Pasta Market

Global Pasta Market: Overview

The global consumption of pasta has risen drastically in the recent past, owing to shifting consumer purchasing patterns, as well as busy urban lifestyles. Originating from Italy, the products in the global pasta market have gained immense popularity across the globe, owing to their quality of quick cooking. Shifting cooking and eating habits of young and working population have also supplemented the growth of the market. Rising demand for various types of pasta products, including vermicelli, macaroni, penne, fusilli, and spaghetti, is anticipated to bode well for the market expansion in coming years. The products in the global pasta market are made from various materials and grains, such as rice, soy, wheat, maize or corn, and multi-grain, among others.

The research report thoroughly examines the landscape of the global pasta market in order to gain understanding about various key factors that can contribute to the industry’s growth. It provides detailed insights into macro- as well as micro-economic factors surrounding the market’s landscape. Additionally, it also throws light on various social, legal, environmental, political, and technological factors that may influence the performance of the global pasta market in coming years.

Global Pasta Market: Major Trends and Drivers

Increasing demand for easy-to-cook and quick food products from the working global population is one of the strongest drivers behind the expansion of the global pasta market. In addition to this, increasing demand for organic, gluten-free, and healthy food products has compelled the manufacturers in the market to innovate their product offerings. This has led to increasing development of new types of pasta products, made from a wide variety of healthy and organic raw materials, such as wheat. These new products are also generating new growth prospects for the growth of the global pasta market. On the other hand, increasing awareness amongst population regarding adverse health impacts of consuming high carb food products may hamper the growth within the global pasta market.

Some other notable drivers for the global pasta market include increasing adoption of western cuisines and food habits in Asian economies as well as the increasing demand for nutritious food products with convenience for cooking and storage. The long shelf life of uncooked pasta products also makes it an attractive staple in households across the world. Moreover, increasing consumption of vegan and vegetarian products, as well as rising demand for organic products is also supplementing the rise in demand for pasta products, motivating the growth within the global pasta market.

Global Pasta Market: Key Players and Manufacturers

Key companies functional in the global pasta market are Unilever, Del Monte Foods, Inc., Ajinomoto Co., Inc., Thai President Foods Public Company Limited, General Mills, Inc., Nestle S.A., Ebro Foods S.A., Conagra Brands, Inc., and Quinoa Corporation, among others. shifting food eating habits of the consumers has compelled the players to innovate their product offerings. Players in the global pasta market are exploring new materials to develop gluten-free and low carb pasta products to meet the demand from health-conscious population groups. Players are also focusing on creating new types of products made from vegan materials.

Global Pasta Market: Regional Assessment

Europe region is most likely to capture a leading share of the global pasta market in coming years. This trend can be attributed to the presence of Italy in the region. Italy is one of the key suppliers of pasta products in the world. Some other key drivers responsible for the expansion of the Europe pasta market include fast paced increase in the regional population, as well as growth in the per capita income. Asia Pacific region is anticipated to record substantial growth in the global pasta market in coming years, owing to increasing regional population, as well as growing demand from urban population in economies such as India, South Korea, Japan, Singapore, Thailand, and China.