Outdoor Adventure Mat Market: Introduction

  • Outdoor adventure mats refer to foldable outdoor mats that anyone can set up and put away easily while camping, skiing, biking, and during any other outdoor adventure activity. An outdoor adventure mat is a highly compact mat and useful for all kinds of adventures. Outdoor adventure mats are useful during outdoor recreational activities and such mats are used by adventure enthusiasts to put under their sleeping bags to rest on or sleep on after or between adventure trips. Outdoor adventure mats act as a layer of protection between the users and the ground, while also providing comfort and insulation.

Key Drivers of the Global Outdoor Adventure Mat Market

  • Increasing participation in outdoor activities is a driving force boosting the demand for outdoor adventure mats globally.
  • Increasing awareness regarding physical fitness and the desire to stay healthy and fit leads to increasing alternate physical activities among people such as trekking, rock climbing, bird watching, hiking, scuba diving, rafting, leaf peeping, and camping that subsequently helps to propel the growth of the outdoor adventure mat market.

Factor Restraining the Global Outdoor Adventure Mat Market

  • Increasing preference for rental outdoor adventure equipment may restrict the expansion of the outdoor adventure mat market globally.

For Right Perspective & Competitive Insights on Outdoor Adventure Mat Market, Request for a Sample

Market in Asia Pacific to Expand Rapidly

  • In terms of geography, the global outdoor adventure mat market can be divided into five regions North America (NA), Europe (EU), Asia Pacific (APAC), Middle East & Africa (MEA), and South America (SA)
  • North America country-level analysis features the U.S., Canada, and Rest of North America. Analysis and forecast of the outdoor adventure mat market in Europe includes markets across the U.K., Germany, France, and Rest of Europe. Similarly, Asia Pacific includes India, China, Japan, and Rest of Asia Pacific. Middle East & Africa includes the outdoor adventure mat market analysis and forecast of GCC countries, South Africa, and Rest of Middle East & Africa. The South America outdoor adventure mat market is segmented into Brazil, and Rest of South America.
  • North America accounted for dominant share of the global outdoor adventure mat market due to rising participation of people in outdoor adventure activities. Increasing preference for traditional camping and growing interest of youth in outdoor recreational activities is fueling the demand for outdoor adventure equipment and subsequently driving the growth of the outdoor adventure mat market in the region.
  • The outdoor adventure mat market in Asia Pacific is projected to expand rapidly during the forecast period due to the growing popularity of adventure tourism among the populace in emerging countries such as India and China. Asia is the fastest growing economic region with large economies where manufacturers can expand their outdoor adventure mat market greatly with cost-effective manufacturing of the products.

Key Players Operating in the Global Market

Companies in the outdoor adventure mat market are focusing on developing innovative outdoor adventure mats to gain customer attention which will help in enhancing their competitive advantage and subsequently increase their market share. Vendors are launching improved products due to changes in technological advancements, changing preference for innovative products, and the prevailing competition. Growing competition encourages market players to focus on introducing advanced products.

A few of the key players operating in the global outdoor adventure mat market are:

  • ALPS Mountaineering
  • Big Agnes, Inc.
  • BlackWolf
  • Cascade Designs, Inc.
  • Eastern Mountain Sports
  • Exped AG
  • Gossamer Gear
  • Klymit
  • Multimat
  • Outdoor Adventure Gear

Are you a start-up willing to make it big in the business? Grab an exclusive PDF Brochure of this report

Global Outdoor Adventure Mat Market: Research Scope

Global Outdoor Adventure Mat Market, by Product Type

  • Foam Mat
  • Inflatable Mat
  • Self-inflatable Mat
  • Others

Global Outdoor Adventure Mat Market, by End-user

  • Men
  • Women
  • Kids

Global Outdoor Adventure Mat Market, by Pricing

  • Low
  • Medium
  • High

Global Outdoor Adventure Mat Market, by Distribution Channel

  • Online
    • E-commerce Portal
    • Company Owned Portal
  • Offline
    • Sporting Goods Chain Stores
    • Specialty Outdoor Sports Stores
    • Others

This intelligence report by TMR is the outcome of intense study and rigorous assessment of various dynamics shaping the growth of the market. TMR nurtures a close-knit team of analysts, strategists, and industry experts who offer clients tools, methodologies, and frameworks to make smarter decisions. Our objective, insights, and actionable analytics provide CXOs and executives to advance their mission-critical priorities with confidence.

