Published: Sep, 2015
The global amorphous polyalphaolefin (APAO) market for hot melt is consolidated in nature, as five leading players hold 60% of the market share in 2014, according to Transparency Market Research. Some of leading players in market are Henkel AG & Company KGaA, Eastman Chemical Company, Huntsman Corporation, H.B. Fuller, Evonik Industries AG, and Bostik S.A. The leading players in the market invest in various strategic alliance and collaboration to maintain their position in the global market and expand their product line.
As per TMR, the global amorphous polyalphaolefin for hot melt was valued US$0.19 bn in 2014. With a growth rate of 6.2% over the forecast period between 2015 and 2023, the market is expected to touch US$0.32 bn by the end of 2023.
In 2014, the paper and packaging industry was the largest customer of APAO for hot melt adhesives. However, during the forecast period, the personal care industry is expected to bring huge opportunities for growth in the global amorphous polyalphaolefin for hot melt during the forecast period. Based on geography, North America dominates the global amorphous polyalphaolefin for hot melt in terms of volume. This dominance is mainly because of the shale gas revolution in the U.S. that supplied huge amount of raw material for the manufacturing of amorphous polyalphaolefin.
Increasing Awareness for Personal Hygiene to Boost Demand for APAO
The growing application of amorphous polyalphaolefin in the packaging industry is one of the key factors responsible for the growth of this market. Moreover, growing demand for personal hygiene products in various developing economies is also expected to push demand for amorphous polyalphaolefin in coming years. As these adhesives are employed in manufacturing various sanitary products, thus, bringing more growth opportunities for the market.
On the other hand, the growing demand for lightweight vehicles and the rising pollution has led to strict policies that has created a need for low - emission automobiles. It will result in expanding the scope for APAO in the automobile industry. APAO is used to bond with most of the substrates such as delicate papers, complex plastics, corrugated containers, wood, particle board, foams, and metal, their application is likely to grow in the coming years and this will create growth opportunities in the market
Fluctuating Prices of Feedstock May Hamper Market Growth
Despite various growth opportunities, there are certain restraining factors that may obstruct the market growth. One of the major factors hampering the market growth is fluctuating prices of feedstock that will in turn, affect the supply of raw material. On the other hand, health hazards related to the use of these adhesives are likely to restrict the growth of the global amorphous polyalphaolefin for hot melt. As the fumes released during the application of these adhesives are poisonous to a certain extent, therefore the use of these adhesives is reducing. In addition to that, continuous exposure may cause respiratory problems and eye irritation, thus, leading to a decline in the future scope of the market. However, rising demand for consumer and industrial goods will help the global amorphous polyalphaolefin for hot melt to limit the above-mentioned restraints to a certain extent.
The information presented in this review is based on a TMR report, titled “Amorphous Polyalphaolefin (APAO) for Hot Melt (Product type- Homopolymers and Copolymers; Application-Paper & Packaging, Personal Hygiene, Bookbinding, Woodworking, Product Assembly, and Textiles, Footwear, Electronics, Asphalt Modifiers, Wires and Cables, and Electronics)- Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 - 2023.”
The Global Amorphous Polyalphaolefin (APAO) for Hot Melt Market has been segmented as presented below:
Global Amorphous Polyalphaolefin (APAO) for Hot Melt Market – Product Segment
Global Amorphous Polyalphaolefin (APAO) for Hot Melt Market – Application
- Paper & packaging
- Personal hygiene
- Product assembly
- Others (Including textiles, footwear, electronics, asphalt modifiers, wires and cables, electronics, etc.)
Global Amorphous Polyalphaolefin (APAO) for Hot Melt Market: By Geography
- North America
- Rest of Europe
- Asia Pacific
- Rest of Asia Pacific
- Latin America
- Rest of Latin America
- Middle East & Africa
- South Africa
- Rest of Middle East & Africa
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