Global Portable Air Cooler Market: Overview

Owing to using low power and therefore being environment friendly, portable air coolers will see demand growth. These air cooling systems make use of pads soaked in water to make the surroundings cool. With many variants available in the market, more options are available for consumers, fueling growth further.

The global portable air cooler market is, therefore, expected to register a steady CAGR (compound annual growth rate) in the period 2019 to 2027, reaching a significant market worth.

Besides, there is a notable improvement in the standard of living of people. It is creating demand for these coolers - tower type, desert type, and window type.

To understand how our report can bring difference to your business strategy, Ask for a brochure

Global Portable Air Cooler Market: Notable Developments

A slew of development is taking place in the portable air cooler space. Some of these are paving way for future growth and creating a more intense competitive landscape. One such development is mentioned below.

  • 2019: Symphony launched India’s first commercial air cooler range that goes by the name of ‘Movicool’. This rugged range of portable air coolers can be used for large spaces - outdoor as well as indoor. At the same time, they do not use too much water or electricity in its functioning. The efficient use and superior cooling range makes it a perfect choice for banquet halls, farm houses, factories and so on. With no organized sector players in the commercial cooler space, Symphony is currently on its way to explore and develop a virgin market. The company aims to launch the range in the global portable air cooler sphere in mid-2020. Another consequence of Symphony’s ‘Movicool’ launch will be more players joining in the playfield.

The global portable air cooler market is fairly segmented and is marked by the presence of quite a few established market players. The most prominent ones are mentioned below:

Key Players:

  • Olimpia Splendid S.p.A. (Italy)
  • Electrolux AB (Sweden)
  • LG Electronics Inc. (South Korea)
  • Havells India Ltd. (India)
  • Symphony Limited. (India)
  • Orient Electric (India)

Global Portable Air Cooler Market: Key Trends and Drivers

Drivers and trends in the global portable cooler market are many. To understand how the market is bound to progress, a couple of these are spelled out below:

  • Due to a varied application landscape, the demand for portable air coolers is set to see an uptick. Currently used in hotels, hospitals, shops, restaurants, farmhouses and even residential spaces, the projections are all positive. To add to this, the constant improvement in products is leading to variants with features like remote control, weather monitoring system, etc. promoting further growth.
  • Another major driver marking growth in the global portable air cooler market future is an observable change in lifestyle. With more people adopting outdoor activities for recreation, travel, etc, the demand in the market will see an upward rise. More people need portable coolers, especially ones that are insect repellent.

Stuck in a neck-to-neck competition with other brands? Request a custom report on “Air Cooler Market”

Global Portable Air Cooler Market: Geographical Analysis

The Asia Pacific (APAC) region is predicted to hold a large slice of the global portable air cooler market growth in the period 2019 to 2027. One of the most crucial factors dominating this rise is the preference of consumers in this space for air cooler. It is primarily because since portable air coolers provide a cost-effective alternative to air conditioners. With incomes not enough to allow for an increase in demand for ACs, market tilts heavily toward coolers. Countries that would steer the global portable sir cooler market ahead are India, Japan and China.

On the hand, the rest of the world will experience a stellar compound annual growth rate in the period forecasted. It may be pertinent to make note of another region in terms of market growth. The African and Middle East market have a competitive landscape with multinational players flanking the market. The dry and hot climate is a major booster in demand generation. To contribute to the growth story are organized and retail stores.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis. 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.

REQUEST CUSTOMIZATION

Portable Air Cooler Market

Pre Book