A Pedelec which is also called as low powered pedal electric cycle, is a bicycle where the small electric motor controls the rider's pedaling. An electric controller is included in the Pedelecs to control the speed by cutting power to the motor when the rider is not pedaling or when a certain speed (16 mph) is reached. People living in hilly areas or strong headwinds find Pedelecs to be very useful. They rely on the pedelec rather than using fully motorized transport. Pedelec electric cycle is particularly useful to the elderly people who may no longer have the capacity to perform the strong effort that climbing demands.

Major drivers of the global pedelec market includes advantages, such as energy saving by using electronic controllers for automatically cutting down the motor's power whenever the rider stops pedaling or breaches the bike's set speed limit. There has been increasing demand for eco-friendly transportation such as Pedelec due to growing emphasis towards the development of the sustainable environment for the future generation. Also, increasing health concerns among the consumers, especially baby boomers and working professionals is propelling the growth of this pedelec market share. Pedelec cycles offer health benefits as the driver has to pedal to move forward, taking the aid from the electric motor. As the government is focusing on pollution reduction, and electro mobility, zero emission vehicles are being rapidly promoted through incentives. This will indeed lead to increasing focus on electric bikes and thus, a significant rise in the sales of electric bikes is expected over the forecast period. Market challenge for the pedelec market has been the cost of the vehicle which is comparatively higher than normal cycles.

The global pedelec market can be segmented based on Cycle type, Battery Types, and region. Based on Cycle type, the pedelec market can be bifurcated into MTB, Race, Cross, Urban, Portable. Based on Battery Type, the global pedelec market can be segmented into SLA, Nimh, and SCiB.In terms of distribution channel, the market can be classified into online and offline. The online segment is sub-segmented into company websites, and e-commerce sites.

Based on region, the pedelec market can be split into North America, Europe, Asia Pacific, Middle East & Africa, and South America. In North America, a variety of factors contributed, such as the ongoing headwinds for diesel technology and increasing customer interest in EVs. European market is expected to be boosted by the government regulations related to the use of electric vehicles which will help to curb environmental pollution. Also, rise in demand for electric vehicles fuels the market growth. Increasing spending power of consumers has propelled the sales of Pedelec in Asia Pacific.

Also, rapid growth in urbanization across the region has boost for purchasing of Pedelec across the region. All these factors are expected to drive the market in Middle East & Africa. In South America, new steps are being taken by the governments of various countries, to increase the acceptance of electric vehicles, ex: Step for building convenient charging stations, have added to the growth of the electric vehicle market in the region. Electric Vehicles are also free from excise tax, in countries like Argentina. Asia Pacific region is expected to grow at a higher rate and will dominates the global pedelec market, throughout the forecast period

Major players operating in the global pedelec market include Derby Cycle AG (Germany), Yamaha corporation (Japan), BH Bikes (Great Britain), Panther International GmbH (Germany), Giant Bicycle Inc. (U.S.), Helkama Velox (Finland), M1-Sporttechnik (Germany) Pedego Electric Bikes (U.S.), Magnum Bikes USA (U.S.) and Visiobike (Croatia). Leading manufacturers of Pedelec are involved in the manufacturing of cost-effective and lightweight vehicles to improve the overall performance of vehicles.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.

REQUEST CUSTOMIZATION

Pedelec Market

Pre Book