Get In Touch

Global press release tapes market: Introduction

The global press release tapes market is characterized by the presence of several large to medium-sized manufacturers. Press release tapes have high preference, due to a wide array of applications. Press release tapes are commonly used for sealing, holding, repairing, color-coding, and water-proofing a surface in various industries such as, automotive industry, building & construction, electrical & electronics, and other general purposes as well as industrial activities. Manufacturers prefer press release tapes to seal heavy duty packaging sealing, bundling, and wrapping. Also, press release tapes are used in various household DIY activities, which is expected to ensure high preference for them, over the forecast period. The complementary nature of press release tapes, added with ease in removal is expected to ensure that press release tapes remain as useful as they are today, in the days to come.  Therefore, the outlook for growth of the global press release tapes market is expected to remain largely positive, during the next ten years.

Global press release tapes market: Introduction

The global press release tapes market is expected to grow on the backdrop of the global building & construction sector growth. As countries in the Latin America and Eastern Europe regions struggle to come out of the clutches of the effects of the recession of 2015, the building & construction sector in these regions might suffer due to low budget, and prioritized expenditure of the govenrments, until the economies reach a state of normalcy. However, demand is expected to be steady from Asia Pacific countries and the Middle East. In addition, the global press release tapes market is expected to be driven by the demand for durable tapes, which do not compromise on adhesion quality.  Since press release tapes do not rely on solvent, water or heat to activate the adhesive, they enjoy major preference over their counterparts. The global press release tapes market is also expected to grow on the backdrop of global pressure sensitive adhesive market growth, over the forecast period. Other characteristics of press release tapes which increases their preference are – elimination of the need for surface refinishing, reduction in assembly time, and provision of thinner and lighter materials, among others. Therefore, it is anticipated that the global press release labels market will continue to grow as a solution to fastening and joining, triggered by advancements in adhesive technology.

Global press release tapes market: Segmentation

The global press release tapes market has been segmented as follows -

On the basis of material used, the global press release tapes market has been segmented as -

  • Acrylic
  • Hot Melt
  • Others

On the basis of application, the global press release tapes market has been segmented into -

  • Food & beverage
  • Building & construction
  • Electrical & electronics
  • Consumer goods
  • Automotive
  • Others

Global press release tapes market: Regional Outlook

The global press release tapes market is segmented on the basis of region as: -

  • North America
  • Latin America
  • Eastern Europe
  • Western Europe
  • Asia Pacific excluding Japan
  • Middle East & Africa
  • Japan

The North America press release tapes market is expected to retain the leading position in 2017. This is attributed to positive outlooks for both the food & beverage and the building & construction sector in the region. The Western Europe press release tapes market expected to register sluggish to moderate growth over the forecast period. High demand from the building & construction industry in the Middle East region is expected to bolster growth of the press release tapes in the region. The MEA region has been stuck in a political turmoil, which has resulted in a stalemate. Global efforts to rebuild the region is expected to revive the building& construction sector in the region. Press release tapes are expected to face sizeable demand in the PAEJ region, mainly for industrial applications.

Global press release tapes market: Key Players

Few of the key players operating in the global press release tapes market are – 3M Company, Avery Dennison, Advance Tapes International, Henkel, Intertape Polymer, Lintec, Nitto Denko Corporation, and Tesa SE, among others.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.


Press Release Tapes Market