Published: Jan, 2018
The global airless packaging market is characterized by robust competition due to the presence of numerous companies. The few players who have a stronghold in such a cutthroat environment are HCP Packaging, LUMSON SPA, Westrock, and Aptar Group Inc. Most of the companies have set their gaze on the Europe market, which holds out maximum opportunities at present.
Overall, the market for airless packaging has progressed at a steady pace over the years and in the next couple of years too will likely maintain the momentum. A Transparency Market Research report on the market for airless packaging projects it to attain a value of US$6.34 bn by 2024-end. The market which was valued at US$4.13 bn in 2016 will likely clock the value by rising at a 5.5% CAGR from 2016 to 2024.
Plastics and glass are the two main types of packaging used in the global market for airless packaging.
Plastics among them have a leading share in the market. This is because plastics make the entire procedure of sealing the contents, particularly food and beverage products, into an airless environment hassle-free compared to glass. The elasticity of plastics lend itself easily to the process. Besides, plastics also help to extend the storage life.
Geographically, Latin America, North America, Asia Pacific, Europe, and the Middle East and Africa are some of the key regions in the global market for airless packaging. Europe, among them, at present accounts for a leading share in the market because of the enormous focus on research and development of better products by manufacturers domiciled in the region. It is expected to rise at a 5.1% CAGR during the forecast period from 2016 to 2024.
Ability to Keep Intact Air-sensitive Formulations Promotes Uptake of Product
Airless packaging solutions are used in bottles, jars, or tubes. They are basically a type of packaging and dispensing system that leverage the difference in environmental pressure to build a vacuum that can release a product from a reservoir once aq valve is opened. Airless packages play an important role in keeping intact air-sensitive formulations.
Zero-wastage of Products, Another Advantage of Airless Packaging, Stokes Sales
Airless packaging brings about zero-wastage on account of which it is finding use in a number of industry verticals. The personal care and cosmetics industry among them is at the forefront of driving demand. In fact, some of the big shot makeup and personal care products’ companies of the likes of Nivea, Olay, Oriflame, and L'Oreal are increasingly opting for airless packaging solutions and this has resulted in their swift uptake in the market.
“The main appeal of airless packaging arises from its ability to minimize wastage. Deploying airless packaging for items such as airless pumps, for example, helps to access almost 95 percent of the content in a container. This is considerably higher than what is accomplished via traditional pumps. The the absence of air also helps to retain the efficacy and freshness of the product,” adds the lead analyst of the TMR report.
A challenge facing the market for airless packaging is little scope for product differentiation. This limits the chances of manufacturers to up sales by enticing more consumers.
This review is based on the findings of a TMR report, titled, “Airless Packaging Market (Materials - Plastic and Glass; Packaging Types - Bottles and Jars, Bags and Pouches, and Tubes; Dispenser Types - Pumps, Dropper, and Twist and Click; End Users - Personal Care (Skin Care, Hair Care, and Baby Care), Home Care, and Healthcare) - Global Industry Analysis and Forecast 2016–2024.”
The Global Airless Packaging Market is segmented as below:
Global Airless Packaging Market, by Material Type
Global Airless Packaging Market, by Packaging Type
- Bottles & jars
- Bags & pouches
Global Airless Packaging Market, by Dispenser Type
- Twist & click
Global Airless Packaging Market, by End-use
- Personal Care
- Skin care
- Hair care
- Baby care
- Home care
Global Airless Packaging Market, by Region
- North America
- Latin America
- Asia Pacific (APAC)
- Middle East & Africa (MEA)
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