The scrutiny of the various forces impacting the dynamics of the market, and key and associated industries, guides enterprises in understanding various consumer propositions. Our clients leverage these insights and perspectives to enhance customer experience in the fast-paced business environment.

All our insights and perspectives are broadly based on 4 Pillars or Stages: ASBC-S, which offer an elaborate and customizable framework for the success of an organization. The essence and the roles of these in organizational successes are highlighted below:

  • Agenda for CXOs: TMR, through the study, sets the tone for agendas that are pertinent to CEOs, CFOs, CIOs, and other CXO executives of businesses operating in the market. The perspectives help our clients to bridge the gap between agenda and action plan. TMR strives to offer guidance to CXOs to undertake mission-critical activities empowered by various business analysis tools, and boost the performance of the organizations. The perspectives guide you to decide on your own marketing mix that align well with the policies, visions, and mission.
  • Strategic Frameworks: The study offers how organizations are setting both short-term and long-term strategic plans. Our team of experts collaborate and communicate with you to understand these to make your organizations sustainable and resilient during tough times. The insights help them decide sustainable competitive advantage for each business units.
  • Benchmarking for Deciding Target Markets and Brand Positioning: The assessments in the study provides a scrutiny of marketing channels and marketing mix. Our various teams work synergistically with you to help identify your actual and potential direct, indirect, and budget competition areas. Additionally, the study helps you decide most effective budgets for various processes and promotional activities. Furthermore, the study guides you to set benchmarks for integrating people and processes with the 4Ps of marketing. Eventually, this will empower you to find out unique propositioning strategies and niches.
  • Business Composability for Sustainability (C-S): Constant strategy planning for sustainability characterizing our C-S framework in the report has become more relevant than before in the face of disruptions caused by pandemics, recessions, boom and bust cycles, and changing geopolitical scenario. The TMR study offers a high level of customization to help you achieve business composability. Composable enterprises are increasingly gaining the attention of CXOs in order to help them combat market volatility. Our analysts and industry experts help you wade through such uncertainties and guide you to become a smart sustainable business in entirety.

The study presents scrutiny of region-specific consumer and technology trends, including the most recent industry dynamics. These broadly cover but not limited to

  • North America, South America, and the Americas
  • Asia Pacific and Japan
  • Europe
  • Latin America
  • Middle East and Africa

The study offers data-driven insights and guidance of several aspects. Some of the more notable questions are:

  • What are the major recent trends that can influence the product life cycle and the RoI?
  • Which regulatory trends shape corporate-level, business-level, and functional-level strategies?
  • Which micromarketing initiatives of leading players will bring in investments?
  • What can be the best framework and tools for PESTLE analysis?
  • Which regions will witness rise in new opportunities?
  • Which are the game-changing technologies being used to capture new revenue streams in the near future?
  • Which operational and tactical frameworks are being adopted by various players in gaining customer loyalty?
  • What is the current and expected intensity of competition the market in the near future?

Disclaimer: This market research study is an ongoing effort and extreme care has been taken to maintain the highest levels of accuracy at all stages. However, in the light of the rapidly evolving business dynamics, some region-specific or other segment-specific changes may take time to be part of the study.

Enquiry Before Buying

TMR offers Enquiry Before Buying that help clients to get information on their business scenario required where syndicated solutions are not enough.

Enquiry Before Buying

Outdoor Adventure Mat Market