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Oleyl alcohol is a derivative of unsaturated natural fatty acids. It is produced by catalytic hydrogenation of esters of oleic acid. Oleyl alcohol can also be derived by Boweault-Blanc reduction reaction of butyl oleate using sodium and butyl alcohol as raw materials. Furthermore, oleyl alcohol occurs naturally in fish oil and oils of other aquatic mammals. It is insoluble in water but miscible in other alcohols, ethers, and chloroform. Oleyl alcohol has broad range of industrial applications. It is used as cosmetic emollient, rheology modifier, defoaming agent, plasticizer, automotive lubricant, and chemical intermediate. Personal care, automotive, plastic, textile and leather, oil & gas, and printing ink industries are the key end-users of oleyl alcohol. 

Demand for oleyl alcohol is significantly driven by the growth of personal care, textile processing, and automotive industries. Expansion in the personal care industry, which is one of the major end users, is a driving factor that is expected to positively influence the demand for oleyl alcohol by the end of 2023. Oleyl alcohol is employed as cosmetic emollient and stabilizer for preparing a wide range of topical as well as dermatological products such as eye make-up, hair shampoos and conditioners, body lotions, creams, and balms. Oleyl alcohol is manufactured using natural fatty acids derived from plant as well as animal sources; therefore, it is not reactive on human skin and thus, can be suitably used as an active cosmetic ingredient. Growth in textile processing and expansion in the automotive industry are the other driving factors that are likely to boost the market for oleyl alcohol by the end of the forecast period. Oleyl alcohol is used as a surfactant as well as softening agent during the processing of fabrics in the textile industry. It enhances the texture of the fabric, thereby improving the overall aesthetics of textiles. Oleyl alcohol is employed as a lubricating additive in grease and lube oil in the automotive industry.

Fluctuation in prices of raw materials, especially natural fatty acids, is likely to dampen the market for oleyl alcohol during the forecast period. However, increasing use of oleyl alcohol in research & development of pharmaceutical formulations for drug delivery is anticipated to provide significant growth opportunities to the global market during the next couple of years.

Asia Pacific is expected to account for the largest share of the oleyl alcohol market both in terms of production as well as consumption. ASEAN countries such as Indonesia, Malaysia, Singapore, and Thailand currently hold the largest production base of oleochemicals, especially oleyl alcohol, and also have good trade relations with developed countries. Furthermore, the consumption of oleyl alcohol is anticipated to be the highest in Asia Pacific due to the large population dynamics. China and India are likely to witness high demand for oleyl alcohol by the end of 2023. These countries are densely populated and have broad consumer base coupled with developing end-user markets, especially the personal care segment. Demand for oleyl alcohol in North America and Europe is anticipated to witness stabilized growth rate by 2023, due to lower population coupled with maturity in downstream markets. However, growth in these regions is likely to be supported due to usage of raw materials derived from biological resources as compared to petrochemical or synthetic derivatives. Middle East & Africa is anticipated to witness steady growth in the oleyl alcohol market due to consumption of oleyl alcohol in oil & gas, automotive, and personal care industries in the region. The region would be followed by Latin America.

Ecogreen Oleochemicals (Singapore) Pte Ltd., Croda International Plc, Sasol Olefins & Surfactants GmbH, FPG Oleochemicals Sdn. Bhd., Henkel AG & Co. KGaA, and Ashland Inc. are some of the oleyl alcohol manufacturers that are currently operating in the global market.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

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The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Oleyl Alcohol Market