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The demand within the global market for concrete floor coatings has been rising on account of the revolutionary developments in the constructions industry. Concrete floor coatings are meant to offer a protective layer to floors made of concrete, and these coatings are extremely efficient in resisting the impact of chemical and mechanical stresses. Furthermore, concrete floor coatings exhibit commendable adhesion to the concrete surface which in turn helps in retaining the quality, texture, and appearance of floorings. In the contemporary times, several types of concrete floorings have made way into the market, and the consumers have a wide array of options to choose from. Moreover, the constructions industry has started paying integral attention to the aesthetics and strength of floorings which has created ripples in the global market for concrete floor coatings. It is expected that the demand for concrete floor coatings would escalate at a tremendous rate on account of the availability of high-quality coating products in the market. The growth of the global market for concrete floor coatings also relies on the speed of industrialisation across the world.

Transparency Market Research (TMR) finds that the North America market for concrete floor coatings would touch a value of US$546.8 mn by 2023, elevating up from a value of US$325.0 mn in 2014. Furthermore, the regional market is expected to expand at a healthy CAGR of 6.0% over the forecast period between 2015 and 2023.

Epoxy-Based Coatings Attract Highest Demand

On the basis of product type, the demand for epoxy coatings has outdone all other products in this segment. It is projected that the use of epoxy coatings would further increase as several manufacturers and inspecting organisations have come to approve of the quality of these coatings. Furthermore, the easy availability of epoxy-coatings in regions surrounding Mexico has created commendable demand for these products. The cost of epoxy-coatings is also lower as against other coatings which further popularises these coatings in North America. Over the coming years, the demand for polyaspartic coatings is also expected to shoot up due to the resistance of these coatings to abrasion, ultraviolet rays, and wear and tear. On the basis of application, the demand for concrete floor coatings for outdoor areas has superseded their demand for indoor areas. This is because outdoor surfaces are subjected to heat and other climatic adversities, and there is an urgent need to protect these surfaces.

Mexico to Lead other Regional Segments

On the basis of geography, the North America market for concrete floor coatings is segmented into Mexico, U.S., and Canada. Amongst these regions, the demand for concrete floor coatings has been the highest in Mexico due to the easy availability of various types of floor coatings in the region. Furthermore, Mexico also hosts a large market of concrete floor coatings that is reciprocated by the well-off population in the region. Canada and the US are also expected to witness an increase in the demand for concrete floor coatings as the government rolls out new infrastructural plans.

Some of the key players in the global market for concrete floor coatings are Sherwin-Williams, RPM International Inc., The Valspar Corporation, and PPG Industries.

north america concrete floor coatings market was valued at US$325.0 mn in 2014 and is expected to reach US$546.8 mn by 2023, expanding at a CAGR of 6.0% from 2015 to 2023

Concrete floor coatings are widely used across the globe for protecting concrete floors from abrasion and wear and tear. Demand for concrete floor coatings is primarily led by growing awareness regarding floor coatings and increasing construction activities in North America. North America dominates the global market for concrete floor coatings. This report by Transparency Market Research analyzes, estimates, and forecasts demand for concrete floor coatings on a regional level from 2015 to 2023 in terms of volume and revenue. The study also provides information on restraints, drivers, and opportunities along with impact on the overall market during the forecast period. The report segments the market based on application and region and offers estimates and forecast of the concrete floor coatings market for each segment.

The study analyzes the product value chain, beginning with feedstock material up to end-use. Additionally, it evaluates the market based on Porter’s Five Forces Model, which analyzes the degree of competition in the market by considering factors such as bargaining power of buyers and suppliers as well as threat from substitute products and new entrants. The report includes a detailed competitive landscape of the concrete floor coatings market, including market share analysis of companies and profiles of key market participants.

Inflation is not a part of pricing in the report. Prices of concrete floor coatings vary across each region. Considering that different end-users employ different types of products, pricing for each application varies according to regions while estimating and forecasting market revenue on the global basis. The regional average price has been considered while breaking down the market by end-application in each region. Size of the global concrete floor coatings market has been presented in terms of both volume as well as revenue. Market volumes are provided in kilo tons, while market revenue is in US$ Mn. Both domestic and institutional sales of concrete floor coatings have been considered. Market numbers are provided based on product types and applications in the context of the market in North America. Market size and forecast for each major application is also provided in the context of the market in North America. Numbers provided in the report are derived based on demand for concrete floor coatings from various end-user industries in different countries. All prices have been considered as FOB prices. All market revenues have been calculated based on sales and consumption trends.

