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Online Tutoring Market: Overview

A wide range of web-based educational assistance technologies have dotted the rapidly evolving online tutoring market. Rise in next-gen, net-savvy students who are leveraging wide range of mobile devices and reliable IT technologies for meeting their tutoring needs, propelling the demand for online tutoring. In preliminary stages, online tutoring gained popularity on the back of their role of this in taking the burden off mainstream education. The rapid strides in the online tutoring market has come mainly from web-based classrooms, making them student - teacher compatible. Over the last few years, proponents of online tutoring has focused on making the teaching more personalized and move toward “democratization” of education. One of the compelling propositions of the commercial interest in the online tutoring market is the vast adaptability for students of different cognitive levels. The high value of customization and collaboration of online tutoring makes it suitable for life-long learners.

The study on the online tutoring market presents a detailed assessment of key growth dynamics, trend influencing the adoption of new technologies, and evaluation of the competitive landscape. The research offers a detailed business intelligence on the key challenged faced by stakeholders and the possible strategies they are mulling on to bring new revenue streams in the online tutoring market. 

Online Tutoring Market: Key Trends

Growing trend of non-traditional learners who seek customization and convenience in learning is a key trend fueling the demand in the online tutoring market. The set of non-traditional learners notably include children with attention deficit disorder (ADD), attention deficit hyperactivity disorder, and autism. Advances toward make seamless hardware and software installation is one of the key trends boosting the benefits of web-classroom spaces. The proliferation of online tutoring software has kept the market increasingly lucrative. Over the past few years, some big strides have been made in  instructional designing of educational content, thereby adding growth momentum to the online tutoring market. Preference of online tutoring has come from the fact that net generation kids want to learn by doing rather than by being told what to do. The growing traction of online tutoring as holistic teaching-learning system is also boosting the market.

Course developers who are increasingly understanding the potential of the market are coming out with new meta-cognitive strategies.

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Online Tutoring Market: Competitive Development Analysis and Key Developments

The entire value chain is striving to extract the maximum revenue potential from the online tutoring market. To this end, they are collaboratively working to overcome the technological gaps and other challenges plaguing the delivery of online content. Developers of online tutoring platforms are intensively promoting the benefits of online tutoring through various medium and consumer connect channels, especially in developing economies.

The recent Covid-19 has led to schools and colleges around the world being closed for long periods. This has also expanded the horizon for players in the online tutoring market. Some of the key market participants are Chegg Inc., Vedantu Innovations Pvt. Ltd., Pearson Plc., iTutorGroup, Chegg Inc., and Ambow Education Holding Ltd.

Online Tutoring Market: Regional Assessment

Asia Pacific is witnessing incredible potential in the online tutoring market. The proliferation of online tutoring platforms and apps has spurred the growth prospects for companies in the region. Also, the rapid rise in awareness about the benefits of non-traditional learning among target student population has also been cementing the revenue potential of the regional market.

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This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Online Tutoring Market

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