Published: Jun, 2019

The competitive scene between the leading firms in the global fresh meat packaging is probably going to surge, as they are investing a huge amount in organic business advancement methodologies. Utilizing these procedures will broaden the emergence of the players in various regions and fortify their situation in the market. Key players are likewise concentrating on item development and enhancing their offering to their clients. In addition, advent of enormous number of players has divided the competitive landscape in this market. Some of the leading names in the global fresh meat packaging market include Dupont, Amcor Ltd., Bemis Co. Inc., Winpack Ltd., Sealed Air Corp., Berry Plastic Group, 

According to Transparency Market Research, the global fresh meat market projected a weak CAGR of 2.30% within the forecast period from 2016 to 2026. The market was valued around US$1.92 bn in 2016. This is likely to increase to a worth of US$2.47 bn by the end of 2026. 

Vacuum skin packaging (VSP), modified atmosphere packaging (MAP), and vacuum thermoformed packaging (VTP) are the major innovation types utilized in fresh meat packaging. Among these, VSP innovation appreciates an essentially high demand among customers. Its ubiquity diagram is foreseen to keep expanding throughout the following couple of years, bringing about the section's lead with an offer of 32% before the finish of 2026. North America, among these, holds the prevailing offer of this market at present and is relied upon to keep on doing as such throughout the following couple of years on the ground of growing popularity of fresh meat packaging among meat makers. The North America fresh meat packaging market held over 36% of this market in 2015. 

global fresh meat packaging market

Need to Keep Meat Fresh for Extended Time Improves Market Demand 

The global fresh meat packaging market is encountering high development as it helps in providing a good quality of meat by keeping it fresh and solid. As there are higher shots that fresh meat has shorter time span of usability, it requires right packaging and right substance to guarantee meat's cleanliness that will remain fresh for a more time. Additionally, the majority of the packed food requires advanced packaging as later they are kept at a high temperature and for a more extended length. Every one of these variables are contributing in quickening development in the global fresh meat packaging market. 

As indicated by the information given by the National Center to Biotechnology Information (NCBI), approx. 58% of individuals favor red meat, which infers that the producers need to guarantee the right packaging of red meat because of its high utilization. In addition, developing awareness regarding about the advantages of expending meat alongside the extreme demand for comfort items is anticipated to reinforce interest in the global fresh meat packaging market. 

High Packaging Costs to Hinder Market Growth

Besides, there are a few factors challenging the growth of the global fresh meat packaging market. Staggering expense of packaging and processing meat particularly beef and pork is probably going to discourage demand regarding fresh meat in the global market. Presently, producers are concentrating on plastic packaging, as it generally affordable however its unsafe ecological impacts are additionally testing development in the global fresh meat market. 

All things considered, increasing demand for meat particularly in developing nations has supported utilization of fresh meat packaging to oppose chemical and physical changes. This factor may help in beating these difficulties and fuel development in the global fresh meat packaging market. 

The study presented here is based on a report by Transparency Market Research (TMR) titled “Fresh Meat Packaging Market (Packaging Technology Type - Modified Atmosphere Packaging (MAP), Vacuum Skin Packaging (VSP), and Vacuum Thermoformed Packaging (VTP); Material Type - PE, PP, BOPP, EVOH, PVC, and PA; Meat Type - Beef, Pork, Poultry, and Seafood) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2016 – 2026.” 

The global fresh meat packaging market has been segmented as below: 

Packaging Technology 

  • Modified Atmosphere Packaging (MAP)
  • Vacuum Skin Packaging (VSP)
  • Vacuum Thermoformed Packaging (VTP)
  • Others 

Material

  • PE
  • PP
  • BOPP
  • EVOH
  • PVC
  • PA
  • Others 

Meat

  • Beef
  • Pork
  • Poultry
  • Seafood
  • Others 

Region

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific Excluding Japan (APEJ)
  • Middle East & Africa (MEA)
  • Japan 

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Transparency Market Research is a next-generation market intelligence provider, offering fact-based solutions to business leaders, consultants, and strategy professionals.

Our reports are single-point solutions for businesses to grow, evolve, and mature. Our real-time data collection methods along with ability to track more than one million high growth niche products are aligned with your aims. The detailed and proprietary statistical models used by our analysts offer insights for making right decision in the shortest span of time. For organizations that require specific but comprehensive information we offer customized solutions through adhoc reports. These requests are delivered with the perfect combination of right sense of fact-oriented problem solving methodologies and leveraging existing data repositories. 

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