The report provides a decisive view on the concrete floor coatings market by segmenting the market based on product types and applications. Product segments analyzed in this report include epoxy, polyaspartics, and others (polyurethane, acrylic, etc.). Based on application, concrete floor coatings are segmented into outdoor (garages, walkways, pathways, driveways, patios, etc.) and indoor (floor coatings for offices, commercial spaces, residential, etc.) coating applications. All application segments have been analyzed based on present and future trends, and the market has been estimated from 2015 to 2023.

The concrete floor coatings market is segmented based on country into the U.S., Canada, and Mexico. Demand from each application type of concrete floor coatings in terms of both revenue and consumption for each of these countries has been forecast in the report from 2015 to 2023. Major market drivers for the concrete floor coatings market in North America are the recovering construction industry and growing infrastructure investments in Mexico.

Leading manufacturers profiled in this report include BASF SE, Sherwin-Williams, RPM International Inc., The Valspar Corporation, and PPG Industries Inc. These companies are profiled in detail with features such as company overview, financial overview, business strategies, and recent developments.

The report segments the concrete floor coatings market in North America as follows:

Concrete Floor Coatings Market – Product Segment Analysis

  • Epoxy
  • Polyaspartics
  • Others (acrylic, polyurethane, etc.) 

Concrete Floor Coatings Market – Application Segment Analysis

  • Outdoor
  • Indoor 

Concrete Floor Coatings Market – Regional Analysis

  • North America
    • U.S.
    • Canada
    • Mexico 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

With a robust experience in creating exceptional market reports, Transparency Market Research has emerged as one of the trusted market research companies among a large number of stakeholders and CXOs. Every report at Transparency Market Research goes through rigorous research activity in every aspect. The researchers at TMR keep a close watch on the market and extract beneficial growth-boosting points. These points help the stakeholders to strategize their business plans accordingly.

TMR researchers conduct exhaustive qualitative and quantitative research. This research involves taking inputs from the experts in the market, focused attention on recent developments, and others. This method of research makes TMR stand out from other market research firms.

Here's how Transparency Market Research helps the stakeholders and CXOs through the reports:

Inculcation and Evaluation of Strategic Collaborations: The TMR researchers analyze recent strategic activities like mergers, acquisitions, partnerships, collaborations, and joint ventures. All the information is compiled and included in the report.

Perfect Market Size Estimations: The report analyzes the demographics, growth potential, and capability of the market through the forecast period. This factor leads to the estimation of the market size and also provides an outline about how the market will retrieve growth during the assessment period.

Investment Research: The report focuses on the ongoing and upcoming investment opportunities across a particular market. These developments make the stakeholders aware of the current investment scenario across the market.

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.


Chapter 1 Preface
1.1 Report Description
1.2 Market Segmentation
1.3 Research Scope
1.4 Research Methodology

Chapter 2  Executive Summary

Chapter 3 Market Overview
3.1 Introduction
3.2 Value Chain Analysis
3.3 Market Dynamics
     3.3.1 Driver - 1 Recovering Construction Sector in the U.S.
     3.3.2 Driver - 2 Implementation of National Infrastructure Plan (2014-2018) by Mexican Government
     3.3.3 Restrains - Volatile Raw Material Prices
     3.3.4 Opportunity - Growing Demand for Bio-based Concrete Floor Coatings
3.5 Porter’s Five Forces Analysis
     3.5.1 Bargaining Power of Suppliers
     3.5.2 Bargaining Power of Buyers
     3.5.3 Threat of New Entrants
     3.5.4 Threat of Substitutes
     3.5.5 Degree of Competition
3.6 Concrete Floor Coatings: Market Attractiveness Analysis
     3.6.1 Attractiveness Analysis: By Product Segment
3.7 Concrete Floor Coatings: Company Market Share Analysis, 2014

