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Global Printing Toners Market: Overview

Digital printing involving printing toners is an integral part of the contemporary printing industry. Printing toners are composed of colored micro particles, which can be used to produce around 12 million color variants in digital presses. Furthermore, the use of laser printers for printing jobs eliminates lengthy set up times that are needed for offset printing. This makes laser printers suitable for short run printing required for quick, just-in-time and on-demand printing. Additionally, toners allow modification of the digital image, thus enabling short run printing with multiple originals. Toners used in the digital presses dry instantly as they are fused by application of heat during the printing process. This accelerates the binding process of books, manuals and catalogs. However, printing toners are costlier compared to the inks used in offset printers. This cost difference is offset by the time saving benefits and image modification flexibility offered by laser printers using printing toners employed in digital presses.

The folding carton printing and labeling industry has been one of the primary consumers of the printing toners. This trend is expected to continue during the forecast period. Additionally, the shift in consumer preference from ink to toners due to the cost effectiveness and reduction in wastage provided by laser printers is expected to boost the printing toners market in the near future. Furthermore, the increase in commercial printing applications led by the growth in the advertising & branding industry has been fuelling the printing toners market over the past few years. Large-scale printing of user manuals, catalogs, banners, bookmarks, brochures and other materials requires extensive use of printing toners. However, the adverse environmental effect of printing toners is expected to hamper market growth during the forecast period. Bio-based printing toners are anticipated to reduce the level of fossil fuels consumed during the manufacture of toners. This is anticipated to open new avenues of opportunities for the printing toners market over the next few years.

Depending on the production technology, toners can be segmented into two types: conventional toners and chemically prepared toners. In 2013, conventional toners constituted over 70% share of the global printing toners market, while chemically prepared toners held the remaining share. Conventional toners are manufactured through the process of extrusion and grinding of a resin mixture into small particles. These particles are unevenly shaped, and thus, require high temperatures to melt and fuse the toner particle to the paper. Chemically prepared toners is expected to be the fastest growing segment in the market during the forecast period as these toners offer superior printing capabilities coupled with time and cost savings. Additionally, economical printers that are compatible with chemically prepared toners are expected to drive the chemically prepared toners market.

The printing toners market can be segmented into three types based on the raw material used: polyester, styrene acrylic and other blends, and specialty polymers. Polyester and styrene acrylic dominated the printing toners market in 2013. Together, these accounted for over 95% share in the year. Growth in the printing market is expected to augment demand for printing toners over the next few years. Polyester and other blends and specialty polymers are expected to witness above average growth, due to their low melt viscosities and excellent color, during the forecast period.

Based on the application, the global printing toners market can be segmented into monochrome printing and color printing. The color segment is expected to garner around 51% share of the global printing toners market in terms of volume by 2020. Growth in color applications of printing toners in desktop publishing, commercial printing, folding cartons printing and labeling is anticipated to drive the market for color toners during the forecast period. Monochrome printing was the preferred method for most printing needs until a few years ago.

Together, North America and Europe constituted over 65% share of the global printing toners market in terms of volume in 2013. Growing demand for printing toners in the Asia Pacific and Rest of the World (RoW) from end user industries such as packaging & printing, commercial printing, and branding & advertising is expected to boost the market for printing toners in these regions.

Canon Inc, Xerox Corporation, Samsung Fine Chemicals and Astro-Med Inc were the leading manufacturers of printing toners in 2013. Several companies have been actively expanding their printing toners business. For instance, Xerox announced the expansion of its toner manufacturing plant in Webster, New York, in August 2013. The company invested USD 5 million to expand the facility and USD 30 million on new equipment.

Global Printing Toners Market: Overview

Printing toners are utilized in laser printers and are made up of colored micro-particles. These micro-particles can be utilized to make approximately 12 mn color variants within digital presses. The toners permit alterations in the digital image and the digital presses dry instantaneously due to their fusion by applying heat while the printing process is going on. The labeling industry and the folding carton printing industry have been the primary consumers of printing toners.

This research study, titled “Printing Toners Market (Conventional Toners and Chemically Prepared Toners) by Raw Material (Polyester, Styrene-Acrylic and Others) for Monochrome Printing and Color Printing Applications - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 – 2020”, collates various aspects of the printing toners market and presents analysis of the market on numerous parameters. The report presents the current scenarios and growth opportunities in the printing toners market all through the forecast horizon. 

Market dynamics such as the market restraints, trends, and drivers have also been evaluated in this research study. In addition, the report incorporates an elaboration on the market attractiveness, wherein applications have been benchmarked on the basis of their growth rate, market size, and investment attractiveness.

Overview of the Printing Toners Market

The development of the printing market is predicted to propel the demand for printing toners in the coming years. Blends such as specialty polymers and polyesters are anticipated to experience an above-average growth all through the forecast horizon owing to their excellent color and low melt viscosities.

On the basis of production technology, the printing toners market is segmented into chemically prepared toners and conventional toners. Amongst these, in 2013, conventional toners represented a share of more than 70% in the market for printing toners.

On the basis of raw material, the printing toners market is segmented into styrene-acrylic, polyester, and others, including blends of styrene-acrylic, polyester, and specialty polymers.

On the basis of application, the market is segmented into color printing and monochrome printing. Amongst these, the color printing segment is predicted to take the largest volume share, of approximately 51%, in 2020. 

The shift in preference of consumers to toners from ink owing to the economical prices and less wastage associated with the usage of laser printers is predicted to fuel the market for printing toners in the forthcoming years. In addition, the rise in commercial printing applications brought about by the development of the branding and advertising industry has augmented the market for printing toners in the last few years. On the other hand, the detrimental environmental effects associated with the usage of printing toners are predicted to restrain the growth of the market in the forecast horizon.

On the basis of geography, the global printing toners market is segmented into Europe, North America, Asia Pacific, and Rest of the world (RoW).  Amongst these, in 2013, Europe and North America collectively held a share of more than 65% in the market for printing toners. 

Key players in the Printing Toners Market

The prominent players in the market include Canon Inc., Samsung Fine Chemicals, Astro-Med Inc., and Xerox Corporation, among others.

Major geographies analyzed under this research report are: 

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World(RoW)

This report gives you access to decisive data such as:

  • Market growth drivers 
  • Factors limiting market growth
  • Current market trends 
  • Market structure
  • Market projections for the coming years 

Key highlights of this report:

  • Overview of key market forces propelling and restraining market growth 
  • Up-to-date analyses of market trends and technological improvements
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors 
  • An array of graphics and SWOT analysis of major industry segments 
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis 
  • Offers a clear understanding of the competitive landscape and key product segments

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Printing Toner Market

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