In the last five years, the global organic dairy market has remained stable. There were a number of reasons behind this which include low shelf premium and strong market penetration especially in yogurt and milk. In addition, brand developments and continuous marketing investment from key market players have contributed to stable sales. Organic dairy industry is also witnessing new markets in developing economies such as China and India. China and India have the advantage of having large organic farmlands, which makes them potential markets for organic dairy industry in the future.
The global organic dairy foods and drinks market was worth USD 9,357.4 million in 2011 and is further expected to grow at a CAGR of 9.1% from 2011 to 2017. In 2011, the organic dairy market was dominated by the U.S. and Europe, which together accounted for 93.1% of the global demand. The U.S. and Europe are estimated to show steady growth rate of 8.2% and 7.9% respectively during 2012.
Consumers in the age group from 38 to 45 years are primary consumers of organic dairy products and also are more concerned about food safety and pesticide / chemical residues in food products. As the figure below depicts, consumers purchase organic dairy food and drinks products primarily because of food safety and health concerns. Elderly consumers in the age group of 46 to 65 years give top priority to healthy and safe eating.
Volume-wise, liquid milk continues to be the most consumed dairy product throughout the emerging regions. Why? Increasing consumer awareness about the health benefits of milk and dairy products is driving this demand. The demand for organic milk and dairy products is significantly high in South Korea. Primary factors encouraging the purchase of organic dairy products are increasing health awareness and rising demand for toxin-free food products. Strangely, taste is the last factor consumers considered, when buying organic dairy products. Freshness of organic dairy products is also one of the important factors that attracts consumers towards these products.
The global organic dairy products market is currently dominated by Europe and North America and it will continue to be so in the foreseeable future. However, the global organic dairy products market has witnessed elevated demand for organic dairy products in the past decade, which is fueling the growth of the overall market. The report on the global organic dairy products market is broadly segmented on the basis of geography and products.
The research study on the global organic dairy products market presents a comprehensive analysis of this industry. It delivers keen insights into the regional dynamics of the global organic dairy products market. Furthermore, the report provides valuable statistics and forecasts of these regional organic dairy products markets that will help readers understand the consumer trends shaping these market.
Overview of the Global Organic Dairy Products Market
The global organic dairy products market is highly influenced by the consumer’s preference towards quality-centered food items rather than price-centered ones. Additionally, the rising awareness worldwide about the health benefits of consuming organic dairy products is also fueling this market. The growing demand of organic milk coupled with its availability will further drive the global organic dairy products market.
The global organic dairy products market will expand at a 9.1% CAGR during the forecast period from 2011 to 2017. In 2011, the global organic dairy products market was valued at US$9,357.4 million. Organic dairy foods such as milk, yogurt, cheese, ice-cream, and butter collectively accounted for the sale of US$8,987.7 million in 2011, which is approximately 19% of the global organic dairy products market.
Geography-wise, Europe and the U.S. together contributed to a massive 93.1% of the global demand in 2011. Furthermore, the U.S. and Europe are expected to show a growth of 8.2% and 7.9% respectively, during the forecast period. On the other hand, the South Korea organic dairy products market is expected to show a high growth rate during the forecast period and reach an estimated value of US$418.6 million by 2017.
The global organic dairy products market will continue to demonstrate strong growth in the coming few years. However, factors such as the high pricing of these products, lack of promotion, private labels faking organic dairy products labels, and the increasing R&D cost will suppress the global organic dairy products market.
Companies mentioned in the report are
Some of the key companies operating in the global organic dairy products market are Kroger, YogiTea, Costco Safeway, Publix, Ben & Jerry, Aspall, VerdeGrass, BJ’s Wholesale Club, Purity Foods, Eden Foods, Organic Valley, and Whole Foods Market.
Major geographies analyzed under this research report are:
- North America
- Rest of the World
This report gives you access to decisive data such as:
- Market growth drivers
- Factors limiting market growth
- Current market trends
- Market structure
- Market projections for the coming years
Key highlights of this report
- Overview of key market forces propelling and restraining market growth
- Up-to-date analyses of market trends and technological improvements
- Pin-point analyses of market competition dynamics to offer you a competitive edge
- An analysis of strategies of major competitors
- An array of graphics and SWOT analysis of major industry segments
- Detailed analyses of industry trends
- A well-defined technological growth map with an impact-analysis
- Offers a clear understanding of the competitive landscape and key product segments