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Need to Curtail Operational Costs of Data Centers to Augment Demand for Power Distribution Units (PDUs), reports TMR

The global power distribution unit (PDU) market is fragmented in nature with the top three players accounting for 46% of the market in 2014. The leading players in the PDU market include: Schneider Electric, Raritan, Emerson Electric Co., Cyber Power Systems Inc., and Server Technology. The growing virtualization of office infrastructures coupled with higher acceptance of cloud computing are behind the growth of the PDU market, states a new report by Transparency Market Research (TMR).  

Key strategies adopted by leading players include investing in R&D to develop and commercialize state of the art technologies in the data center market, acquisitions and integration, and product innovation. For instance, Schneider Electric consistently invests in R&D to develop and newer technologies in the data center market. On the other hand, Emerson Electric Co., prefers to expand its business through acquisitions.

Need for Optimal Power Consumption Boosts Demand for PDUs

The rising demand for optimization of power consumption is driving the global power distribution unit market. Newer PDUs are more innovative and have features that notify about anomalies in a system and provides remote access to switch on and off a system. Such innovations have fueled the demand for next generation PDUs.

The increasing penetration of the internet and thus, the rise in the amount of data generated have fueled the need for multidisciplinary data. Additionally, the growing preference for online shopping has also has also increased the amount of data generated. All these factors are driving the demand for data centers as they offer reliable and easily accessible data storage. This in turn is expected to propel the demand for power distribution units.

The operational costs of data centers are extremely high and thus, it becomes essential to implement the right kind of equipment. As such, PDUs help to reduce these costs to a large extent and eliminate the need for other expensive network equipment. Moreover, the latest power distribution units are equipped with environment sensor ports that collect real time data regarding humidity, temperature, air pressure, and airflow, and help avoid crisis in data centers. Thus, the demand for PDUs is increasing.

Companies Need to Tackle High Losses Occurring due to PDU Failures

Any unplanned outage of data centers can cause tremendous monetary losses. In case of a failure of PDU, power supply can be wrecked and all servers may be disrupted, incurring huge losses. Technological advancements are required to tackle this issue.

Servers in data centers are becoming increasingly complex and the amount of data generated per data cannot be sustained and need to be retrofitted. Since retrofiring of data centers is very expensive, new data centers are constantly being set up. This can create compatibility issues. To cope with such changes, PDUs are required to feature USB ports and environment sensors to handle growing server complexity.

Innovations in PDU to Mark the Way Ahead for Players

Newer PDUs are being developed each day, helping data centers reduce operational costs. Latest PDUs are equipped with web-based power monitoring software that make them indispensable. Innovations that have caused PDUs to become slimmer are expected to soon replace older PDUs, which will encourage the growth of the market.

The monitoring of power consumptions have become necessary owing to various environmental regulations. This is further expected to open new opportunities of growth in the market. Furthermore, many MNCs are expected to set up data centers or utilize data centers in their respective nations owing to regulations that forbid storage of financial data outside the country. This will further the demand for power distribution units.

According to the report, the global power distribution unit market is expected to be worth US$1.94 bn by 2021. By type, the basic PDU segment not only led in the past, but is expected to continue to lead and account for 37.0% of the global power distribution unit market by 2021. On the basis of power phase, the single phase segment is expected to lead in the market by 2021. By application, the telecom and IT segment is expected to lead and account for 30.6% of the global power distribution unit market by 2021. North America is expected to be the leading geographical segment and account for 34.1% of the global market by 2021.

This information is based on the findings of a report published by Transparency Market Research titled “Power Distribution Unit Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2015 - 2021.”

The global power distribution unit market is segmented as follows:


  • Basic
  • Metered
  • Monitored
  • Switched
  • Others

Power phase:

  • Single phase
  • Three Phase


  • Telecom & IT
  • Banking, Financial Services and Insurance (BFSI)
  • Government
  • Energy
  • Healthcare
  • Others 


  • North America
  • Europe
  • Asia Pacific
  • Rest of the World (Latin America, Middle East and Africa)

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Transparency Market Research (TMR) is a market intelligence company, providing global business information reports and services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants, use proprietary data sources and various tools and techniques to gather, and analyze information. Our business offerings represent the latest and the most reliable information indispensable for businesses to sustain a competitive edge.

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