PVB film is one of the most important glass interlayer used in several end-user industries due to its wide range of chemical properties. Laminated glass, commonly used in architecture and automotive fields, comprises a protective interlayer, usually PVB, fused between two panels of glass. PVB films and sheets exhibit special characteristics such as transparency, impact resistance, high tensile strength, and elasticity. These properties make the films and sheets suitable for the manufacture of safety glass. The polymer interlayer of polyvinyl butyral is tough so that the brittle cracks would not pass from one side of the laminate to the other. PVB films and sheets are manufactured commercially by extrusion with PVB resin, plasticizer, and additives. PVB films and sheets are used in end-user industries such as building & construction, ground transportation, solar energy, and others. These are primarily used in the production of automotive windshields. Application of PVB films and sheets in photovoltaic modules is likely to boost the PVB films and sheets market in the next eight years. Additionally, the usage of PVB films and sheets in building & construction, and infrastructure end-user segments is expected to increase demand for PVB films and sheets during the forecast period.
Ground transportation was the largest end-user segment of the PVB films and sheets market, accounting for more than 45% share in 2014. Solar energy is projected to be the fastest developing end-user segment, expanding at a CAGR of over 6% between 2015 and 2023. Growing demand for photovoltaic modules is expected to drive demand for PVB films and sheets in the solar energy segment.
Asia Pacific was the largest market for PVB films and sheets in 2014. Growth in the region is ascribed to the rising demand from ground transportation industry. In terms of volume, Asia Pacific contributed for more than 35% share of the global PVB films and sheets market in 2014. Solar energy is anticipated to be the fastest growing end-user segment of the PVB films and sheets market during the forecast period. Demand for PVB films and sheets in the region is estimated to be primarily driven by rapid upsurge in the consumption of PVB films and sheets in China, India, and ASEAN countries. Growth in the ground transportation industry is projected to drive demand for PVB films and sheets in Asia Pacific in the next few years. The PVB films and sheets market in North America and Europe is projected to witness accountable growth due to recovery from the economic slowdown. The PVB films and sheets market in Latin America and Middle East & Africa is anticipated to grow considerably in the next eight years, largely due to growth in ground transportation, and building & construction end-user industries.
The global PVB films and sheets market is predominantly driven by increasing demand in the ground transportation end-user industry. However, factors such as difficulty in handing, high cost of storage, and low shelf life of PVB films and sheets, and availability of application specific substitutes are projected to hinder the growth of the PVB films and sheets market. Emergence of the photovoltaic industry is expected to act as an opportunity for the PVB films and sheets market in the next eight years. Key players in the PVB films and sheets market include Eastman Chemical Company, KURARAY CO., LTD., SEKISUI CHEMICAL CO., LTD., Li & Fung Group Co., Ltd., Kingboard Chemical Holdings Ltd., Huakai Plastic (Chongqing) Co., Ltd., Zhejiang Decent Plastic Co., Ltd., Tiantai Kanglai Industrial Co., Ltd., Jiangsu Daruihengte Technology & Science Co., Ltd. and Zhejiang Pulijin Plastic Co., Ltd.
This report analyzes and forecasts the market for polyvinyl butyral (PVB) films and sheets at the global and regional level. The market has been forecast based on volume (kilo tons) and revenue (US$ Mn) from 2015 to 2023. The study includes drivers and restraints of the global PVB films and sheets market. It also covers the impact of these drivers and restraints on demand for PVB films and sheets during the forecast period. The report also highlights the opportunities in the PVB films and sheets market at the global and regional level.
The report includes a detailed value chain analysis, which provides a comprehensive view of the global PVB films and sheets market. Porter’s Five Forces model for the PVB films and sheets market has also been included to help understand the competitive landscape in the market. The study encompasses market attractiveness analysis, wherein end-users are benchmarked based on their market size, growth rate, and general attractiveness.
The study provides a decisive view of the global PVB films and sheets market by segmenting it in terms of end-users. These segments have been analyzed based on present and future trends. Regional segmentation includes the current and forecast demand in North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The report also covers demand in individual end-user segments in all the regions.
The study includes profiles of major companies operating in the global PVB films and sheets market. Key players profiled in the report include Eastman Chemical Company, KURARAY CO., LTD., SEKISUI CHEMICAL CO., LTD., Li & Fung Group Co., Ltd., Kingboard Chemical Holdings Ltd., Huakai Plastic (Chongqing) Co., Ltd., Zhejiang Decent Plastic Co., Ltd., Tiantai Kanglai Industrial Co., Ltd., and Zhejiang Pulijin Plastic Co., Ltd. Market players are profiled in terms of attributes such as company overview, financial overview, business strategies, and recent developments.
The report provides the estimated market size of PVB films and sheets for 2015 and forecast for the next eight years. The global market size of PVB films and sheets is provided in terms of both volume and revenue. Market volume is defined in kilo tons, while revenue is in US$ Mn. Market numbers are estimated based on key end-user segments of PVB films and sheets. Market size and forecast for each major end-user is provided in terms of global and regional markets.
In order to compile the research report, we conducted in-depth interviews and discussions with a number of key industry participants and opinion leaders. Primary research represents the bulk of research efforts, supplemented by extensive secondary research. We reviewed the key players’ product literature, annual reports, press releases, and relevant documents for competitive analysis and market understanding. Secondary research also includes a search of recent trade, technical writing, internet sources, and statistical data from government websites, trade associations, and agencies. This has proven to be the most reliable, effective, and successful approach for obtaining precise market data, capturing industry participants’ insights, and recognizing business opportunities.
Secondary research sources that are typically referred to include, but are not limited to company websites, annual reports, financial reports, broker reports, investor presentations, SEC filings, Plastemart magazine, TPE magazine, internal and external proprietary databases, and relevant patent and regulatory databases such as ICIS, Hoovers, oneSOURCE, Factiva, and Bloomberg, national government documents, statistical databases, trade journals, market reports, news articles, press releases, and webcasts specific to companies operating in the market.
Primary research involves e-mail interactions, telephonic interviews, and face-to-face interviews for each market, category, segment, and sub-segment across geographies. We conduct primary interviews on an ongoing basis with industry participants and commentators in order to validate the data and analysis. Primary interviews provide firsthand information on market size, market trends, growth trends, competitive landscape, and outlook, etc. These help validate and strengthen secondary research findings. These also help develop the analysis team’s expertise and market understanding.
The report segments the global PVB films and sheets market into:
Polyvinyl Butyral (PVB) Films and Sheets Market - End-user Segment Analysis
- Building & construction
- Ground transportation
- Solar energy
- Others (Including infrastructure, etc.)
Polyvinyl Butyral (PVB) Films and Sheets Market - Regional Analysis
- North America
- Rest of North America
- Rest of Europe
- Asia Pacific
- Rest of Asia Pacific/li>
- Latin America
- Rest of Latin America
- Middle East & Africa (MEA)
- South Africa
- Rest of MEA