The term "organic" is associated with the process of how certain types of foods are produced. Organic foods are farmed or grown without the application of genetically modified organisms, antibiotics, hormones, or artificial chemicals in the crops. The global organic fruits and vegetables market is expected to gather traction amongst the health conscious people.                        

In a bid to be labeled as an ‘organic’, a food product needs to be free from any kind of artificial food additives. These food additives could be a preservative or monosodium glutamate (MSG) or coloring or artificial sweeteners or flavoring agents. Growing emphasis on everything ‘natural’ is expected to support growth of the global organic fruits and vegetables market in the years to come.

Organically grown crops make use of natural fertilizers such as manure to better growth of plants. Organically raised animals are given neither hormone shots nor antibiotics. Organic farming is known to better the quality of soil and conserve ground water. It also assists in lessening pollution, thereby bettering environmental condition. These factors are likely to propel growth of the global organic fruits and vegetables market in the years to come.

Increased Scope of Application to Bolster Demand for Organic Fruits and Vegetables

Meat, dairy products, grains, vegetables, and fruits are some of the most commonly purchased organic food items.

Benefits of consuming organic fruits and vegetables are as mentioned below

  • Organic produce have fewer pesticides – Various chemicals such as insecticides, herbicides, and fungicides are extensively utilized in traditional methods of agriculture. The residues of these chemical pesticides remain on and in the food that we consume.
  • Organic food is often fresher – As organic food items do not have preservatives and it stays fresh for a short period of time. Hence, it is consumed fresher.
  • Organic farming is better for the environment – Practices of organic farming conserve water, diminishes pollution, makes use of less energy, and increases fertility of soil.

However, these days many processed organic products are available as well. Such organic processed food items are breakfast cereals, cookies, and sodas. Increased scope of application is likely to propel expansion of the global organic fruits and vegetables market.

Organic Fruits and Vegetables Market: Overview

In a recent market intelligence report bearing the titled “Organic Fruits and Vegetables Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 – 2025”, the said market has been dissected with each and every facet of and growth prospect of the market has been studied in detail. A detailed snapshot of the said market with the analysis of porter’s five forces has been included in an effort to make an offering of a concise and clear landscape of the market participants to the readers. The report investigates on and assesses the crucial market trends that are used to make a forecast of the revenue that is to be achieved by the said market in the years to come.

The report has been segmented on the basis of various important parameters in an effort to give the readers a comprehensive view of the organic fruits and vegetables market and also highlighted the market variations that define the world market for organic fruits and vegetables.

The said market can be categorized by end use, type, sales channel, form and by geography.

Organic Fruits and Vegetables Market: Trends and Opportunities

Owing to the change in the market trend, many people are becoming more and more interested in organically grown and natural products which will play a significant role in fueling the progress of the world market for organic fruits and vegetables. Augmented awareness about the health benefits that is exhibited by the consumption of organic fruit and vegetables is expected to drive the market over the period of forecast. Awareness about associated health benefits of organic fruits and vegetables in the form of a supplement, breakfast cereal, baby food and so on is also anticipated to drive the sales of organic fruits and vegetables market across the globe.

Organic Fruits and Vegetables Market: Regional Outlook

On the basis of regional segmentation, the world market for organic fruits and vegetables has been divided into five key regions, namely, North America, Latin America, Europe, Asia Pacific, and Middle East and Africa.

Taking consumption into consideration, the region of North America accounts for a lion’s share of the world market for organic fruits and vegetables and is trailed by Europe which also comes with a large market for organic fruits and vegetables. In Europe, Germany holds a very large share.

The international market for organic fruits and vegetables in Asia Pacific is anticipated to grow at relatively high CAGR 

Companies Mentioned in the Report

Some of the prominent players of organic fruits and vegetables market are General Mills, Inc., Aarkay Food Products Ltd, The green labs LLC, Saipro Biotech Pvt. Ltd., CSC Brands L.P., H. J. Heinz Company, DMH Ingredients, Inc. and various other regional manufacturers.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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