Chapter 4 North America Concrete Floor Coatings Market: Price Trend Analysis
4.1 Price Trend analysis

Chapter 5 Concrete Floor Coatings Market – Product Segment Analysis
5.1 North America Concrete Floor Coatings Market: Product Segment Analysis
     5.1.1 North America Concrete Floor Coatings Market Volume Share, by Product, 2014 and 2023
5.2 Epoxy
     5.2.1 North America Concrete Floor Coatings Market for Epoxy, 2014 – 2023 (Kilo Tons) (US$ Mn)
5.3 Polyaspartics
     5.3.1 North America Concrete Floor Coatings Market for Polyaspartics, 2014 – 2023 (Kilo Tons) (US$ Mn)
5.4 Others
     5.4.1 North America Concrete Floor Coatings Market for Others, 2014 – 2023 (Kilo Tons) (US$ Mn)

Chapter 6  Concrete Floor Coatings Market – Application Analysis
6.1 North America Concrete Floor Coatings Market: Application Analysis
     6.1.1 North America Concrete Floor Coatings Market Volume Share, by Application, 2014 and 2023
6.2 Outdoor
     6.2.1 North America Concrete Floor Coatings Market for Outdoor, 2014 – 2023 (Kilo Tons) (US$ Mn)
6.3 Indoor
     6.3.1 North America Concrete Floor Coatings Market for Indoor, 2014 – 2023 (Kilo Tons) (US$ Mn)

Chapter 7 Concrete Floor Coatings Market - Regional Analysis
7.1 North America Concrete Floor Coatings Market: Regional Overview
     7.1.1 North America Concrete Floor Coatings Market Volume Share, by Region, 2014 and 2023
7.2 North America
     7.2.1 North America Concrete Floor Coatings Market Volume, by Product, 2014–2023 (Kilo Tons)
     7.2.2 North America Concrete Floor Coatings Market Revenue, by Product, 2014–2023 (US$ Mn)
     7.2.3 North America Concrete Floor Coatings Market Volume, by Application, 2014–2023 (Kilo Tons)
     7.2.4 North America Concrete Floor Coatings Market Revenue, by Application, 2014–2023 (US$ Mn)
7.3 U.S.
     7.3.1 U.S. Concrete Floor Coatings Market Volume, by Product, 2014–2023 (Kilo Tons)
     7.3.2 U.S. Concrete Floor Coatings Market Revenue, by Product, 2014–2023 (US$ Mn)
     7.3.3 U.S. Concrete Floor Coatings Market Volume, by Application, 2014–2023 (Kilo Tons)
     7.3.4 U.S. Concrete Floor Coatings Market Revenue, by Application, 2014–2023 (US$ Mn)
7.4 Canada
     7.4.1 Canada Concrete Floor Coatings Market Volume, by Product, 2014–2023 (Kilo Tons)
     7.4.2 Canada Concrete Floor Coatings Market Revenue, by Product, 2014–2023 (US$ Mn)
     7.4.3 Canada Concrete Floor Coatings Market Volume, by Application, 2014–2023 (Kilo Tons)
     7.4.4 Canada Concrete Floor Coatings Market Revenue, by Application, 2014–2023 (US$ Mn)
7.6 Mexico
     7.6.1 Mexico Concrete Floor Coatings Market Volume, by Product, 2014–2023 (Kilo Tons)
     7.6.2 Mexico Concrete Floor Coatings Market Revenue, by Product, 2014–2023 (US$ Mn)
     7.6.3 Mexico Concrete Floor Coatings Market Volume, by Application, 2014–2023 (Kilo Tons)
     7.6.4 Mexico Concrete Floor Coatings Market Revenue, by Application, 2014–2023 (US$ Mn)

Chapter 8 Company Profiles
8.1 Tennant Company
8.2 The Sherwin-Williams Company
8.3 The Valspar Corporation
8.4 RPM International Inc.
8.5 BEHR Process Corporation
8.6 BASF SE
8.7 PPG Industries Inc.
8.8 Trucrete Inc.
8.9 Sika Corporation U.S.
8.1 Others

Chapter 9 Primary Research – Key Findings

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North America Concrete Floor Coatings Market