart health, helps to balance the blood sugar, along with the rich source of vitamins and minerals.

Global Pumpkin Seeds Market: Drivers and Restraints

Pumpkin seeds are rich in iron and are one of the best sources in small amount which are found through the plant based diet. Legumes and beans play a vital role. However, pumpkin seeds are rich in nutrients and offer 16% of the daily nutrients in a just 1/4th cup of seeds. Raw Pumpkin seed protein powder is available in the market.

Another major factor driving the global pumpkin seeds is the anti-inflammatory and alkalizing nature of the pumpkin seeds. The raw green pumpkin seeds are high in natural chlorophyll. Chlorophyll is found in all green foods, which alkalizes and naturally cleanses the body. Further, chlorophyll alkalizes the blood, which prevents inflammation that occurs due to the high acid diet or other lifestyle factors.

The high protein content of pumpkin seeds has also led to a surge in demand for these products amongst the health conscious consumers who are looking forward to a healthy lifestyle. Pumpkin Seeds are rich in protein. Pumpkin seeds are a rich source of amino acids and contain a high amount of tryptophan. These can be added to smoothies, oatmeal, salads, soups, stir-fries, and much more.

However, the apprehensions regarding the genetically modified crops and the harmful effects of the excessive consumption of pumpkin seeds are the greatest market challenge in global pumpkin seeds market.

Global Pumpkin Seeds Market: Segmentation

The Global Pumpkin Seeds Market is segmented by product form,

  • Pumpkin Seed Oil
  • Pumpkin Seed Extracts
  • Pumpkin Seed Powder

The Global Pumpkin Seeds Market is segmented by application,

  • Food & Beverages
  • Pharmaceutical
  • Animal Feed & Pet Food
  • Cosmetics & Personal care Products

Global Pumpkin Seeds Market: Segmentation Overview

The raw organic darkly colored heirloom pumpkin seeds or fresh, organic bright green pumpkin seeds offers more nutrients than other varieties such as salted, roasted or sprayed with pesticides. Food & beverage is anticipated to account for the largest share of the global pumpkin seeds market in 2016 and also during the forecast period.

Global Pumpkin Seeds Market: Regional Outlook

The Pumpkin Seeds Market is segmented by regions into North America, Latin America, Western Europe, Eastern Europe, Asia-Pacific excluding Japan (APEJ), Middle East & Africa (MEA) and Japan. The growing market trends such as growth in the number of vegan population, along with innovative product offerings are expected to fuel the market during the forecast period. Pumpkin and Pumpkin Seeds are mainly native to Americas, South America, and Central America. Currently, China produces some pumpkin and pumpkin seeds as compared to any other countries such as India, Russia, Mexico, Ukraine, and U.S. who are also the primary producers of Pumpkin seeds.

Global Pumpkin Seeds Market: Key Players   

The key players in the global Pumpkin Seeds Market are Diamond Foods, Blue Diamond Growers, Planters, and 24 Mantra. To ensure product differentiation and to gain a considerable share of the market, major vendors are adopting creative strategies and are constantly developing innovative products. Most of the major Pumpkin Seeds manufacturers concentrate on capitalizing their funds to maintain applications and technical marketing groups are appointed to serve the ever-changing needs of consumers.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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